Iterate
Pastel
Hotjar
Typeform
Survey Monkey
SurveyLab
Canny
Refiner
Latana
AdMeter
Tercept Unified Analytics
Pega Marketing
GreyMetrics
Geckoboard
Morphio
Dasheroo
Get the feedback you need to build products and experiences your customers will love. Iterate’s user-friendly research tools help you target exactly the right people at the right time to make sure you’re getting the most relevant, valuable insights.
We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.
Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.
That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!
Iterate LatanaI love working with Iterate because it eliminates the need for bulky 50 question user surveys, live in person focus groups (was lovely during covid when this couldn't happen at all), and sifting through Google Analytics data for 'trends' to answer questions.
We use Iterate because we're constantly testing new features on our site, landing pages with media spend, and messaging tactics. Iterate provides a single script to drop into your source code and then you can create custom branded surveys that keep the user on your site. We've been able to increase conversion rates, launch new products/services and get event/registration hesitation feedback in days/weeks instead of trying to decipher was directional data tells us.
Latana might be a bit more popular than Iterate. We know about 1 link to it since March 2021 and only 1 link to Iterate. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
For example, there is this product , but it does not support flutter. Source: about 3 years ago
The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: about 3 years ago
Pastel - Sticky note-based feedback collection tool for live websites
AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.
Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!
Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.
Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!
Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.
