Software Alternatives, Accelerators & Startups

Lifesight.io VS Survey Monkey

Compare Lifesight.io VS Survey Monkey and see what are their differences

Lifesight.io logo Lifesight.io

Leverage our future-proof, AI-powered marketing measurements platform, powered by a CDP designed to help drive sustainable growth in the privacy-first era

Survey Monkey logo Survey Monkey

Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.
  • Lifesight.io Landing page
    Landing page //
    2023-08-10

Lifesight is a future-proof marketing measurement platform powered by AI to provide businesses with the tools they need to thrive in an era where privacy and data protection are paramount. It's the understanding at Lifesight that contemporary marketing is anything but one-size-fits-all. It demands adaptability, evolution, and responsiveness to the ever-shifting dynamics of the digital realm. This awareness has led us to craft a suite of solutions, meticulously curated to empower businesses of all dimensions on their quest for sustainable growth, all while meticulously safeguarding the privacy of their valued customers.

Marketing Mix Modeling (MMM) leverages historical data to assess the impact of marketing strategies on sales and revenue. Analyzing variables like advertising, pricing, and distribution, MMM helps businesses make informed decisions about budget allocation and resource optimization. It provides data-driven insights that guide businesses in improving their marketing strategies, enhancing ROI, and achieving more efficient resource allocation.

Multi-Touch Attribution (MTA) is a marketing analytics approach that analyzes customer journeys, providing a nuanced view of how multiple touchpoints influence conversions. Unlike single-touch models, it considers the complexity of modern consumer interactions across various channels and devices, offering a more accurate understanding of marketing effectiveness.

Incrementality Testing is a data-driven technique that evaluates the real impact of marketing strategies. It involves controlled experiments to determine the incremental effect of specific campaigns, differentiating between natural customer behavior and marketing influence. This process aids in optimizing strategies, validating ROI, and improving budget allocation for more effective marketing decisions.

  • Survey Monkey Landing page
    Landing page //
    2023-10-10

Lifesight.io features and specs

  • Marketing Mix Modelling: Yes
  • Multi-touch Attribution: Yes
  • Incrementality Testing: Yes
  • Privacy Compliance: Yes
  • Unified Reporting: Yes
  • AI-Driven Insights: Yes
  • Self-Serve Platform: Yes
  • Historical Data Analysis: Yes
  • Controlled Experiments: Yes
  • Data Integration: Yes
  • AI-Driven Insights: Yes

Survey Monkey features and specs

No features have been listed yet.

Category Popularity

0-100% (relative to Lifesight.io and Survey Monkey)
Advertising
100 100%
0% 0
Surveys
0 0%
100% 100
Marketing
100 100%
0% 0
Forms And Surveys
0 0%
100% 100

Questions and Answers

As answered by people managing Lifesight.io and Survey Monkey.

Who are some of the biggest customers of your product?

Lifesight.io's answer

  • Luxottica
  • KFC
  • Ikea
  • Bose
  • Honda
  • Toyota
  • Subway

Which are the primary technologies used for building your product?

Lifesight.io's answer

Lifesight leverages several primary technologies to power its platform:

  1. Artificial Intelligence (AI): AI plays a central role in Lifesight's data analysis, enabling advanced insights, accurate tracking, and optimization.

  2. Machine Learning (ML): Machine learning algorithms enhance the accuracy of marketing measurements and data analysis.

  3. Server-Side Tracking: Lifesight employs server-side tracking for accurate data collection and multi-touch attribution.

  4. Customer Data Platform (CDP): The platform is built around a CDP, which centralizes and manages customer data for comprehensive analysis.

These technologies work in tandem to provide businesses with the tools and insights needed to measure marketing performance, optimize strategies, and respect privacy in a data-driven world.

How would you describe your primary audience?

Lifesight.io's answer

Lifesight's primary audience comprises a diverse range of businesses operating within the marketing and advertising landscape. Our solutions cater to:

  1. Mid to Large-sized Enterprises (SMEs) looking to gain a competitive edge and to fine-tune their marketing strategies and resource allocation.

  2. Advertising agencies seeking advanced tools to provide enhanced services to their clients.

  3. Marketing professionals who recognize the value of data-driven insights and efficient resource allocation in the ever-evolving digital marketing environment.

Our platform is designed to accommodate the unique needs of these audiences, ensuring they have the tools and insights necessary to thrive in the modern marketing landscape.

What makes your product unique?

Lifesight.io's answer

Lifesight stands out due to its commitment to privacy-first marketing measurements. Our uniqueness lies in offering an AI-powered platform that empowers businesses to make data-driven decisions while respecting individual privacy. We provide comprehensive solutions like Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing to help businesses optimize marketing strategies and resource allocation. We simplify complex data analysis, making us the go-to choice for businesses of all sizes. Our dedication to data protection and compliance sets us apart, ensuring businesses thrive in a privacy-centric era.

Why should a person choose your product over its competitors?

Lifesight.io's answer

Choosing Lifesight over competitors offers several advantages:

  1. Privacy-First Approach: Lifesight prioritizes data protection and compliance, crucial in today's privacy-focused environment.

