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Lotame VS Rubicon Project

Compare Lotame VS Rubicon Project and see what are their differences

KingSumo
Grow your audience with viral giveaways that cut marketing costs featured
Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Lotame logo Lotame

Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

Rubicon Project logo Rubicon Project

Rubicon Project is an advertising automation platform enabling premium publishers to transact many advertising brands globally.
  • Lotame Landing page
    Landing page //
    2023-10-05
  • Rubicon Project Landing page
    Landing page //
    2023-04-30

Lotame videos

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Lotame Cross-Device How Will it Benefit Your Business

More videos:

  • Review - Powering Maximum Audience Impact - Jeff Burak (Lotame)
  • Review - View Highlights from Lotame Ignite Americas 2018

Rubicon Project videos

+ Add

The Rubicon Project CFO/COO: Advertising In A Digital World | Mad Money | CNBC

More videos:

  • Review - Neil Richter, Chief Scientist at The Rubicon Project, Explains Deal ID and the RTB Protocol

Category Popularity

0-100% (relative to Lotame and Rubicon Project)

Lotame

Rubicon Project

Ad Networks
78 78%
Ad Networks
22% 22
Small Business
76 76%
Small Business
24% 24
Marketing Platform
100 100%
Marketing Platform
0% 0
Advertising
0 0%
Advertising
100% 100

User comments

Share your experience with using Lotame and Rubicon Project. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Rubicon Project seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Lotame mentions (0)

We have not tracked any mentions of Lotame yet. Tracking of Lotame recommendations started around Mar 2021.

Rubicon Project mentions (1)

  • American app sharing data with hordes of advertisers
    iOS has a new privacy report to show how apps are using and sharing your data. Looking at the American app, I found that it contacts a plethora of advertisers, marketing and tracking companies including Facebook, Yahoo, airship, godaddy.com, doubleclick.net, adservice.google.com, adnxs.com, adsrvr.org, sojern.com, serving-sys.com, flashtalking.com, everesttech.net, mediaiqdigital.com, rubiconproject.com,... Source: over 2 years ago

What are some alternatives?

When comparing Lotame and Rubicon Project, you can also consider the following products

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

RealVu - Realvu offers a multifunctional online media and advertising platform for the delivery, tracking, and reporting of advertisements and media.

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Fyber - Fyber is building a platform for smarter ad monetization.

Google Audience Center - 3 votes and 6 comments so far on Reddit

MediaAlpha - MediaAlpha offers real-time programmatic technology platform for vertical search media.

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