Caliber is an online platform designed to help corporate communications and marketing departments track and manage their brand and reputation and make more informed decisions. It delivers real-time, easy-to-understand perception metrics by surveying real people across different countries on a day-to-day basis. It focuses on people, not just media.
The platform displays metrics on its online dashboard, allowing users to access the information quickly and easily. The software also features reporting tools. This way, you can get help when metrics need to be explained and shared internally.
What’s more, Caliber offers training on using the platform, interpreting results, as well as converting the insights and metrics into actions. So new users can easily get started. A workshop is also available, allowing platform users to maximize the value they get. You can also get further support via phone call or meeting.
No features have been listed yet.
Based on our record, Tercept Unified Analytics seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
Are you talking about marketing side or publisher side? Some of the options we have evaluated are supermetrics, funnel.io on marketing side. staq, tercept.com on publisher side. Tercept does some marketing side as well from what I understand. We went ahead with tercept. Source: about 3 years ago
BrandWatch - The best social monitoring tool
AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.
YouGov - YouGov is a global public opinion and data company. Explore what the world thinks, discover our solutions, and join our community to share your opinion.
Latana - Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.
Kantar TNS - Kantar TNS is the leading full-service custom market research agency in North America, delivering precise insights and actionable growth strategies that provide a vital competitive edge for our clients.
Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.