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Lotame VS Blueshift

Compare Lotame VS Blueshift and see what are their differences

LeadRocks
Unrivalled in retrieving emails and contact information. Ease-of-export, decent worldwide coverage. Quality of ongoing product support & advantageous pricing. featured
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Lotame logo Lotame

Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

Blueshift logo Blueshift

The SmartHub CDP: relevant, connected experiences across the omnichannel journey driven by unified, informed, and activated data
  • Lotame Landing page
    Landing page //
    2023-10-05
  • Blueshift Landing page
    Landing page //
    2022-09-28

Blueshift helps brands deliver relevant, connected experiences across every customer interaction.

It’s SmartHub CDP provides brands with the complete toolkit to seamlessly deliver 1:1 experiences in real-time across the entire omnichannel journey, including real-time data unification, audience segmentation, predictive intelligence, 1:1 personalization, omnichannel orchestration, and unmatched scale. The flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data across touchpoints in real-time using intelligent decisioning.

The path to delivering customer-centric experiences that grow revenue and drive results has never been quicker.

Lotame features and specs

No features have been listed yet.

Blueshift features and specs

  • Multi-Channel Campaigns: Effortlessly set up, deploy, manage, optimize, and measure automated multi-channel campaigns across Email, Push, In-App, SMS, Websites, and more.
  • Single Customer View: Create comprehensive, unified customer profiles of every anonymous and identifiable user based on all your first-party data and complete historical and real-time behaviors.
  • Predictive Intelligence: Intelligent, 1:1 experiences with customizable AI that adapts to users by making sense of customer data and behaviors and using it in real-time to automatically optimize who to target, with what content, on which channel, and at what time.
  • Advanced Segmentation: Build rich, precise customer segments within minutes based on any attribute, or behavior through our intuitive segmentation engine.
  • Personalized Recommendations: Create content blocks with product recommendations, special offers, or other brand content like blogs or videos that dynamically personalize to each customer in real-time based on their current context.

Lotame videos

+ Add

Lotame Cross-Device How Will it Benefit Your Business

More videos:

  • Review - Powering Maximum Audience Impact - Jeff Burak (Lotame)
  • Review - View Highlights from Lotame Ignite Americas 2018

Blueshift videos

+ Add

A complete tour of the Blueshift platform and core capabilities.

More videos:

  • Review - Half-Life: Blueshift Review
  • Review - Blueshift - Phantasma [SONG REVIEW]
  • Review - BlueShift - Kickstarter Board Game Review

Category Popularity

0-100% (relative to Lotame and Blueshift)

Lotame

Blueshift

Ad Networks
100 100%
Ad Networks
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Marketing Platform
100 100%
Marketing Platform
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

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What are some alternatives?

When comparing Lotame and Blueshift, you can also consider the following products

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Iterable - Highly-personalized, mobile-optimized email marketing

Clearbit - Clearbit provides Business Intelligence APIs

Klaviyo - Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.

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