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Lob Address Verification API VS TrueNCOA

Compare Lob Address Verification API VS TrueNCOA and see what are their differences

Lob Address Verification API logo Lob Address Verification API

Lob's address verification API enables companies to validate and standardize mailing addresses to ensure the mail reaches their customers.

TrueNCOA logo TrueNCOA

TrueNCOA: Fully updated addresses for 18-month moves & 48-month moves identified. Flat rate, all-inclusive NCOA pricing @ $20 per file. No file size limitations.
  • Lob Address Verification API Landing page
    Landing page //
    2023-09-13
  • TrueNCOA Landing page
    Landing page //
    2020-02-07

Lob Address Verification API features and specs

  • Accuracy
    Lob's Address Verification API offers high accuracy in validating and standardizing addresses globally, ensuring that the data is reliable and up to date.
  • Ease of Integration
    The API provides straightforward and well-documented integration processes, making it easy for developers to incorporate address verification into applications with minimal effort.
  • Real-Time Processing
    Lob's API processes address verifications in real-time, allowing users to instantly verify addresses during data entry or transaction processes.
  • Global Coverage
    The API supports address verification for a wide range of countries, providing comprehensive international coverage which is beneficial for businesses operating globally.
  • Scalability
    Lob provides a scalable solution that can handle a high volume of address verifications, suitable for businesses of varying sizes.

Possible disadvantages of Lob Address Verification API

  • Cost
    The cost of using Lob's Address Verification API can be relatively high for small businesses or startups, especially if high volumes of verifications are needed.
  • Dependent on Internet Connectivity
    As an online API, it requires stable internet connectivity to function, which may be a limitation in areas with unreliable internet access.
  • Customization Limitations
    While the API offers a lot of functionality, there may be limitations in terms of customization for specific business needs or niche applications.
  • Data Privacy Concerns
    Handling address data through a third-party service could raise privacy or compliance concerns, particularly for companies dealing with sensitive or regulated information.
  • Learning Curve
    Despite thorough documentation, there might be a learning curve for developers unfamiliar with working with APIs or address data.

TrueNCOA features and specs

  • Accuracy
    TrueNCOA provides precise address update services, helping businesses maintain accurate mailing lists by using National Change of Address data.
  • Cost-effective
    Using TrueNCOA can help reduce costs associated with undelivered mail and returned mail pieces by updating addresses beforehand.
  • Ease of Use
    The platform is user-friendly, making it easy for businesses to upload their mailing lists and obtain updated addresses without hassle.
  • Compliance
    TrueNCOA ensures that businesses comply with USPS regulations, potentially improving postal discounts for bulk mailings.
  • Time-saving
    Automating the address verification process can save businesses significant time that would otherwise be spent manually correcting mailing lists.

Possible disadvantages of TrueNCOA

  • Cost
    Despite being cost-effective in the long run, the upfront costs of using TrueNCOA might be a barrier for very small businesses or individuals.
  • Data Privacy
    Using a third-party service for address verification may raise concerns about data privacy and security, especially for businesses handling sensitive information.
  • Limitations
    TrueNCOA is largely beneficial for businesses that rely heavily on direct mail; businesses with less need for mailings might not see as much benefit.
  • Dependency
    Relying on an external solution for address updates may create dependency, which could be an issue if the service experiences downtime or changes in availability.
  • Learning Curve
    While user-friendly, there may still be a learning curve for businesses new to address update services to fully utilize TrueNCOA's features.

Category Popularity

0-100% (relative to Lob Address Verification API and TrueNCOA)
OS & Utilities
64 64%
36% 36
Delivery Management System
Data Integration
0 0%
100% 100
Address Verification API
100 100%
0% 0

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What are some alternatives?

When comparing Lob Address Verification API and TrueNCOA, you can also consider the following products

Loqate - The Standard in Global Address Verification

AccuZIP - AccuZIP Postal Software and Data Cleansing For Direct Mail Marketing

SAP Data Management - Sap Data Management is a flagship enterprise information management solution that facilities the organizations to manage data quality, migration of data, text analytics, and interconnectivity with both SAP and non-SAP system.

LexisNexis MemberPoint - Transform your engagement efforts by improving and maintaining patient and member data.

AccuMail Frameworks - Fully certified by the USPS®, AccuMail frameworks validates, corrects and standardizes addresses at point of entry and in batch mode.

Fetchify - Fetchify is the new name for Crafty Clicks - we offer global address, phone, email and bank account validation integrations for most e-commerce and CRM platforms.