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HCL CDP VS Segment

Compare HCL CDP VS Segment and see what are their differences

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HCL CDP logo HCL CDP

The Most Flexible Platform to deploy and build a 360-degree customer view

Segment logo Segment

We make customer data simple.
  • HCL CDP Identity Resolution Helps You Create a Unified Profile: The HCL Customer Data Platform (CDP) analyzes and resolves data from multiple touchpoints and creates unified customer profiles, providing a 360° customer view in real-time. Hyperpersonalize every journey and create tailored experiences at scale.
    Identity Resolution Helps You Create a Unified Profile: The HCL Customer Data Platform (CDP) analyzes and resolves data from multiple touchpoints and creates unified customer profiles, providing a 360° customer view in real-time. Hyperpersonalize every journey and create tailored experiences at scale. //
    2025-02-10
  • HCL CDP Integrations Built for You: The HCL CDP offers integrations to most commonly used advertising, analytics, mobile apps, chatbots, contact centers, CRM, databases, marketing automation, and tag management systems. By leveraging existing data from these various internal systems, we also offer custom integrations to adapt to the ever-evolving martech landscape.
    Integrations Built for You: The HCL CDP offers integrations to most commonly used advertising, analytics, mobile apps, chatbots, contact centers, CRM, databases, marketing automation, and tag management systems. By leveraging existing data from these various internal systems, we also offer custom integrations to adapt to the ever-evolving martech landscape. //
    2025-02-10
  • HCL CDP Data Connections, Activation Anywhere: Unlock the power of your martech stack to orchestrate successful omnichannel customer journeys. The HCL CDP seamlessly connects to all your systems via existing or custom integrations. Integrate data from all channels and activate it across multiple channels by serving customers with the most relevant interactions and offers.
    Data Connections, Activation Anywhere: Unlock the power of your martech stack to orchestrate successful omnichannel customer journeys. The HCL CDP seamlessly connects to all your systems via existing or custom integrations. Integrate data from all channels and activate it across multiple channels by serving customers with the most relevant interactions and offers. //
    2025-02-10
  • HCL CDP Deep Synergy with HCL Unica: HCL Unica capabilities let you easily transfer data to and from the HCL Customer Data Platform. Marketers retain control over the data flow to and from the HCL CDP, alleviating the burden on IT and addressing data privacy concerns. The HCL CDP lets you extend the customer profile information with contact and response history from HCL Unica.
    Deep Synergy with HCL Unica: HCL Unica capabilities let you easily transfer data to and from the HCL Customer Data Platform. Marketers retain control over the data flow to and from the HCL CDP, alleviating the burden on IT and addressing data privacy concerns. The HCL CDP lets you extend the customer profile information with contact and response history from HCL Unica. //
    2025-02-10
  • HCL CDP Custom-Made Activations and Learning Models: We have a solution tailored to your needs and can adapt to your workflows by creating custom integrations. The HCL CDP also has self-learning AI models that predict the best channel and next best experience.
    Custom-Made Activations and Learning Models: We have a solution tailored to your needs and can adapt to your workflows by creating custom integrations. The HCL CDP also has self-learning AI models that predict the best channel and next best experience. //
    2025-02-10
  • HCL CDP Security and Data Governance: HCL Customer Data Platform ensures compliance with GDPR, CCPA (California), and DPDP (India) through comprehensive tools for data management, tracking, and identification. Its data lineage capabilities provide full control over data flow and transformations. Additionally, features like tokenization, and hybrid deployment, secure use of Personally Identifiable Information (PII) to deliver personalized experiences while safeguarding sensitive data.
    Security and Data Governance: HCL Customer Data Platform ensures compliance with GDPR, CCPA (California), and DPDP (India) through comprehensive tools for data management, tracking, and identification. Its data lineage capabilities provide full control over data flow and transformations. Additionally, features like tokenization, and hybrid deployment, secure use of Personally Identifiable Information (PII) to deliver personalized experiences while safeguarding sensitive data. //
    2025-02-10
  • HCL CDP Deployment Flexibility: Unmatched flexibility allows you to customize your deployment according to your specific needs. Whether opting for multi-tenant or single-tenant clouds, on-premises or hybrid deployment models, the choice is yours, enabling compliance with your company's requirements and adhering to national and international regulations.
    Deployment Flexibility: Unmatched flexibility allows you to customize your deployment according to your specific needs. Whether opting for multi-tenant or single-tenant clouds, on-premises or hybrid deployment models, the choice is yours, enabling compliance with your company's requirements and adhering to national and international regulations. //
    2025-02-10

HCL Customer Data Platform (CDP) is a robust solution that centralizes customer data from various sources to provide a 360-degree view of the customer. What sets it apart are its scalable architecture, data lineage capabilities, and its ability to handle compliance with privacy regulations, making it a top choice for modern enterprises.