  2. AI-Powered Insights: Our AI-driven platform provides advanced, accurate data analysis, giving businesses a competitive edge.

  3. Comprehensive Solutions: We offer a suite of solutions, including Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing, allowing businesses to address various marketing needs in one place.

  4. User-Friendly: Lifesight's self-serve platform is designed for easy use, eliminating the need for specialized analysts.

  5. Diverse Clientele: We serve businesses of all sizes, from small enterprises to large corporations and agencies, making our platform accessible and valuable to a wide range of clients.

  6. Innovation: Lifesight is committed to staying at the forefront of marketing technology, ensuring clients have access to the latest insights and tools.

Lifesight's dedication to data privacy, AI-driven insights, comprehensive solutions, user-friendliness, diverse clientele, and continuous innovation make it a compelling choice for businesses seeking effective marketing measurement and optimization.

What's the story behind your product?

Lifesight.io's answer

Lifesight, founded in 2017, is a product of seven years of collaboration with global marketing teams. We saw the need for precise, multi-channel marketing measurement and decided to create a solution. With our AI-powered Marketing Measurements platform, we empower businesses to navigate the modern marketing landscape while respecting privacy. We've evolved into a trusted partner, simplifying data analysis and ensuring data protection and compliance. Lifesight is a story of innovation, commitment, and helping businesses thrive in a privacy-focused era.

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Lifesight.io and Survey Monkey

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Survey Monkey Reviews

10 SurveyMonkey Alternatives and Competitors in 2024
This alternative to SurveyMonkey offers professionally designed templates, customizable options, and personalized Nudges that blend seamlessly with your branding. Their targeted surveys yield more valuable responses than email surveys, as they capture users in the moment. You have complete control over when and whom the survey targets, allowing for feedback collection at...
Source: clickup.com
9 Survey Monkey Alternatives for Your 2024 Market Research
We’ve already laid out the central features of Survey Monkey, but what exactly makes it one of the best choices for data collection and market research? Here are several reasons why you might pick Survey Monkey:
10 Better Alternatives to Survey Monkey for Comprehensive Data Collection
Medallia is a compelling alternative to Survey Monkey, especially for enterprises looking to gain a comprehensive understanding of customer experiences and feedback. Its extensive feedback collection options, advanced analytics, and focus on actionable insights make it an invaluable tool for businesses striving to enhance customer satisfaction and loyalty. While Medallia...
Source: www.zoho.com
Top 5 Alternatives To SurveyMonkey: List of Top Survey Software Competitors
If you are looking for SurveyMonkey alternatives then we have prepared a list of reliable solutions that you can try out instead. This article details the main features and benefits of SurveyMonkey and five good alternatives. We also compare their pricing schemes and integration options for your benefit.
SurveyMonkey Competitors and Alternatives – 7 of the Best
AskNicely is survey software with a very defined purpose: helping companies improve customer satisfaction based on the Net Promoter Score (NPS). Boasting a 38-percent response rate, this SurveyMonkey alternative leverages connections that allow users to integrate surveys into software they already use to reach out to and learn from customers.

Social recommendations and mentions

Based on our record, Survey Monkey seems to be more popular. It has been mentiond 9 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Lifesight.io mentions (0)

We have not tracked any mentions of Lifesight.io yet. Tracking of Lifesight.io recommendations started around Apr 2023.

Survey Monkey mentions (9)

  • In-app surveys for React Native Apps
    Let's talk about the big 2 first: Typeform and SurveyMonkey. - Source: dev.to / 4 months ago
  • [iOS] Pro-tip: if the fill password prompt is not automatically showing up on websites/apps on your iPhone, make sure to include "https://" before the URI.
    For example, instead of setting your URI for SurveyMonkey to surveymonkey.com, you should instead set it to https://surveymonkey.com. Source: 11 months ago
  • I’ve been nominated as chair of the Landscaping Committee… what advice do you have?
    After that's all clear, I'd survey the HOA (surveymonkey.com) and create some type of chart (maybe a importance/performance grid) showing where residents feel the most help is currently needed in terms of landscaping. Your team can then work from there. Source: about 2 years ago
  • Is the Use of Social Media Addictive?
    The primary research for this will be carried out by creating a survey through surveymonkey.com and the information collated will be compared with my secondary research and a conclusion will be formed. Source: over 2 years ago
  • What is your job and how much do you get paid?
    Hey eveyone, can you take a minute and take this? I am doing a course in UX Design and I have to do some surveys like this. So if you could help me out, please take this survey and then let me know what you think. https://www.surveymonkey.com/r/WCW2Y2W Anonymous Job Survey Surveymonkey.com. Source: over 2 years ago
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What are some alternatives?

When comparing Lifesight.io and Survey Monkey, you can also consider the following products

Voluum - Voluum is a cloud-based ad tracker that integrates with multiple ad platforms and connects all the elements of your campaigns together.

Google Forms - Simple web forms from Google.

Epicor - Implement faster, customize less, and see your ROI sooner with software built to fit your business. Epicor software has your industry best-practices built in. Learn more about software for your industry.

Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!

Recast - Listen to radio stations' playlists with Rdio or Spotify

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.