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Siteimprove - Consider the Siteimprove Intelligence Platform the newest member of your team.
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Sitebeam - Spelling mistakes, SEO, load speed, social media, code, W3C, accessibility & more in one tool.
Optimizely - A/B testing you'll actually use.
Ryte - Ryte is a web-based software invented for technical optimization for search engines and improvement of websites.
Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.