Software Alternatives, Accelerators & Startups

Improvado.io VS Notion

Compare Improvado.io VS Notion and see what are their differences

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Improvado.io logo Improvado.io

Improvado is an ETL platform that extracts data from 300+ pre-built connectors, transforms it, and seamlessly loads the results to wherever you need them. No more Tedious Manual Work, Errors or Discrepancies. Contact us for a demo.

Notion logo Notion

All-in-one workspace. One tool for your whole team. Write, plan, and get organized.
  • Improvado.io Landing page
    Landing page //
    2023-08-31

Consolidate all your marketing data in one place to get better business insights. Speed up your decision-making process and quickly implement optimizations without wasting time crunching the data. Real-time reports & dashboards eliminate manual reporting time by 90%. That’s what’ve done before for Ancestry, Asus, AdRoll and we can do it for you. Collaborate effectively with your team, other departments, and stakeholders. No more Tedious Manual Work, Errors or Discrepancies. Book a demo now at improvado.io

  • Notion Landing page
    Landing page //
    2023-09-12

Improvado.io features and specs

  • Data Extraction and Loading
    Integrate and manage data from 300+ sources
  • Data Transformation
    Make your marketing data analysis-ready
  • Marketing Common Data Model
    Automate cross-channel normalization
  • Professional Services
  • Managed Services
    Managed Data Warehouse
  • Data Synchronization
  • Managed API
    Managed data sources API
  • Data Pipeline Orchestration
  • Customizable
  • Customer Support
    24/7
  • Visualizations
  • Extraction templates

Notion features and specs

  • All-in-One Workspace
    Notion combines note-taking, task management, databases, calendars, and collaboration features in a single platform, reducing the need for multiple tools.
  • Highly Customizable
    Users can tailor Notion to fit their specific workflow with customizable templates, pages, and databases, making it versatile for various use cases.
  • Collaboration Features
    Notion offers seamless collaboration with real-time editing, comments, mentions, and shared workspaces, enhancing teamwork and productivity.
  • Cross-Platform Availability
    Notion is available on multiple platforms, including web, desktop, and mobile, providing flexibility and accessibility from anywhere.
  • Integration Capability
    Notion supports integrations with various third-party applications like Google Drive, Slack, and Trello, allowing for a more interconnected workflow.

Possible disadvantages of Notion

  • Learning Curve
    Due to its extensive features and customization options, new users might find Notion challenging to learn and navigate initially.
  • Performance Issues
    Some users report that Notion can become slow or experience lag, especially with large databases and complex pages.
  • Offline Limitations
    While Notion offers some offline capabilities, its functionality is significantly reduced without an internet connection, which can be inconvenient for some users.
  • Pricing for Teams
    Though Notion offers a free version, its premium plans can be expensive for larger teams, which may be a constraint for startups or small businesses.
  • Privacy Concerns
    As with any cloud-based service, there are potential privacy and data security concerns, especially for users handling sensitive information.

Analysis of Improvado.io

Overall verdict

  • Improvado.io is generally viewed positively among marketing professionals and data analysts for its efficiency in handling complex data integration and reporting tasks. However, as with any tool, its suitability may vary based on specific business needs and budget considerations.

Why this product is good

  • Improvado.io is considered a good tool because it centralizes marketing data across multiple platforms, allowing businesses to consolidate and visualize their analytics in a single dashboard. It supports a wide range of integrations, is customizable, and helps reduce the complexity and time spent on data aggregation and reporting. Its scalability makes it suitable for businesses of different sizes, adapting to varying marketing needs and data volumes.

Recommended for

    Improvado.io is recommended for marketing teams, data analysts, and businesses that require advanced data aggregation across multiple marketing channels. It's especially useful for organizations looking to streamline their reporting processes and gain deeper insights from integrated marketing data.

Improvado.io videos

How to Leverage Data to Drive Massive Revenue - Sponsored by Improvado.io

More videos:

  • Demo - Improvado Demo - ETL for Marketers
  • Demo - Improvado Demo

Notion videos

The Most Powerful Productivity App I Use - Notion

More videos:

  • Review - I switched to Notion for a week... Here's what happened!
  • Review - Notion is Truly an All-in-One Productivity Tool (App Review)

Category Popularity

0-100% (relative to Improvado.io and Notion)
Marketing
100 100%
0% 0
Productivity
0 0%
100% 100
Data Integration
100 100%
0% 0
Project Management
0 0%
100% 100

User comments

Share your experience with using Improvado.io and Notion. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Improvado.io and Notion

Improvado.io Reviews

Best Affordable Alternatives to Supermetrics
Supermetrics’ cutting-edge data transformation functionality stands out more than Improvado’s basic offering. Improvado’s Marketing Common Data Model (MCDM) is an enterprise-grade transformation engine that enables companies to automatically standardize metrics across all channels and conduct automated data mapping and transformations with self-service or out-of-the-box...
Source: adsbot.co
Funnel.io Alternatives and Competitors in 2022
The Improvado platform is specifically focused on the marketing dilemma and will connect to any marketing platform you need. The integrations run deep, pulling in granular data from the keyword and ad level, to allow you to see the complete picture. It’s a great tool for marketing analysts, performance marketers, and managers of all levels, who use marketing data on a daily...
Source: improvado.io
15 Best ETL Tools in 2022 (A Complete Updated List)
Improvado is a data analytics software for marketers to help them keep all their data in one place. This marketing ETL platform will allow you to connect marketing API to any visualization tool and for that no need to have technical skills.
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Improvado has a strong 4.5/5 on G2 with people not complaining much about anything. In cons, the high pricing was mentioned but considered reasonable with the level of support Improvado gives.
Source: windsor.ai
Domo vs Datorama vs Improvado vs Funnel.io vs Supermetrics
The biggest benefit I see for improvado.io is that their customer service reps are included in every package and are highly attentive. They'll help you build out custom dashboards and integrations to ensure that you're visualizing your data in exactly the way you need it.
Source: improvado.io

Notion Reviews

  1. jk22
    · consultant at GFI ·
    Notion has helped in documenting our business

    It's been very very helpful to streamline different people on our team, especially remote workers to help them understand what's going on in our business without 100s of meetings.

