Software Alternatives & Reviews

iContact VS Customer.io

Compare iContact VS Customer.io and see what are their differences

iContact logo iContact

Upgrade your email marketing with iContact. Drive higher ROI out of every message you send with advanced email marketing automation. Send beautiful and personalized emails that resonate with your subscribers.

Customer.io logo Customer.io

We make it easy to send emails triggered by user behavior. Build, measure and improve your emails to activate and retain users
  • iContact Landing page
    Landing page //
    2023-10-14
  • Customer.io Landing page
    Landing page //
    2023-10-08

iContact videos

IContact Review

More videos:

  • Review - iContact Email Marketing Review 2015
  • Review - Webinar: iContact Pro Feature Review and Q&A

Customer.io videos

Intercom vs Customer.io vs Zendesk Connect? What's the Best Tool?

More videos:

  • Review - Get to know Customer.io
  • Review - Colin Nederkoorn, CEO of Customer.io, on why knowing your customers is the key to growth

Category Popularity

0-100% (relative to iContact and Customer.io)
Email Marketing
48 48%
52% 52
Email Marketing Platforms
Newsletter Marketing
73 73%
27% 27
CRM
0 0%
100% 100

User comments

Share your experience with using iContact and Customer.io. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare iContact and Customer.io

iContact Reviews

Top 10 Free Trial Marketing Automation Software
ICONTACT.COM – iContact – Email Marketing. Need email marketing? Try our easy email solution for beginners and pros. Create effective campaigns and segment lists with email marketing from iContact!
Top 10 MailChimp Alternatives for Email Marketing
iContact’s most significant advantage is their ease of use. It was designed to be used easily by anyone – even if they do not know about email marketing. In this spirit, iContact also offers a large amount of simplified learning material that includes comprehensive but easy-to-understand articles and webinars, live and recorded.
Source: www.reviano.com

Customer.io Reviews

15 best user onboarding software you need to try in 2023
With a focus on messaging, Customer.io lets you create sales workflows around various pushes and nudges, across a range of channels. Email, SMS messages, and push notifications can all be built into an engagement campaign designed to pique curiosity.
15 Mailchimp Alternatives for SaaS Companies
What's more, Customer.io offers advanced automated or API-triggered workflows and various advanced functionalities like time delay or time windows to ensure that you reach customers at the best time for them to take action.
Source: userlist.com
"Pay 880$ per month" - Intercom
Did you find any good option in place of customer.io ? As customer.io seems very expensive once your contact numbers increase.
The 36 Best Marketing Automation Tools to Use in 2020
Some tools like Customer.io, Autopilot, and Encharge merge the gap between marketing and transactional emails and provide a cohesive platform to automate the whole customer journey from a lead to an active user. However, there are platforms like Sendgrid and Mailgun that focus specifically on transactional emails. These infrastructure platforms are usually used by developers...
Source: encharge.io

Social recommendations and mentions

Based on our record, Customer.io seems to be more popular. It has been mentiond 27 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

iContact mentions (0)

We have not tracked any mentions of iContact yet. Tracking of iContact recommendations started around Mar 2021.

Customer.io mentions (27)

  • Self-hostable SMS automation
    I just added SMS as a messaging channel to Dittofeed (MIT licensed customer.io alternative). Source: 7 months ago
  • Is this a good use case for Autogpt ?
    Sounds like you need good old automation. Zapier, customer.io, pipedream are some. Source: 11 months ago
  • MarTech Edge Interview with Jason Lyman, Chief Marketing Officer, Customer.io
    Since joining Customer.io, I have focused on getting to know our ideal customer profile, assessing the competitive landscape, and understanding current market trends. These insights have allowed me to revamp marketing's objectives and set clear goals for the year. I'm looking forward to leveraging what I've learned in past roles to mature the marketing function at Customer.io, better support our customers, and... Source: 12 months ago
  • Newsletter or phishing?
    Looks like Notion uses customer.io for emails, so probably just a basic marketing/newsletter emails from Notion. Source: about 1 year ago
  • 💰 My Frugal Indie Dev Startup Stack
    The final note I'll make is that I've hand-rolled a few additional features that people are normally paying for. For example, I don't use Mailchimp or any tool like that — I send my marketing mail straight via Sendgrid. I dont use customer.io for my email sequences — even though it's very good — because I was able to just build my own email sequencing system. Time will tell whether I end up needing to replace my... - Source: dev.to / over 1 year ago
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What are some alternatives?

When comparing iContact and Customer.io, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Constant Contact - Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools.

Intercom - Intercom is a customer relationship management and messaging tool for web businesses. Build relationships with users to create loyal customers.

AWeber - AWeber is an Email marketing software that's easy to use. Send email newsletters & autoresponders and deliver top notch emails.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.