Software Alternatives, Accelerators & Startups

Google Marketing Platform VS Qrvey

Compare Google Marketing Platform VS Qrvey and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

Qrvey logo Qrvey

Embedded Analytics built exclusively for SaaS applications.
Visit Website
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • Qrvey Landing page
    Landing page //
    2023-11-21
  • Qrvey
    Image date //
    2024-05-20
  • Qrvey
    Image date //
    2024-05-20

Qrvey is the only purpose-built solution for embedded analytics

Qrvey is the only solution for embedded analytics with a built-in data lake. Qrvey saves engineering teams time and money with a turnkey solution connecting your data warehouse to your SaaS application.

Qrvey’s full-stack solution includes the necessary components so that your engineering team can build less.

Qrvey’s multi-tenant data lake includes:

  • Elasticsearch as the analytics engine
  • A unified data pipeline for ingestion and transformation
  • A complete semantic layer for simple user and data security integration

Qrvey’s embedded visualizations support everything from: - Standard dashboards and templates - Self-service reporting - User-level personalization - Individual dataset creation - Data-driven workflow automation

Qrvey delivers this as a self-hosted package for cloud environments. This offers the best security as your data never leaves your environment while offering a better analytics experience to users.

The result: Less time and money on analytics.

Google Marketing Platform features and specs

No features have been listed yet.

Qrvey features and specs

  • Embedded Dashboards: Yes
  • Embedded Dashboard Builders: Yes
  • Embedded Single Charts/Metrics: Yes
  • Embedded Single Chart/Metric Builder: Yes
  • Data Warehouse: Yes
  • ETL: Yes
  • Alerts and Automation: Yes
  • Embedded Pixel-Perfect Reports: Yes
  • Native Multi-Tenant Data Security: Yes
  • Tenant Specific Content Deployment: Yes
  • Prebuilt Data Connectors (Redshift, PostgreSQL, Snowflake, etc): Yes

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Qrvey videos

Qrvey Embedded Analytics Demo

More videos:

  • Demo - Qrvey Intro Video

Category Popularity

0-100% (relative to Google Marketing Platform and Qrvey)
Surveys
100 100%
0% 0
Business Intelligence
0 0%
100% 100
Form Builder
100 100%
0% 0
Data Dashboard
0 0%
100% 100

Questions and Answers

As answered by people managing Google Marketing Platform and Qrvey.

How would you describe your primary audience?

Qrvey's answer:

Product Leaders that include Product Management and Engineering Teams and CEO/CTO/CPOs of B2B SaaS Companies

What makes your product unique?

Qrvey's answer:

Qrvey takes a different approach to embedded analytics. Instead of focusing almost completely on the front end, we know that any analytics function starts with data.

Qrvey includes a full-featured data lake powered by Elasticsearch, not a basic relational caching layer. Furthermore, by including a data lake, the cost to scale out is much less than traditional data warehouses.

For the user-facing components of the platform, Qrvey offers more embedded components and APIs to personalize the experience beyond static dashboards. Qrvey offers:

  • Everything is a JS embed, no iFrames
  • Dashboards and builders
  • Dataset creation for individual users
  • No-code workflow automation
  • Full white-labeling and CSS support

All of this is backed by a semantic layer that makes integrating Qrvey into the security model of SaaS applications simple.

Why should a person choose your product over its competitors?

Qrvey's answer:

Customers choose Qrvey for the following reasons:

  • In-house engineering teams spend less time developing analytics features
  • Infrastructure costs are significantly less
  • Engineering teams get JS embeds and a richer API suite than anyone else
  • Fully customizable to blend in seamlessly with the parent SaaS application

User comments

Share your experience with using Google Marketing Platform and Qrvey. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and Qrvey

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Qrvey Reviews

10 Best Big Data Analytics Tools For Reporting In 2022
Qrvey is an embedded analytics platform used for SaaS data, analytics, and automation technologies. You can deploy it right into your pre-existing AWS account in order to visualize your entire data pipeline. Their start-ups package includes specialized support for pre-launch or early-launch companies, like quick installation and launch, serverless analytics scalability,...
Source: theqalead.com
Top 5 Embedded Analytics Tools for Amazon Redshift (Plus 1 Bonus Option)
Qrvey is an embedded analytics and automation tool designed specifically for SaaS applications. It connects directly to AWS and offers an all-in-one platform that includes data collections, analysis, visualizations, automation, and more.
Source: yurbi.com

Social recommendations and mentions

Based on our record, Google Marketing Platform should be more popular than Qrvey. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

Qrvey mentions (1)

  • Looking for an embedded report builder solution that doesn't require giving a third-party access to the data
    Since you're on AWS already, check out https://qrvey.com. Source: 6 months ago

What are some alternatives?

When comparing Google Marketing Platform and Qrvey, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

DevicePilot - DevicePilot is a universal cloud-based software service allowing you to easily locate, monitor and manage your connected devices at scale.

Google Forms - Simple web forms from Google.

AnswerRocket - AnswerRocket is a search-powered analytics that makes it possible to get answers from business data by asking natural language questions.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Syndigo - Syndigo is an online management platform that provides access to the world’s biggest global content database of digital information.