    👍 Pros:    Ui is very attractive|Easy to use|Great for collaboration|Good customer service|Free to use
    👎 Cons:    Steep learning curve
  2. Ramesh Kumar
    · Product Manager at Aerial ·
    Extremely helpful- made life easier

    My remote-first start-up has eliminated more than 200+ hours of meetings and 1000s of mismanaged documents because our entire communication happens through Notion.

    👍 Pros:    Clean ui|File sharing|Modular
    👎 Cons:    Learning curve
  3. Boyd Richardson
    · Writer at SE ·

    As someone who's always on the lookout for the perfect productivity app, I was excited to try out Notion. It promises to be an all-in-one tool for everything from note-taking to project management to personal wikis.

    From the moment you open Notion, you can tell that it's different from other productivity apps. The interface is sleek and modern, and it's easy to navigate. The app is divided into pages, which can be customized with different templates to fit your needs. You can create to-do lists, databases, wikis, calendars, and more.

    One of the things I love about Notion is the ability to create relationships between pages. For example, you can create a database of your favorite books and then link to a page with your book reviews. Or you can create a to-do list and link to a page with notes about the task. This feature makes it easy to keep all of your information in one place and to connect related items.

    🏁 Competitors: Microsoft Loop
    👍 Pros:    Highly customizable|All in one|Collaboration|Cross platform
    👎 Cons:    Steep learning curve

Top 10 Productivity Apps for MacOS 2025
Okay, I know, I know. Notion is probably the most predictable pick for a productivity app list. But here’s the thing: It’s popular for a reason. Notion’s flexibility, customisation, and overall smooth user experience make it a standout, no matter how many times it pops up on productivity lists. Whether you’re organising tasks, taking notes, or creating databases, Notion lets...
Source: dev.to
Top 10 Notion Alternatives for 2025 and Why Teams Are Choosing Ledger
If you're looking for a Notion alternative that supports real, scalable teamwork, you're not alone. Whether you’ve outgrown Notion or are just exploring more robust, team-friendly platforms, here’s a breakdown of the top 10 alternatives in 2025—and why Ledger is becoming the go-to choice for modern teams.
How Tight-Knit Teams Get More Done with Innovative Project Management Tools
Notion: More than a task manager, it acts as a knowledge base. You can store guidelines, references, wikis, and to-do lists all under one roof.
Source: medium.com
11 Popular Knowledge Management Tools to Consider in 2025 
Notion AI (Optional Add-on) – $8 per user/month (billed annually). Available for all plans (including the free plan)
Source: knowmax.ai
11 Best Google Keeps Alternatives for 2024
Unlike other note-taking apps, Notion stands out for its endless customization. It’s like an all-in-one workspace structured by pages and blocks.
Source: upbase.io

Social recommendations and mentions

Based on our record, Notion seems to be a lot more popular than Improvado.io. While we know about 441 links to Notion, we've tracked only 1 mention of Improvado.io. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Improvado.io mentions (1)

Notion mentions (441)

  • Cool SHIT you can do with docker
    Two of the most popular open source note taking app are affine (basically notion but open source) and obsidian (which stores notes in markdown). - Source: dev.to / 8 months ago
  • Ask HN: Who is hiring? (October 2024)
    Notion | https://notion.so | Android Engineer | SF | hybrid (in office 2x a week) | Full time
      Level: Mid/Mid+ (4-6yrs experience).
    - Source: Hacker News / 9 months ago
  • Karyam: Simples everyday writing app
    Advanced Notion and Google Doc writing editor. - Source: dev.to / about 1 year ago
  • My blog post workflow
    I manage my non-work and work-adjacent tasks in Notion. Whenever I have an idea, regardless of how big or small or silly or achievable it is, I'll add it to Notion, and use labels to categorise it by type of output (e.g. blog, silly project, website update). Today I wanted to write a short post for my site. I clicked on the filtered blog post view, and selected this one (because I hoped it would be a quick one!). - Source: dev.to / over 1 year ago
  • 6 AI tools that feels illegal to know🤖
    Notion.so redefines workspaces. With its intelligent organization and collaboration features, it's more than a productivity tool—it's a digital haven. Discover the art of streamlined and efficient teamwork. - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing Improvado.io and Notion, you can also consider the following products

tray.io - Enterprise-scale integration platform

Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Asana - Asana project management is an effort to re-imagine how we work together, through modern productivity software. Fast and versatile, Asana helps individuals and groups get more done.

Integrator.io iPaaS by Celigo - Next-Generation iPaaS integration platform

Evernote - Bring your life's work together in one digital workspace. Evernote is the place to collect inspirational ideas, write meaningful words, and move your important projects forward.