Swiftype is a customizable website search and content marketing embedded platform that creates real-time search results based on suggestions and search preference. Swiftype lets you manage results via the user login dashboard and assess search trends in order to identify profitable terms and promote products and services.
Swiftype lets you create a free account and view a demo version before payment is required and also provides online support for sales and technical enquiries. The Swiftype software is completely optimizable for mobile devices which gives your website users complete functionality.
Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.
I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.
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