YOURLS - YOURLS is a website that contains all the tools you need to create and launch your very own URL shortener. URL shorteners like bitly or TinyURL are fine for public use, but they offer limited options in terms of URL customization.
Madgicx - Ad performance beyond human limits
Polr - An open source URL shortener. A great non-profit and free alternative to bit.ly, TinyURL, or goo.gl.
Facebook Ad Hunter - Facebook Ad Hunter uncovers hidden audiences to target when running Facebook Ads.
Ow.ly - Shorten links, measure traffic, and demonstrate social ROI right inside the Hootsuite dashboard.
AdEspresso - Optimize your Facebook Ads Easily, Like Morning Coffee