  1. Scalability for Growth: HCL CDP is designed to scale effortlessly, adapting to the growing volume of data as businesses expand. Whether handling increased customer interactions, more complex data sources, or expanding marketing efforts, HCL CDP ensures seamless growth without compromising performance.

  2. Data Lineage & Compliance: In today’s regulatory landscape, compliance with laws like GDPR and CCPA is crucial. HCL CDP ensures full transparency in data processing with its data lineage capabilities, tracking the flow of data from its origin to usage. This helps businesses understand data flow and maintain regulatory compliance. Additionally, its zero-copy data architecture allows businesses to access and process data without duplicating it, further supporting data privacy and regulatory adherence.

  3. Flexible Deployment & No Lock-In Design: HCL CDP offers flexible deployment options—on-premise, cloud, or hybrid—allowing organizations to choose the best solution for their needs. Its no lock-in design ensures businesses are not tied to proprietary technologies, offering freedom to evolve and scale without restrictions.

  4. Tech-Agnostic Integration: The platform’s tech-agnostic nature ensures compatibility across diverse tech environments. It integrates seamlessly with CRM systems, marketing automation tools, eCommerce platforms, and analytics solutions, enabling businesses to incorporate it into their existing tech ecosystem effortlessly.

HCL CDP provides the scalability, flexibility, and compliance needed to manage customer data effectively while integrating seamlessly into various technology landscapes.

  • Segment Landing page
    Landing page //
    2023-10-08

HCL CDP

Website
hcl-software.com
Pricing URL
Official HCL CDP Pricing
$ Details
Free Trial
Release Date
-
Startup details
Country
India
State
Uttar Pradesh
City
Noida
Founder(s)
HCLSoftware
Employees
5,000+
Edit details

Segment

Website
segment.com
Pricing URL
Official Segment Pricing
$ Details
-
Release Date
2011 January
Startup details
Country
United States
State
California
City
San Francisco
Founder(s)
Calvin French-Owen
Employees
500 - 999
Edit details

HCL CDP features and specs

  • Unify Customer Profiles
    Aggregates data from multiple sources to create a single, comprehensive view of each customer.
  • Real-Time Data Processing
    Allows businesses to act on fresh, up-to-date customer insights for timely decision-making.
  • Advanced Segmentation
    Segments customers based on behaviors, demographics, and preferences for targeted marketing.
  • Personalized Marketing
    Enables personalized campaigns across multiple channels, improving engagement and conversion.
  • AI and Machine Learning Integration
    Leverages predictive analytics and AI for insights into customer behavior and trends.
  • Flexible Deployment Options
    Offers on-premise, cloud, or hybrid deployment models, providing flexibility to meet business needs.
  • Tech-Agnostic Seamless Integration
    Seamlessly integrates with existing systems like CRM, marketing automation, and analytics platforms.
  • No Lock-In Design
    Provides freedom from vendor lock-ins, allowing businesses to scale and adapt their systems without constraints.
  • Data Lineage and Compliance
    Ensures full transparency in data usage and supports compliance with regulations like GDPR and CCPA.
  • Zero-Copy Data Architecture
    Accesses and processes data without duplicating it, ensuring better data privacy and security.

Segment features and specs

  • Data Integration
    Segment allows you to integrate data from multiple sources such as websites, mobile apps, servers, cloud services, etc., enabling a comprehensive data ecosystem.
  • Ease of Use
    Segment provides a user-friendly interface and documentation, making it easy for technical and non-technical users to set up and manage data pipelines.
  • Real-time Data
    Segment offers real-time data processing, ensuring that your analytics and other data-driven operations are as up-to-date as possible.
  • Scalability
    Segment is designed to scale with your business needs, accommodating increasing data volumes and new data sources without extensive reconfiguration.
  • Security and Compliance
    Segment provides robust security features and compliance with regulations like GDPR and CCPA, ensuring your data is protected and handled responsibly.
  • Extensive Integrations
    Segment supports a wide range of integrations with popular tools and platforms like Google Analytics, Facebook Ads, AWS, and more, making it versatile for different business needs.

