Software Alternatives, Accelerators & Startups

Google Custom Search VS ElasticSearch

Compare Google Custom Search VS ElasticSearch and see what are their differences

Google Custom Search logo Google Custom Search

Google Custom Search enables you to create a search engine for your website, your blog, or a collection of websites.

ElasticSearch logo ElasticSearch

Elasticsearch is an open source, distributed, RESTful search engine.
  • Google Custom Search Landing page
    Landing page //
    2023-05-10
  • ElasticSearch Landing page
    Landing page //
    2023-10-10

Google Custom Search features and specs

  • Ease of Integration
    Google Custom Search is straightforward to integrate into websites and applications, offering a user-friendly setup process with comprehensive documentation and support.
  • Advanced Search Capabilities
    It leverages Google's powerful search algorithms, providing fast, accurate, and relevant search results, benefiting from features like synonyms and advanced language understanding.
  • Customization Options
    Users can customize the search experience to match their website's look and feel, including adjusting the search box, results display, and controlling which sites are indexed.
  • Cost-Effective
    Offers a free tier with sufficient features for small to medium websites and relatively affordable paid plans for larger sites and custom needs.
  • Monetization via AdSense
    Integrates with Google AdSense, allowing website owners to generate revenue through ads displayed alongside search results.
  • Automatic Updates
    Automatically updates search indices, ensuring that the search results are always current without requiring manual input or intervention.

Possible disadvantages of Google Custom Search

  • Ad Inclusions in Free Tier
    The free version of Google Custom Search includes ads in the search results, which might be undesirable for some websites or users.
  • Limited Customization in Free Version
    The free tier has limited customization options compared to the paid versions, which might restrict certain advanced features or modifications.
  • Dependency on Google’s Ecosystem
    Relying on Google Custom Search means relying on Google’s ecosystem, which could be a risk if there are future policy changes or if the service is discontinued.
  • Data Privacy Concerns
    Some organizations might have concerns about data privacy and control, as the search data is processed and stored by Google.
  • Keyword Restrictions
    Certain keywords and search terms might be restricted or censored, limiting the scope of searchable content based on Google's policies.
  • Cost for Advanced Features
    Access to advanced features and higher query limits requires a paid subscription, which could be a significant expense for large-scale or heavily trafficked websites.

ElasticSearch features and specs

  • Scalability
    ElasticSearch is highly scalable, allowing you to handle large volumes of data and distribute indexing and search tasks across multiple nodes.
  • Real-Time Data
    It provides real-time indexing and searching capabilities, making it suitable for applications that require up-to-the-minute data retrieval and analysis.
  • Full-Text Search
    ElasticSearch is well-known for its powerful full-text search capabilities, enabling complex search queries and supporting a wide range of search options.
  • Complex Query Support
    It offers a rich query language allowing for complex and nested searching with filters, aggregations, and more.
  • Distributed Architecture
    ElasticSearch is designed to be distributed by nature, making it resilient to node failures and allowing data and search requests to be distributed across a cluster.
  • Open Source
    ElasticSearch is open-source, offering flexibility and a large community of developers that contribute to its continuous improvement and support.
  • Analytics
    Besides search, it also supports powerful analytics and visualization tools, especially when integrated with Kibana, its visualization dashboard.
  • Integrations
    ElasticSearch can easily integrate with various data sources and frameworks, enhancing its usability across different applications.

Possible disadvantages of ElasticSearch

  • Complexity
    Operating ElasticSearch can be complex, particularly when dealing with large-scale deployments, requiring specialized knowledge and expertise.
  • Resource Intensive
    ElasticSearch can be resource-intensive, requiring significant amounts of RAM and CPU, which can be costly for large-scale operations.
  • Consistency
    As a distributed system, ElasticSearch can sometimes face consistency issues, especially in scenarios involving partitions or network failures.
  • Security
    Though security features are available, they often require additional configurations and are more robust in the paid versions, which can be a concern for open-source users.
  • Cost
    While the core ElasticSearch software is open-source, scaling and additional features (like security, monitoring, and machine learning) are part of the paid Elastic Stack offerings.
  • Learning Curve
    There is a steep learning curve associated with mastering ElasticSearch and its query DSL (Domain Specific Language), which can be a barrier for new users.
  • Maintenance
    Properly maintaining an ElasticSearch cluster requires ongoing management, monitoring, and tuning to ensure optimal performance.
  • Backup and Restore
    Managing backups and restores can be cumbersome and is not as straightforward as in some other databases or data storage solutions.

Analysis of Google Custom Search

Overall verdict

  • Google Custom Search is considered to be a robust and effective tool for individuals or organizations needing a customizable search solution. Its ability to integrate with various platforms and provide analytics makes it a valuable asset for managing and enhancing user search experiences.

