Software Alternatives & Reviews

Measured.com VS Omega

Compare Measured.com VS Omega and see what are their differences

Measured.com logo Measured.com

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.

Omega logo Omega

Omega is the first performance management application for Marketo.
  • Measured.com Landing page
    Landing page //
    2023-08-04

Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

  • Omega Landing page
    Landing page //
    2022-06-23

Measured.com videos

Overview from CEO

Omega videos

THIS Omega Moonwatch is the Greatest Watch Ever Made

More videos:

  • Review - Building A Perfect OMEGA Watch Collection With Teddy Baldassarre - Unlimited Budget
  • Review - Why The OMEGA Seamaster Diver 300 Makes More Sense Now Than Ever

Category Popularity

0-100% (relative to Measured.com and Omega)
Marketing Platform
32 32%
68% 68
Marketing Analytics
48 48%
52% 52
APIs
0 0%
100% 100
Attribution Tracking
100 100%
0% 0

User comments

Share your experience with using Measured.com and Omega. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Measured.com seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Measured.com mentions (1)

  • How do you/your team prove Display or YouTube’s halo effect?
    If you have the resources, you do it with MMM (media mix modeling through someone like Neustar) or 3rd party incrementality tests through a vendor like Measured. Source: about 2 years ago

Omega mentions (0)

We have not tracked any mentions of Omega yet. Tracking of Omega recommendations started around Mar 2021.

What are some alternatives?

When comparing Measured.com and Omega, you can also consider the following products

Adobe Marketing Cloud - End-to-end digital marketing

BigPicture.io - BigPicture provides company APIs for data-driven B2B teams.

Rockerbox - Rockerbox is a real-time user intent that developed the technology to determine user's intent based on recent browsing habits.

Branch Metrics - Build high quality user experiences with best-in-class deep linking, all while measuring the complete journey of your users.

Oribi - Analytics for marketing & product teams

Datorama - Datorama is a SaaS-based, big data management platform for advertisers and ad agencies.