Possible disadvantages of Segment

  • Cost
    Segment can be expensive, particularly for small businesses or startups, as its pricing scales with the volume of data and number of integrations.
  • Complexity in Advanced Use
    For more advanced functionalities, there may be a steep learning curve. Advanced configurations and custom integrations can be complex to implement and manage.
  • Dependency on Third-party Integrations
    Segment's functionality relies heavily on third-party integrations. If any of these integrations face issues, it can disrupt your data flow.
  • Setup Time
    Initial setup and configuration of Segment can be time-consuming, particularly for businesses with complex data pipelines and numerous data sources.
  • Limited Customization
    While Segment offers a wide range of integrations, the ability to customize these integrations may be limited compared to building custom solutions in-house.

HCL CDP videos

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Segment videos

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What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

Category Popularity

0-100% (relative to HCL CDP and Segment)

HCL CDP

Segment

Customer Experience
100 100%
Customer Experience
0% 0
Analytics
0 0%
Analytics
100% 100
Customer Data Platform
100 100%
Customer Data Platform
0% 0
Web Analytics
0 0%
Web Analytics
100% 100

Questions and Answers

As answered by people managing HCL CDP and Segment.

What makes your product unique?

HCL CDP's answer

  1. Comprehensive Customer Insights: Offers a unified, 360-degree view of customers by integrating data from multiple touchpoints.
  2. Data Collection: Ingest data from online and offline sources including web, mobile, IoT, point-of-sale, and call center
  3. Scalability: Seamlessly grows with your business, handling increasing data volumes and complex customer interactions.
  4. Flexible Deployment: Choose between on-premise, cloud, or hybrid deployment to suit your infrastructure needs.
  5. No Vendor Lock-In: Built with a no lock-in design, allowing businesses to evolve without being tied to proprietary systems.
  6. Composable and Tech-Agnostic Integration: Easily integrates with existing CRM, marketing, and analytics tools, ensuring compatibility with diverse tech stacks. 7.Regulatory Compliance: Supports GDPR, CCPA, and other data privacy regulations with built-in data lineage and zero-copy architecture.

How would you describe your primary audience?

HCL CDP's answer

Industries benefiting from HCL CDP include retail, financial services, healthcare, telecommunications, e-commerce, travel, media, automotive, education, and manufacturing.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare HCL CDP and Segment

HCL CDP Reviews

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Segment Reviews

7 best Mixpanel alternatives to understand your users
This makes Segment particularly useful for companies with complex data ecosystems, or those who need a unified data platform for a consistent customer view across different departments. If you're more about strong data unification rather than detailed behavioral analysis, Segment might be a good tool alternative to Mixpanel.
Source: www.hotjar.com
Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

Social recommendations and mentions

Based on our record, Segment seems to be more popular. It has been mentiond 45 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

HCL CDP mentions (0)

We have not tracked any mentions of HCL CDP yet. Tracking of HCL CDP recommendations started around Feb 2025.

Segment mentions (45)

  • The Definitive Guide to Braze API
    Twilio Segment: Specializes in customer data collection with a more neutral stance toward destination platforms. Its API allows flexible data routing across your tech stack without being tied to specific engagement channels. - Source: dev.to / about 1 month ago
  • API Analytics: A Strategic Toolkit for Optimization
    To collect these metrics effectively, you'll need specialized tools like Google Analytics, Mixpanel, Segment, or Amplitude. - Source: dev.to / about 2 months ago
  • Unlocking API Potential: Behavioral Analytics for Enhanced User Experience
    Segment for event collection and routing. - Source: dev.to / 2 months ago
  • My 2024 Good Links List
    Segment – Customer data platform for tracking and analytics. - Source: dev.to / 5 months ago
  • Networking cant be easier than this
    And importantly the user data: like the signup, login events, message events back and forth between the user and AI, page visits etc are tracked with the help of Twilio segment. - Source: dev.to / 11 months ago
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What are some alternatives?

When comparing HCL CDP and Segment, you can also consider the following products

Adobe Experience Platform - Enter Adobe Experience Platform, the industry’s first open and extensible platform that stitches data across the enterprise, ultimately enabling enterprises to deliver ...

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Salesforce Marketing Cloud - Salesforce digital marketing software allows connect interactions from any channel or device, and combine customer data and behaviors to create real-time relevant communication.

Matomo - Matomo is an open-source web analytics platform

Twilio - Brings voice and messaging to your web and mobile applications.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

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