Software Alternatives & Reviews

Matomo VS Serpstat

Compare Matomo VS Serpstat and see what are their differences

Matomo logo Matomo

Matomo is an open-source web analytics platform

Serpstat logo Serpstat

Search analytics, Rank tracking, Backlink analysis and Site Audit tool.
  • Matomo Landing page
    Landing page //
    2023-10-23
  • Serpstat Landing page
    Landing page //
    2023-06-11

Matomo videos

WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress

More videos:

  • Review - Matomo Analytics - Dashboards
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - Matomo On-Premise installation overview

Serpstat videos

SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners

More videos:

  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

Category Popularity

0-100% (relative to Matomo and Serpstat)
Analytics
100 100%
0% 0
SEO Tools
0 0%
100% 100
Web Analytics
100 100%
0% 0
SEO
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Matomo and Serpstat

Matomo Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com
Which tools help you to Measure the Success of your Website
Matomo: Matomo one of the best options as it has the ability to get form analysis, video analysis, page heatmaps, session recordings, custom branding, 100% unsampled reports, open-source “freedom” software, and more. It believes in protecting your privacy.
Source: qpe.co.in
8 Live Website Traffic Tracking Tools to Use in 2023
Matomo is another alternative to Google Analytics. It is an open-source website analytics tool. It keeps you in control because Matomo is installed on your server, which you can easily access through Matomo APIs.
Source: geekflare.com
10 Best Google Analytics Alternatives (Free & Paid)
Are you willing to know about its pricing packages? Well, Matomo has a free version (self-hosted) and one paid version, which is a delivered SaaS tool. Moreover, its paid version has more advanced analytics features, customer support, and A/B testing.

Serpstat Reviews

Comparing the Best Moz Alternatives for 2023
Enterprise Plan: Suitable for larger corporations with a global presence, it provides advanced features and tools like white-label reporting and onboarding assistance. Plus, it includes unlimited queries and access to all Serpstat features, and offers personalized support and training. You can get this for $499/month.
Best SE Ranking Alternatives & Competitors for 2023
Serpstat is an all-in-one SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With a user-friendly interface, Serpstat provides insightful data and reports that enable businesses to optimize their online presence and outrank their competitors.
Best SE Ranking Alternatives in 2023
Serpstat offers many similar SEO tool capabilities. Serpstat offers more in-depth competitor comparison data and related keyword suggestions. However, SE Ranking has been adding more tools for content optimization and local SEO insights.
15 Best Moz Alternatives
Serpstat is not so well known but is a great alternative to Moz. You may be surprised that Shopify, L’Oréal, and Lenovo are Serpstat clients.
Top 7 Affordable Ahrefs Alternatives & Competitors
Serpstat is available for $69 per month. You can even get a discount of 20% when you choose the annual billing. Serpstat also provides a free trial to new users to allow them to test out all of the software’s features. Serpstat provides users with a variety of plans based on their individual company needs.

Social recommendations and mentions

Based on our record, Matomo seems to be a lot more popular than Serpstat. While we know about 82 links to Matomo, we've tracked only 5 mentions of Serpstat. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Matomo mentions (82)

  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / 4 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 6 months ago
  • Mobile apps illegally share your personal data
    You can for example use analytics that aren't spyware, and hence don't even have to try to trick users giving "consent" to things they don't really want. Seriously: what share of people actually want their behavior to be tracked for ad companies to make more money? https://matomo.org/. - Source: Hacker News / 8 months ago
  • Ask HN: Is Google Analytics that useful?
    Matomo is a GDPR-compliant and open-source analytics platform. You can either host it yourself or use Matomo’s hosted version. https://matomo.org/. - Source: Hacker News / 8 months ago
  • Companies must stop using Google Analytics
    I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up. https://matomo.org. - Source: Hacker News / 10 months ago
View more

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: 9 months ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: 11 months ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: about 1 year ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 2 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: about 3 years ago

What are some alternatives?

When comparing Matomo and Serpstat, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Clicky - Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.