Software Alternatives, Accelerators & Startups

Ortto VS Usetiful

Compare Ortto VS Usetiful and see what are their differences

Ortto logo Ortto

Journeys made simple. Your customer data, messaging and analytics working together.

Usetiful logo Usetiful

Fight user churn with great user onboarding. Interactive product tours and smart tips significantly improve your user retention.
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  • Ortto Landing page
    Landing page //
    2022-12-08

Ortto is an Australian-founded global marketing platform. Since our launch, we have empowered over 10,000 businesses with our software. Ortto has recently launched its new platform, allowing online businesses to unify their customer data with their CDP (Customer Data Platform), segment key audiences across the customer lifecycle, activate these audiences with personalized, multichannel customer journeys, and analyze their business for growth with a powerful suite of BI tools. This all-in-one solution is revolutionizing how online businesses grow and scale, creating remarkable customer experiences.

  • Usetiful Landing page
    Landing page //
    2022-03-20

Usetiful bridges the gap between users and digital systems. Guided tours and smart tips allow users to master any software system from day one.

Usetiful provides interactive product tours and smart tips into your application, improving user adoption and conversions instantly.

Ortto

Website
ortto.com
$ Details
freemium $29.0 / Monthly (2,000 contacts, 8,000 email/month included.)
Platforms
Salesforce Zapier Cloud Magento Shopify WooCommerce BigCommerce Segment Google Facebook Typeform Stripe Slack Twitter Hubspot Chargebee
Release Date
2021 November

Ortto features and specs

No features have been listed yet.

Usetiful features and specs

  • Product Tours: interactive guided tours
  • Checklists: user onboarding checklists
  • Smart Tips: contextual guidance and validation
  • Assistant widget: customer self help
  • Easy to Set-up and use: less than 5 min setup
  • Employee onboarding: employee tutorials and checklist

Ortto videos

Ortto walk through video

Usetiful videos

Create product tours without coding with Usetiful

More videos:

  • Tutorial - User Onboarding Checklists by Usetiful
  • Demo - Usetiful - Visual Editor Demo
  • Demo - Usetiful Introduction Video

Category Popularity

0-100% (relative to Ortto and Usetiful)
Marketing Automation
100 100%
0% 0
Digital Adoption
0 0%
100% 100
Email Marketing
100 100%
0% 0
User Onboarding And Engagement

User comments

Share your experience with using Ortto and Usetiful. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ortto and Usetiful

Ortto Reviews

Best 12 Klaviyo Alternatives for Shopify
Ortto, formerly known as Autopilot, allows you to view your marketing campaign through the eyes of your customers. That way, you have an idea of what needs to be adjusted. Create engaging campaigns with the drag and drop tool.
Source: adoric.com
15 Mailchimp Alternatives for SaaS Companies
Because of its focus, some of Ortto's features are more suitable for ecommerce businesses. However, the platform will help you welcome new users, send them one-off broadcasts, and schedule entire email campaigns.
Source: userlist.com
11 Best Omnisend Alternatives and Competitors for 2022
Ortto is an automated marketing platform that helps brands grow faster with customer data. It brings together businesses and customers by seamlessly uniting every interaction.
10 Best Email Marketing Software & Email Automation Tools of 2020
Starting at $49/month for 2,000 contacts, Autopilot is far from the cheapest option, particularly considering that Autopilot does not offer an in-built CRM. However, Autopilot is extremely intuitive and great for teams that need to collaborate on powerful email automation sequences. If we had to move from ActiveCampaign, this is likely where we’d go.
The 36 Best Marketing Automation Tools to Use in 2020
Autopilot takes an entirely different approach to marketing automation compared to the rest of the tools on this post. Instead of trying to build a complete all-in-one tool, Autopilot helps you work with the best-in-class tools. Autopilot offers native integrations with a good number of tools and an easy to use visual flow builder.
Source: encharge.io

Usetiful Reviews

  1. Convenient and free

    It was easy to get started - I have registered the free plan and created the first tour in approximately 15 minutes. Since then I have been improving on the experience.

    Part of my application is a single-page app. It was quite techy to get this part running. Kudos for the customer support that walked me through!

    🏁 Competitors: WalkMe
    👍 Pros:    Free basic plan|Easy to use|Great customer support
    👎 Cons:    Single page app support
  2. A nice simple tool for user onboarding

    I use Usetiful for various clients' projects that require product tours. Everyone was satisfied so far. Web editor allows me to quickly update the content and browser extension to preview the tours. Reports provide enough detail.

    🏁 Competitors: Appcues
    👍 Pros:    Easy to use|Easy user interface|Preview function|Good price
    👎 Cons:    Nothing, so far

15 best user onboarding software you need to try in 2023
Usetiful is one of the best-value onboarding tools we’ve found — it’s premium version is just $99/month for up to 20,000 users.
8 Best Usetiful Alternatives and Competitors That Are More Professional
For non-technical people, Usetiful’s integration and setup can be extremely confusing. While it’s still possible for a person who doesn’t know how to code to integrate the tool into their website, figuring out how to do it will be difficult for sure. In order to get to the required information, the user needs to dig deep into help center articles and cherry-pick the...
Source: userguiding.com
The 7 Best WalkMe Alternatives in 2023
Its customizable onboarding solutions make it a strong contender for organizations focused on data-driven decision-making. If you're looking for an easy-to-use platform with robust analytics capabilities, Usetiful is worth considering.
Source: helpjuice.com
Top alternatives to UserGuiding
If you are looking for high customizability and excellent customer service all while maintaining a reasonable pricing - Usetiful is the best alternative. At the same time, no onboarding software works exactly the same in every use case. Also make sure to consider the other two alternatives to make an educated decision.
3 free tools for Product Managers to improve product adoption
Product Tours by Usetiful allow you to guide users within your product. You can for example point out interesting parts by well placed smart tips or guide new users with end-to-end walkthrough. Keeping users in direct conversation allows you to get more feedback.
Source: medium.com

Social recommendations and mentions

Based on our record, Ortto seems to be more popular. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ortto mentions (8)

  • Taking email marketing to next level?
    I can teach you and set up ortto.com for free. Source: about 1 year ago
  • Sending automated order feed to fulfillment team..
    I can help you to setup this with ortto.com. Source: about 1 year ago
  • What marketing automation tools are you using in 2023?
    Https://ortto.com/ It can do so so much it's incredible. Source: over 1 year ago
  • Is it possible to make an interactive quiz or survey in Klaviyo?
    Your best option is ortto.com not only has all the quiz features but also has a CDP built in that makes the rating of that survey and segmentation of audiences. Source: over 1 year ago
  • I have a situation where i want to integrate woocommerce with Aweber. To tag/ untag or move subscribers from a list to another list. Based on subscription time/expiration. Is this doable?
    Yes https://ortto.com/ can do that, I help you to setup it for free. Send me a private msg. Source: over 1 year ago
View more

Usetiful mentions (0)

We have not tracked any mentions of Usetiful yet. Tracking of Usetiful recommendations started around Mar 2021.

What are some alternatives?

When comparing Ortto and Usetiful, you can also consider the following products

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

UserGuiding - User onboarding made easy, for less. Create product walkthroughs in a couple of clicks, without breaking the bank.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Appcues - Improve user onboarding, feature activation & more — no code required! Stop waiting on dev and start increasing customer engagement today. Try it for free.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Userlane - Digital adoption platform with interactive guidance for software applications allowing anyone to understand and master any software from the get-go.