Software Alternatives, Accelerators & Startups

Lifesight.io VS eesel

Compare Lifesight.io VS eesel and see what are their differences

Lifesight.io logo Lifesight.io

Leverage our future-proof, AI-powered marketing measurements platform, powered by a CDP designed to help drive sustainable growth in the privacy-first era

eesel logo eesel

The new tab for work
  • Lifesight.io Landing page
    Landing page //
    2023-08-10

Lifesight is a future-proof marketing measurement platform powered by AI to provide businesses with the tools they need to thrive in an era where privacy and data protection are paramount. It's the understanding at Lifesight that contemporary marketing is anything but one-size-fits-all. It demands adaptability, evolution, and responsiveness to the ever-shifting dynamics of the digital realm. This awareness has led us to craft a suite of solutions, meticulously curated to empower businesses of all dimensions on their quest for sustainable growth, all while meticulously safeguarding the privacy of their valued customers.

Marketing Mix Modeling (MMM) leverages historical data to assess the impact of marketing strategies on sales and revenue. Analyzing variables like advertising, pricing, and distribution, MMM helps businesses make informed decisions about budget allocation and resource optimization. It provides data-driven insights that guide businesses in improving their marketing strategies, enhancing ROI, and achieving more efficient resource allocation.

Multi-Touch Attribution (MTA) is a marketing analytics approach that analyzes customer journeys, providing a nuanced view of how multiple touchpoints influence conversions. Unlike single-touch models, it considers the complexity of modern consumer interactions across various channels and devices, offering a more accurate understanding of marketing effectiveness.

Incrementality Testing is a data-driven technique that evaluates the real impact of marketing strategies. It involves controlled experiments to determine the incremental effect of specific campaigns, differentiating between natural customer behavior and marketing influence. This process aids in optimizing strategies, validating ROI, and improving budget allocation for more effective marketing decisions.

  • eesel Landing page
    Landing page //
    2022-04-20

All your Google Docs, Notion pages and other work documents, right in your new tab. Your team creates many work docs in many different apps. A project brief in Google Docs, a timeline in Notion, a mockup in Figma. It can be an exhausting game of trial and error to find the links you need, and that's where eesel comes in.

• • • FEATURES • • •

🔎 Doc search in your new tab eesel filters your browser history to show your work documents right in your new tab. It’s all easy to access and fully searchable.

📁 Self-organised Folders Get your work automatically organised into Folders. Forget about tab managers and bookmarks.

🆕 A feed of work documents Share Folders with the team and receive new pages they make, directly in the new tab. Stay in the loop without chasing for updates on Slack.

💨 Skip past spinners Fly through your work with Commands to create new docs, and a shortcut to open eesel and access your documents from any page.

🌏 Works with any app eesel works with anything you open in the browser – from that hip new product only you know about to that old school company intranet.

🤯 No setup There's no need to create an account or connect the different apps you use. Install eesel and you're done.

• • • PRIVACY • • • The content of your pages never leaves your browser. In fact, by default, eesel runs entirely locally. Check that for yourself - https://eesel.app/hack

• • • CONTACT US • • • Email: hi@eesel.app Twitter: @eeselapp

Lifesight.io

$ Details
-
Release Date
2023 August
Startup details
Country
Singapore
City
Singapore
Founder(s)
Rohit Maheswaran
Employees
50 - 99

eesel

Website
eesel.app
Pricing URL
-
$ Details
free
Release Date
-

Lifesight.io features and specs

  • Marketing Mix Modelling: Yes
  • Multi-touch Attribution: Yes
  • Incrementality Testing: Yes
  • Privacy Compliance: Yes
  • Unified Reporting: Yes
  • AI-Driven Insights: Yes
  • Self-Serve Platform: Yes
  • Historical Data Analysis: Yes
  • Controlled Experiments: Yes
  • Data Integration: Yes
  • AI-Driven Insights: Yes

eesel features and specs

No features have been listed yet.

Lifesight.io videos

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eesel videos

eesel

Category Popularity

0-100% (relative to Lifesight.io and eesel)
Advertising
100 100%
0% 0
Productivity
0 0%
100% 100
Marketing
100 100%
0% 0
App Launcher
0 0%
100% 100

Questions and Answers

As answered by people managing Lifesight.io and eesel.

Who are some of the biggest customers of your product?

Lifesight.io's answer

  • Luxottica
  • KFC
  • Ikea
  • Bose
  • Honda
  • Toyota
  • Subway

Which are the primary technologies used for building your product?

Lifesight.io's answer

Lifesight leverages several primary technologies to power its platform:

  1. Artificial Intelligence (AI): AI plays a central role in Lifesight's data analysis, enabling advanced insights, accurate tracking, and optimization.

