Software Alternatives, Accelerators & Startups

Instantly.ai VS Iterable

Compare Instantly.ai VS Iterable and see what are their differences

Instantly.ai logo Instantly.ai

Build your own infinitely scalable cold email outreach system with Instantly.

Iterable logo Iterable

Highly-personalized, mobile-optimized email marketing
  • Instantly.ai Landing page
    Landing page //
    2023-10-21
  • Iterable Landing page
    Landing page //
    2023-10-09

Iterable

Pricing URL
-
Release Date
2013 January
Startup details
Country
United States
State
California
Founder(s)
Andrew Boni
Employees
250 - 499

Instantly.ai features and specs

  • Speed of Campaign Creation
    Instantly allows users to set up email marketing campaigns quickly, saving valuable time and effort compared to traditional methods.
  • Automation Features
    The platform offers powerful automation tools, enabling users to automate follow-ups and manage responses effectively without manual intervention.
  • Integration Capabilities
    Instantly integrates with a variety of other tools and platforms, making it easier to streamline workflows and centralize data.
  • User-Friendly Interface
    The platform is designed with an intuitive user interface, making it easy for both beginners and experienced marketers to navigate and use.
  • Analytics and Reporting
    Instantly provides detailed analytics and reporting features, allowing users to measure the success of their campaigns and make informed decisions.

Possible disadvantages of Instantly.ai

  • Learning Curve
    Despite its user-friendly design, there may still be a learning curve for new users to fully utilize all of Instantly's advanced features.
  • Cost
    For small businesses or individual users, the cost of premium features may be prohibitive compared to other more budget-friendly options.
  • Email Deliverability
    Some users may experience issues with email deliverability, such as emails being marked as spam, which can impact campaign effectiveness.
  • Limited Customization
    Although it offers various templates and tools, there might be limited customization options for highly specific or complex campaign needs.
  • Support Availability
    The level of customer support available may not be sufficient for all users, particularly those requiring immediate or in-depth assistance.

Iterable features and specs

  • User-Friendly Interface
    Iterable offers an intuitive and easy-to-use interface, making it accessible for users with varying levels of technical expertise. This helps in designing email and marketing campaigns efficiently.
  • Advanced Segmentation
    With Iterable, users can create highly targeted segments using a variety of conditions, allowing for more personalized and effective marketing campaigns.
  • Cross-Channel Marketing
    Iterable supports a wide range of marketing channels including email, SMS, mobile push, and in-app notifications, facilitating cohesive and holistic marketing strategies.
  • Automation Capabilities
    Iterable provides robust automation features, enabling the creation of complex workflows for customer engagement and lifecycle campaigns, which can save time and increase efficiency.
  • Integration Options
    Iterable integrates with various other platforms and tools such as CRM systems, data warehouses, and social media, enhancing its functionality and versatility.
  • Real-Time Analytics
    The platform offers real-time analytics and reporting, giving marketers immediate insights into campaign performance to make data-driven decisions.

Possible disadvantages of Iterable

  • Cost
    Iterable can be expensive, especially for small to mid-sized businesses. The pricing might be a barrier for companies with limited marketing budgets.
  • Learning Curve
    Despite its user-friendly interface, the extensive features and capabilities of Iterable can have a steep learning curve, requiring time and effort to fully master.
  • Support Response Times
    Some users have reported slow response times from customer support, which can be a drawback when immediate assistance is needed.
  • Limited Customization Options
    While Iterable offers many customization features, some users feel that it lacks depth in certain areas such as advanced customization of templates and workflows.
  • Complexity in Integration
    Integrating Iterable with other systems can sometimes be complex and may require technical expertise or dedicated resources, which can be challenging for smaller teams.

Analysis of Instantly.ai

Overall verdict

  • Yes, Instantly.ai is generally considered a good tool for email marketing automation, especially for sales and lead generation professionals.

Why this product is good

  • Instantly.ai provides an easy-to-use platform with strong features like automated email sequences, A/B testing, and personalized outreach, which help users efficiently manage and optimize their cold email campaigns. It is known for its user-friendly interface and the ability to scale outreach effectively.

Recommended for

  • Sales teams looking to automate their email outreach
  • Marketing professionals seeking to improve engagement through personalized emails
  • Startups and small businesses aiming to enhance their lead generation efforts
  • Freelancers who need a reliable tool for managing client email campaigns

Instantly.ai videos

Instantly Review - Creating A B2B Email Campaign With Instantly

More videos:

  • Review - Instantly Review: Increase Your Outreach Inboxing Results With Instantly
  • Review - Avoid emails going to spam with email warm up - Try Instantly lifetime

Iterable videos

The Iterable Growth Marketing Platform

More videos:

  • Review - Introducing Iterable Insights

Category Popularity

0-100% (relative to Instantly.ai and Iterable)
Cold Emailing
100 100%
0% 0
Email Marketing
0 0%
100% 100
Sales And Marketing
100 100%
0% 0
Business & Commerce
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Instantly.ai and Iterable

