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InterestExplorer - Discover 1000's of hidden Facebook interests to target.
YOURLS - YOURLS is a website that contains all the tools you need to create and launch your very own URL shortener. URL shorteners like bitly or TinyURL are fine for public use, but they offer limited options in terms of URL customization.
Facebook Ad Hunter - Facebook Ad Hunter uncovers hidden audiences to target when running Facebook Ads.
Polr - An open source URL shortener. A great non-profit and free alternative to bit.ly, TinyURL, or goo.gl.
upRive - Create and scale Facebook ads quickly and efficiently
Ow.ly - Shorten links, measure traffic, and demonstrate social ROI right inside the Hootsuite dashboard.