  2. Machine Learning (ML): Machine learning algorithms enhance the accuracy of marketing measurements and data analysis.

  3. Server-Side Tracking: Lifesight employs server-side tracking for accurate data collection and multi-touch attribution.

  4. Customer Data Platform (CDP): The platform is built around a CDP, which centralizes and manages customer data for comprehensive analysis.

These technologies work in tandem to provide businesses with the tools and insights needed to measure marketing performance, optimize strategies, and respect privacy in a data-driven world.

How would you describe your primary audience?

Lifesight.io's answer

Lifesight's primary audience comprises a diverse range of businesses operating within the marketing and advertising landscape. Our solutions cater to:

  1. Mid to Large-sized Enterprises (SMEs) looking to gain a competitive edge and to fine-tune their marketing strategies and resource allocation.

  2. Advertising agencies seeking advanced tools to provide enhanced services to their clients.

  3. Marketing professionals who recognize the value of data-driven insights and efficient resource allocation in the ever-evolving digital marketing environment.

Our platform is designed to accommodate the unique needs of these audiences, ensuring they have the tools and insights necessary to thrive in the modern marketing landscape.

What makes your product unique?

Lifesight.io's answer

Lifesight stands out due to its commitment to privacy-first marketing measurements. Our uniqueness lies in offering an AI-powered platform that empowers businesses to make data-driven decisions while respecting individual privacy. We provide comprehensive solutions like Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing to help businesses optimize marketing strategies and resource allocation. We simplify complex data analysis, making us the go-to choice for businesses of all sizes. Our dedication to data protection and compliance sets us apart, ensuring businesses thrive in a privacy-centric era.

Why should a person choose your product over its competitors?

Lifesight.io's answer

Choosing Lifesight over competitors offers several advantages:

  1. Privacy-First Approach: Lifesight prioritizes data protection and compliance, crucial in today's privacy-focused environment.

  2. AI-Powered Insights: Our AI-driven platform provides advanced, accurate data analysis, giving businesses a competitive edge.

  3. Comprehensive Solutions: We offer a suite of solutions, including Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing, allowing businesses to address various marketing needs in one place.

  4. User-Friendly: Lifesight's self-serve platform is designed for easy use, eliminating the need for specialized analysts.

  5. Diverse Clientele: We serve businesses of all sizes, from small enterprises to large corporations and agencies, making our platform accessible and valuable to a wide range of clients.

  6. Innovation: Lifesight is committed to staying at the forefront of marketing technology, ensuring clients have access to the latest insights and tools.

Lifesight's dedication to data privacy, AI-driven insights, comprehensive solutions, user-friendliness, diverse clientele, and continuous innovation make it a compelling choice for businesses seeking effective marketing measurement and optimization.

What's the story behind your product?

Lifesight.io's answer

Lifesight, founded in 2017, is a product of seven years of collaboration with global marketing teams. We saw the need for precise, multi-channel marketing measurement and decided to create a solution. With our AI-powered Marketing Measurements platform, we empower businesses to navigate the modern marketing landscape while respecting privacy. We've evolved into a trusted partner, simplifying data analysis and ensuring data protection and compliance. Lifesight is a story of innovation, commitment, and helping businesses thrive in a privacy-focused era.

User comments

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Social recommendations and mentions

Based on our record, eesel seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Lifesight.io mentions (0)

We have not tracked any mentions of Lifesight.io yet. Tracking of Lifesight.io recommendations started around Apr 2023.

eesel mentions (4)

  • Launch HN: Needl (YC S22) – Simple search across all your apps
    Congrats on the launch Max and James! We've been in this space for a lil bit too with eesel (https://eesel.app) and it's really cool to see more people tackling these problems. Keen to be inspired and learn! - Source: Hacker News / over 1 year ago
  • Akiflow (YC S20) – Bring your tasks and calendars together
    >After a while, we learned that what our users really wanted was to have everything in one place. This is so spot on! We're having similar learnings with eesel [1] too. Work is far too scattered across apps. Thanks for sharing your journey so far and congrats on the launch! [1] https://eesel.app. - Source: Hacker News / over 1 year ago
  • An add on that automatically organises your docs
    You can check it out here https://eesel.app. Source: over 1 year ago
  • Looking for an extension to limit addressbar suggestions
    Not exactly what you're looking for but you could use eesel.app to find pages instead of the address bar. You can configure a deny list for specific pages on eesel.app. The Firefox add on is new - https://addons.mozilla.org/en-GB/firefox/addon/eesel/. Source: over 2 years ago

What are some alternatives?

When comparing Lifesight.io and eesel, you can also consider the following products

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