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Oktopost VS Buffer

Compare Oktopost VS Buffer and see what are their differences

Propello
Grow Revenue, Reduce Customer Churn, Retain Customers. Reward-driven customer loyalty & retention programmes, partner marketing platform and referral programmes featured
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Oktopost logo Oktopost

Oktopost is a social media management software designed to publish social messages, converse with prospects and generate leads

Buffer logo Buffer

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share them for you through the day.
  • Oktopost Landing page
    Landing page //
    2023-04-16

  okt.toSoftware by Oktopost

  • Buffer Landing page
    Landing page //
    2023-10-19

Oktopost features and specs

  • B2B Focused
    Oktopost is specifically designed for B2B marketers, making it easier to cater to the unique requirements of B2B social media strategies.
  • Advanced Analytics
    Oktopost offers comprehensive analytics and reporting features, allowing users to track social media ROI and optimize campaigns.
  • Employee Advocacy
    The platform includes tools for employee advocacy, encouraging employees to share content and expand the organization's reach.
  • Social Listening
    Oktopost includes robust social listening capabilities, helping businesses to monitor brand sentiment and engage with their audience more effectively.
  • CRM and Marketing Automation Integration
    Seamlessly integrates with popular CRM and marketing automation platforms like Salesforce and HubSpot, making it easier to align social media efforts with overall marketing strategies.
  • Content Curation
    Provides tools for content curation, enabling users to find and share relevant third-party content along with their own.

Possible disadvantages of Oktopost

  • Pricing
    Oktopost is relatively expensive compared to other social media management tools, which might be a barrier for smaller businesses.
  • Steep Learning Curve
    The platform can be quite complex for new users, requiring time and training to fully understand and utilize all its features.
  • Limited Social Platforms
    While it covers major social networks, Oktopost supports fewer social media platforms compared to some of its competitors.
  • User Interface
    The user interface can be less intuitive and visually appealing, making navigation and usage somewhat cumbersome for some users.
  • Custom Reporting Limitations
    Even though Oktopost offers advanced analytics, the custom reporting features can be somewhat limited, requiring additional customization to meet specific needs.

Buffer features and specs

  • Ease of Use
    Buffer offers a clean, user-friendly interface that makes it easy for users to navigate and schedule social media posts.
  • Multi-Platform Support
    Buffer supports a wide range of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest, allowing users to manage multiple accounts from one place.
  • Post Scheduling
    Users can schedule posts in advance, helping them maintain a consistent posting schedule without having to be online all the time.
  • Analytics and Reporting
    Buffer provides detailed analytics and reporting tools that help users track the performance of their posts and make data-driven decisions.
  • Collaborative Features
    Buffer offers collaboration tools for teams, allowing multiple members to contribute to social media management efforts.
  • Custom Scheduling
    Users can create custom posting schedules specific to each platform, optimizing their content for the best times to post.
  • Content Suggestions
    Buffer provides content suggestions, helping users find and share relevant content to keep their audience engaged.
  • Customer Support
    Buffer has a reliable customer support system, including live chat, email support, and extensive online resources.

Possible disadvantages of Buffer

  • Limited Free Plan
    The free plan offers limited features and only allows for basic functionality, which may not meet the needs of businesses seeking more advanced tools.
  • Cost
    While Buffer offers several pricing tiers, some users may find the cost of the more advanced plans to be relatively high.
  • Instagram Direct Posting Limitations
    Buffer's direct posting for Instagram has certain limitations due to API restrictions, requiring users to use push notifications for some posts.
  • No Native Support for Some Platforms
    Certain social media platforms, like TikTok, are not natively supported by Buffer, limiting its versatility for those looking to manage all their social media in one place.
  • Limited Advanced Features
    Compared to competitors, Buffer may lack some advanced features and integrations such as detailed sentiment analysis or advanced automation.
  • Reporting Complexity
    The analytics and reporting features, while useful, can sometimes be complex and hard to interpret for novice users.
  • No Comprehensive CRM Integration
    Buffer lacks robust integrations with Customer Relationship Management (CRM) platforms, which can be a drawback for businesses looking to merge their social media strategy with customer relationship data.

