Software Alternatives, Accelerators & Startups

OpenX VS SmartyAds

Compare OpenX VS SmartyAds and see what are their differences

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.

SmartyAds logo SmartyAds

is SmartyAds a digital advertising platform consisting of integrated DSP, SSP, and RTB ad exchange.
  • OpenX Landing page
    Landing page //
    2023-02-07
  • SmartyAds Landing page
    Landing page //
    2022-09-04

SmartyAds is a progressive software developer, specializing in omnichannel programmatic digital advertising solutions. SmartyAds has been creating full-stack digital platforms for media buyers and media sellers since 2011. Today SmartyAds features connections to the largest global programmatic networks, offices located all across the world, and innovative, end-to-end digital solutions that help brands easily achieve their business goals through:

-Reduction of media-costs and operational expenditures -Elevating media trading efficiency -Increasing brand safety and transparency -Effective business performance measurement and prediction

OpenX videos

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

SmartyAds videos

SmartyAds Self-Serve DSP / How to use the SmartyAds DSP

More videos:

  • Review - Introduction to the SmartyAds Push Traffic Network (Tutorial)
  • Review - Best Offers to Promote on SmartyAds to Make Money Fast

Category Popularity

0-100% (relative to OpenX and SmartyAds)
Ad Networks
81 81%
19% 19
Demand Side Platform (DSP)
Advertising
100 100%
0% 0
Ad Servers
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare OpenX and SmartyAds

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.

SmartyAds Reviews

We have no reviews of SmartyAds yet.
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What are some alternatives?

When comparing OpenX and SmartyAds, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

BrightRoll - Learn how the BrightRoll DSP (demand side platform) helps you reach your target audience across devices and publishers. Also, explore the benefits of programmatic buying from our marketplace.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

UBIDEX - Toolkit for cookieless retargeting, custom audience collection and programmatic media buying.

AerServ - AerServ offers monetization solution for mobile publishers.

DataXu - Marketing analytics for brands and agencies.