Instantly.ai Reviews

Top 14 AI Lead Generation Software & Tools: A Detailed Comparison
Instantly.ai is a dynamic AI-powered engagement platform that automates interactions with website visitors in real time through intelligent chatbots. It specializes in qualifying leads, answering inquiries, and guiding users through the sales funnel directly from the website interface. This tool is particularly beneficial for businesses looking to enhance their customer...
Source: www.cience.com
Top 10 Lead Generation and Engagement Tools
Instantly.AI focuses on cold email outreach with features that allow businesses to scale their email campaigns efficiently. It helps to increase deliverability, automate follow-ups, and manage outreach campaigns at scale.
Source: rainex.io
23 Best Cold Email WarmUp Tools in 2022 (Free + Paid)
Instantly’s warm up tool keeps your emails out of spam & improves your sending reputation by interacting positively with your emailsAI Optimizations for deliverability & response.
Source: inguide.in

Iterable Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
Iterable has been designed to engage users through a well-structured communication and multiple channels. Iterable has gotten a lot of press. Some larger clients include Spotify, Zillow, DoorDash and Box.

Social recommendations and mentions

Based on our record, Instantly.ai should be more popular than Iterable. It has been mentiond 19 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Instantly.ai mentions (19)

  • Massive drop in sales, need advice
    Anywho, the old mailgun system was able to send emails immediately + had images in them. The recommendations we got were to remove ALL images, and instantly.ai has to delay a few minutes between email. So the emails get out slower and no images, plain text looks a lot more scammy to me and I assume also hurts conversions? Source: over 1 year ago
  • Snov or Lemlist
    What about instantly.ai? Any experience around that? Source: almost 2 years ago
  • Our first email ended up in the user's spam folder
    Yeah, well that's just how it works. You'll need to warm up your domain, there's a lot of ways to do it I would suggest something on the lines of https://instantly.ai/. Source: almost 2 years ago
  • How I've gotten thousands of customers (over 10 years) through cold outreach while only spending ~$50/month
    There are other tools for this also, like Hunter.io for prospecting and Lemlist or Instantly for sending. Source: almost 2 years ago
  • How to start email marketing alone? (beginner wanting to learn)
    Once the leads list is ready then setup email campaigns using hubspot.com , instantly.ai or snov.io (if you're just starting with low budget). Source: almost 2 years ago
View more

Iterable mentions (5)

  • Curious new entry under DoorDash Dasher Application notification categories
    That's fascinating .. I'm not sure if it means this or if it is some way of looping notifications 🤔 https://iterable.com/. Source: over 2 years ago
  • Phishing attack underway using namecheap.com infrastructure
    Also received it. The target domain is https://links.namecheap.com which goes to https://iterable.com/ DKIM-signed Seems to be either DHL or Metamask. What concerns me a lot being a customer is that they have been compromised for a couple of days already without taking proper actions: https://twitter.com/polmesegue/status/1623628920636559361. - Source: Hacker News / over 2 years ago
  • [TASK] Copy/come up with the CSS code to make my website background look like this example website's (in comments) background ($5)
    I'd like to have the background of my website match the background of this website: https://iterable.com/. Source: over 3 years ago
  • 5 Million Users a Day From Snowflake to Iterable
    One of our customers has a business use-case for sending 5 million users from Snowflake to Iterable once a day for customer engagement campaigns. If you think this is an obvious case for reverse-ETL, you're correct. Using RudderStack's reverse-ETL tool, this customer can extract the 5 million users from the Snowflake table, and then activate them into Iterable so they can get triggered to receive emails. Simple as... - Source: dev.to / over 3 years ago
  • Step-by-Step Guide: How to set up a Warehouse-first CDP on Snowflake Using RudderStack
    Using RudderStack means that every data point you send to Snowflake can simultaneously be sent to other downstream tools for additional activation. You can run customer engagement programs through tools like Braze, perform product analytics through tools like Mixpanel and Iterable, or leverage attribution tools like Apps Flyer. - Source: dev.to / over 3 years ago

What are some alternatives?

When comparing Instantly.ai and Iterable, you can also consider the following products

lemlist - Send emails that get replies 💌

Synthesio - Synthesio is a social intelligence tool or a marketing software that is specially made for the purpose of social media monitoring and social analytics.

SmartLead.ai - Email Automation Platform

Swift Social - All-in-One Social Media Growth and Management Tool

Reply.io - Reply.io is an AI-driven sales engagement platform that automates cold outreach through unlimited mailboxes, converts website traffic into booked meetings with AI Chat, and empowers your team to streamline the entire sales process with AI SDRs.

LeadsRX - LeadsRX is a marketing attribution software that gives marketers insights into which advertising campaigns result in conversions.