Oktopost videos

+ Add

Oktopost Review - A Social Media Management and Content Curation App

More videos:

Buffer videos

+ Add

Hootsuite VS Buffer VS Later 2019 | 3 Best Social Media Schedulers

More videos:

  • Review - Hootsuite vs Buffer (Social Media Management)
  • Review - Buffer Review (Social Media Management Tool)

Category Popularity

0-100% (relative to Oktopost and Buffer)

Oktopost

Buffer

Social Media Marketing
7 7%
Social Media Marketing
93% 93
Social Media Tools
5 5%
Social Media Tools
95% 95
Social Media Management
10 10%
Social Media Management
90% 90
Reputation Management
100 100%
Reputation Management
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Oktopost and Buffer

Oktopost Reviews

How to Choose the Best Employee Advocacy Platform for Your Organization
Platform users rate Oktopost well for ease of use and ease of admin, but there was not enough data to evaluate their gamification and multiple language features.
Source: dsmn8.com
15 Best Hootsuite Alternatives for Marketing Agencies in 2022
Oktopost is a social media management dashboard best suited for B2B businesses to plan, organize, publish, and analyze their social media marketing content.
Source: blog.contentstudio.io

Buffer Reviews

  1. FaizaAdeel
    · Owner at Peacock.collection111 ·
    My SMM partner

    I love working with buffer its feature of scheduling makes me free for whole month. Best and easy tool to use.

    👍 Pros:    Unlimited scheduling and good speed
    👎 Cons:    Some accounts does not connect easily like pintrest
15 best Agorapulse alternatives for agencies and marketers
Buffer’s powerful analytics tools also provide valuable insights into post performance, engagement metrics, and audience demographics, allowing users to optimize their social media strategy.
Source: contentstudio.io
Top 7 Agorapulse Alternatives You Should Consider in 2024
Overall, Buffer is an excellent Agorapulse alternative for small businesses and solopreneurs seeking an affordable social media marketing platform with solid content planning and publishing tools. If you’ve already tried it and it didn’t fit your needs, check out these 9 Buffer alternatives we found useful.
Source: planable.io
5 Best Taplio Alternatives to Consider Using in 2024
Known for its remarkable commitment to transparency and operating with a fully remote team, Buffer embodies values like gratitude, continuous improvement, no-ego collaboration, optimism, and reflection.
Source: authoredup.com
10 Alternative Tools That Surpass AgoraPulse
Buffer helps users expand their reach and their audience organically. Driven by high values, Buffer provides intuitive marketing tools for companies looking to broaden their horizons.
Source: coschedule.com
ContentCal Alternatives: 10 Social Media Solutions That Outshine It
Buffer is one of the oldest social media tools on the market. This ContentCal alternative offers users a suite of tools to help them with tasks such as scheduling posts, analyzing performance, and managing engagement.
Source: planable.io

Social recommendations and mentions

Based on our record, Buffer seems to be more popular. It has been mentiond 58 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Oktopost mentions (0)

We have not tracked any mentions of Oktopost yet. Tracking of Oktopost recommendations started around Mar 2021.

Buffer mentions (58)

  • Mastering Crowdfunding for Open Source Projects
    Promotion is key—don't wait for people to find your campaign. Actively share updates on social media, write blog posts, and engage with industry influencers. Transparency with your backers through regular progress reports builds trust and encourages long-term support. Platforms like GitHub Sponsors offer built-in transparency tools to connect with your backers directly. - Source: dev.to / 3 months ago
  • Thriving in the Startup Ecosystem: Overcoming Common Challenges
    👉 Work-life balance: While the startup grind is often intense, maintaining a healthy work-life balance is crucial for long-term success and employee well-being. Effective time management, clear communication, and self-care are essential to thriving in this fast-paced environment. Companies like Buffer have been vocal about their commitment to employee well-being, offering unlimited vacation time and remote work... - Source: dev.to / 8 months ago
  • I'm looking for practical Rust exercises
    For example look at buffer.com. Create simple web app where user will write a post, select target social networks to publish and time of publishing (like 8 hours from now). Source: over 1 year ago
  • No surf musician?
    I use buffer to post to IG / Tiktok without visiting them. It works fairly well, although not perfect, but they seem to be working on it pretty consistently. Source: almost 2 years ago
  • Buffer vs Later 2023: Choosing the Right Social Media Management Tool
    Socialjobnow.com has published a comparison between Buffer and Later, two popular social media management tools used by businesses to schedule and automate their social media posts. The article provides an in-depth analysis of each tool's features, pricing, and benefits, offering valuable insights for businesses looking to optimize their social media strategy. Source: almost 2 years ago
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What are some alternatives?

When comparing Oktopost and Buffer, you can also consider the following products

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

AgoraPulse - An easy social media management tool that works with Facebook, Twitter, Instagram, LinkedIn, Google+, and YouTube. Start your free trial today!

Sprinklr - Sprinklr offers a comprehensive, scalable, and secure Social Media Management System to help large enterprises quickly, efficiently, and accurately process and prioritize the fire hose of customer comments and complaints.

Later - Schedule and manage your Instagram posts

Planable.io - Planable is the command center of social media campaigns trusted by agencies, freelancers, and marketing teams, that allows you to easily create, collaborate, get approval and schedule posts for your social media campaigns.

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