Software Alternatives, Accelerators & Startups

Gusto VS SEMRush

Compare Gusto VS SEMRush and see what are their differences

Gusto logo Gusto

Gusto. Payroll, benefits and compliance in one integrated product. We're here to change how the world works, and put people first.

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.
  • Gusto Landing page
    Landing page //
    2023-05-24
  • SEMRush Landing page
    Landing page //
    2023-09-28

Gusto videos

Gusto Payroll Review | Top 6 favorite features | $100 referral code

More videos:

  • Review - Gusto vs. QuickBooks Payroll
  • Tutorial - Gusto Payroll Review & Tutorial ($100 Amazon Bonus)
  • Review - Gusto Payment System: An Honest Review
  • Review - Gusto Payroll Software Review: An In-Depth Look At The Features
  • Review - What You MUST Know About Gusto Payroll
  • Review - Gusto Payroll Software Review - Why this is the BEST Payroll Software in 2023
  • Review - Gusto Payroll Software: The Ultimate Review

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Category Popularity

0-100% (relative to Gusto and SEMRush)
HR
100 100%
0% 0
SEO
0 0%
100% 100
HR Tools
100 100%
0% 0
SEO Tools
0 0%
100% 100

User comments

Share your experience with using Gusto and SEMRush. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Gusto and SEMRush

Gusto Reviews

Top 8 Best Payroll Software For Accountants In 2022
Given its exceptional UX, flexibility, mobile access, customizable reports, and easy onboarding for new employees and contractors, Gusto is a good option for accountants working with smaller-sized teams. However, unfortunately, Gusto's core plan lacks time-tracking features, and it’s worth mentioning that some users have complained about its poor customer service. While...
Source: www.toksta.com
6 Best Payroll Software for Small Businesses (2022)
Note: We use Gusto at WPBeginner to manage payroll for remote team members across different states. We started using Gusto back when it was called ZenPayroll and have been loving it since then.
10 Best HR Software For Payroll In 2022
Gusto is an online HR platform that will appeal to both experienced and novice payroll administrators. The software has a simple layout, and it’s friendly toward users who are not tech-savvy. The onboarding process is easy, and the tool offers a rich library of helpful documents that should enable your team to use all of its functions in good time.
20 best accounting software tools
Considering that complying to government requirements is vital in accounting, Gusto Payroll also helps you automatically report all new hires to the government.
Source: clockify.me
BambooHR Review 2019: Pricing, Features, Alternatives
Gusto Core is limited to payroll processing and costs $39 per month, with $6 a month per employee. The Complete package, which includes much of the same functionality as BambooHR, costs the same base-level $39 a month with an additional $12 per employee instead of $6. Gusto also has a new option for contractor-only employers, who simply pay the $6/employee rate and no base...
Source: www.fundera.com

SEMRush Reviews

  1. Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Social recommendations and mentions

SEMRush might be a bit more popular than Gusto. We know about 18 links to it since March 2021 and only 18 links to Gusto. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Gusto mentions (18)

  • As a completely inexperienced newbie, how does salary payment work?
    If they are W2 or 1099, look at gusto.com, but I would encourage you to speak with a CPA so they can best advise you on your situation. If you do things wrong, it could put you in a lot of legal trouble. Source: over 1 year ago
  • The Fair Tax Act Aims to Abolish the IRS and Set a National Sales Tax. Here's How It Would Work
    There's Quickbooks for accounting. There's Gusto for payroll. There's CalendarCrush for invoicing. It'll cost you about $200 a month to get tooled correctly and you're off to the races. Source: over 1 year ago
  • Breaking Into Legal Tech
    Make • Build and automate workflows InvoiceBerry • Online invoicing for small businesses Gusto • Payroll, benefits and HR management Hive • Manage tasks, workflows and team’s work Lanva • Social video editing app. ClickUp • Manage tasks, docs, chat, goals and more Plausible • Open-source privacy-friendly web analytics Podcast Hawk • Podcast guest booking software. Writesonic • AI-driven content... Source: over 1 year ago
  • Do I need to out my 18y old on as an employee?
    W2 employee - More complicated to setup but there are lots of great services like Gusto that do pretty much everything for you. Then you just run payroll and taxes are taken out of his check. Source: over 1 year ago
  • Hiring a Canadian for ad hoc, hourly work (I'm a US person, not yet a business)
    Third - the 1099. If you have a consulting contract, then you don't have to pay taxes for the individual. The consulting contract will clearly state that they are responsible for all taxes, including self-employment taxes. I still use a payroll service (gusto.com in my case, but whatever floats your boat) to pay contractors, that way someone else is taking care of the 1099s and such, which can be a pain in the ass. Source: over 1 year ago
View more

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 5 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: about 1 year ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: about 1 year ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 1 year ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
View more

What are some alternatives?

When comparing Gusto and SEMRush, you can also consider the following products

Paylocity - Paylocity has revolutionized the industry and has quickly become the leading independent provider of online payroll services and HR solutions.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

ADP Workforce Now - ADP Workforce Now provides cloud-based software, expert support and predictive analytics for data-driven insights.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Paychex Flex - Paychex Flex is a tool that reduces the complexity and risk of running your own payroll while ensuring greater accuracy with-up-to-date tax rates and regulatory information.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters