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Marketing Optimizer VS Google Marketing Platform

Compare Marketing Optimizer VS Google Marketing Platform and see what are their differences

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Marketing Optimizer logo Marketing Optimizer

Optimize conversion rates, increase lead-to-close ratio, and resell leads easily. Includes complete WordPress integration.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Marketing Optimizer Landing page
    Landing page //
    2023-10-16

  www.marketingoptimizer.comSoftware by Active Internet Marketing

  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Marketing Optimizer videos

+ Add

Marketing Optimizer Plugin Review

Google Marketing Platform videos

+ Add

How to Use Google Surveys to Get Consumer Insights

More videos:

  • Review - Webinar: Get to Know All Products Available in the Google Marketing Platform
  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Marketing Optimizer and Google Marketing Platform)

Marketing Optimizer

Google Marketing Platform

Email Marketing
100 100%
Email Marketing
0% 0
Surveys
0 0%
Surveys
100% 100
CRM
100 100%
CRM
0% 0
Form Builder
0 0%
Form Builder
100% 100

User comments

Share your experience with using Marketing Optimizer and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketing Optimizer and Google Marketing Platform

Marketing Optimizer Reviews

Five Automation Tools to Make B2B Marketing Easy
Marketing Optimizer: Marketing Optimizer is a tool which helps businesses optimize their marketing campaigns by constantly improvising on the campaign experience with a variety of tools. It assists businesses by generating, nurturing and managing leads that are then used to increase conversion rates. Marketing Optimizer is the all-in-one marketing automation platform which...
Source: martechseries.com

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
Source: www.einsstark.tech
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....
Source: conversionxl.com

Social recommendations and mentions

Based on our record, Google Marketing Platform seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketing Optimizer mentions (0)

We have not tracked any mentions of Marketing Optimizer yet. Tracking of Marketing Optimizer recommendations started around Mar 2021.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Marketing Optimizer and Google Marketing Platform, you can also consider the following products

Marketing 360 - Marketing 360® is a powerful marketing and website platform built for any size brand. It's fully managed and has everything a brand needs to drive beautiful marketing and sales.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Bitrix24 - Bitrix24 is a free (for small businesses) social enterprise platform. It is a united work space which handles the many aspects of daily operations and tasks. Create your own social intranet in minutes!

Google Forms - Simple web forms from Google.

SendX.io - SendX (https://sendx.io) provides remarketing and retargeting tools for web businesses. You can use popups, landing pages, email, web push notification, automation workflows and FB / Google retargeting to drive more revenue.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

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