Software Alternatives & Reviews

Google Marketing Platform VS LeadPages

Compare Google Marketing Platform VS LeadPages and see what are their differences

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.

LeadPages logo LeadPages

LeadPages™ Software is the world's easiest landing page generator. It's the easiest way to build conversion optimized & mobile responsive landing pages.
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26
  • LeadPages Landing page
    Landing page //
    2023-10-17

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

LeadPages videos

Leadpages Review: Is Leadpages Worth The Money?

More videos:

  • Review - LeadPages | LeadPages Review 2020: The ULTIMATE Review.
  • Demo - LeadPages Review: Is LeadPages Worth It? Features Demo

Category Popularity

0-100% (relative to Google Marketing Platform and LeadPages)
Surveys
100 100%
0% 0
Landing Pages
0 0%
100% 100
Form Builder
100 100%
0% 0
A/B Testing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Marketing Platform and LeadPages

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

LeadPages Reviews

13 Best Linktree Alternatives of 2023 (Ranked and Reviewed)
Leadpages is a landing page builder that lets you create and host landing pages. You can create your page with Leadpages, shorten the URL using link shortening tools like Rebrandly, and add it to your social network bio.
16 Best Web Design Software in 2022 [Essential Guide]
When visitors submit their contact information, they become a lead. Over 100,000 small businesses now use Leadpages to collect leads from their websites. Leadpages help you build landing pages, pop-up forms, alert bars and other marketing assets for your website without needing to know how to code.
7 Tools To Optimize Your Instagram Bio Link
Conversely, if you have an active following on Instagram, you may find success by taking things a little further with more sophisticated marketing strategies. This includes building a professional landing page with Thrive Architect or Leadpages to market a single product or affiliated product.
ClickFunnels Review
One thing that you need to take note of though is that pricing is a bit high especially for small businesses and solopreneurs. So, the service might be excessive if you’re only selling a few products or services. There may be other options out there that are more attuned to your needs and budget. Try a tool like LeadPages if ClickFunnels is prohibitively expensive. I don’t...
5 Cheaper Alternatives to Unbounce (That Work!)
Leadpages is the most established alternative to Unbounce and it’s priced at $67/mo. with split testing.

Social recommendations and mentions

Based on our record, Google Marketing Platform should be more popular than LeadPages. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

LeadPages mentions (1)

What are some alternatives?

When comparing Google Marketing Platform and LeadPages, you can also consider the following products

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Unbounce - Unbounce lets marketers and businesses build, publish and test landing pages without IT or software. AI enhanved A/B testing and lead gen make it a powerful marketing tool.

Google Forms - Simple web forms from Google.

Instapage - Backed by award winning design and the largest community of conversion marketers on the planet, Instapage builds tools that make landing page marketing easy.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Landingi - Build unlimited landing pages quickly and easily. Get more leads, maximize sales and watch your business grow.