Why this product is good

  • Google Custom Search allows users to create a tailored search experience by focusing on specific websites or sections of websites, providing control over search results and prioritizing content that's most relevant to their audience.

Recommended for

  • Website owners looking to improve site search functionality
  • Developers needing to integrate precise search capabilities into applications
  • Businesses and educational institutions aiming for targeted content discovery
  • Content creators wanting to highlight specific resources in searches

Analysis of ElasticSearch

Overall verdict

  • Yes, Elasticsearch is widely regarded as a top-tier solution for search and analytics applications. Its balance of speed, scalability, and adaptability to various data sets and systems makes it a popular choice across industries. However, it can be complex to set up and manage at scale, so some expertise is beneficial.

Why this product is good

  • Elasticsearch, developed by Elastic.co, is considered a powerful and flexible search and analytics engine. It's renowned for its scalability, speed, and support for complex search functionalities. Officially integrated into the Elastic Stack, it offers robust indexing and real-time search capabilities, making it an ideal choice for large-scale data search and analysis. It has a vibrant community and extensive documentation, which add to its appeal. Users appreciate its ability to handle a vast amount of data efficiently and its seamless integration with other tools like Kibana and Logstash.

Recommended for

  • Organizations needing a reliable, scalable search engine for large datasets
  • Developers building applications with complex search queries and analytics
  • Businesses wanting to perform real-time data analysis and visualization
  • Companies looking for a component within a larger log or event data management solution
  • Engineering and IT teams seeking to integrate search capabilities into existing systems

Google Custom Search videos

Create a Google Custom Search Engine To Monetize Your Site

ElasticSearch videos

What is Elasticsearch?

More videos:

  • Review - Real world Elasticsearch Compose/Stack File Review
  • Demo - Elastic Search

Category Popularity

0-100% (relative to Google Custom Search and ElasticSearch)
Custom Search Engine
19 19%
81% 81
Search Engine
23 23%
77% 77
Custom Search
17 17%
83% 83
Search API
12 12%
88% 88

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Custom Search and ElasticSearch

Google Custom Search Reviews

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ElasticSearch Reviews

Log analysis: Elasticsearch vs Apache Doris
Benchmark tests with ES Rally, the official testing tool for Elasticsearch, showed that Apache Doris was around 5 times as fast as Elasticsearch in data writing, 2.3 times as fast in queries, and it consumed only 1/5 of the storage space that Elasticsearch used. On the test dataset of HTTP logs, it achieved a writing speed of 550 MB/s and a compression ratio of 10:1.
4 Leading Enterprise Search Software to Look For in 2022
“ We’ve built some big data search and mobile desktop applications that help our customers experience fast natural language search. Some applications require this, where I need to find data, I don’t want to build some complex query, I just need to ask the system “help me search for this information, narrow my results” and I don't want to wait several seconds. We’ve built a...
Top 10 Site Search Software Tools & Plugins for 2022
Elasticsearch is built for human users, which means that it’s equipped to handle mistakes that humans often make such as typos. This helps to improve search relevance and enhance the overall search experience. It offers real-time crawling, which automatically detects changes in content and ensures that search results are fresh and relevant.
Best Elasticsearch alternatives for search
However, when it comes to dealing with synonyms (i.e. ‘smart phone’ for ‘Samsung Galaxy’), slang (i.e. ‘kicks’ for ‘Nike Air Jordans’) and context (i.e. ‘car park’ is different to ‘dog park’) – you have to set up a bunch of manual rules/definitions with Elasticsearch and co.
Source: relevance.ai
5 Open-Source Search Engines For your Website
Elasticsearch provides key features like Advanced Full-Text Search Capabilities like Data indexing, Search capabilities including phrases, wildcards, auto suggestions, filters & facets, etc... Elasticsearch can also be used for other use-cases like
Source: vishnuch.tech

Social recommendations and mentions

Based on our record, ElasticSearch should be more popular than Google Custom Search. It has been mentiond 17 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Custom Search mentions (7)

  • Creating your own federated microblog
    Google offers Programmable Search Engine [0], a service where you can create site-specific search box. That's probably good enough for most small personal websites. [0] https://developers.google.com/custom-search/. - Source: Hacker News / about 2 months ago
  • Is there a way to search keywords faster?
    Google's programmable search engine comes to mind: https://developers.google.com/custom-search/. Source: over 2 years ago
  • How important are Google search operators/ Google dorks compared to other tools?
    Dorking is not only a very useful technique to find not-indexed results and unvoluntarly exposed content, it it also helps to improve beginner's analyst mindset. You can take it as an introduction to basic query language. What I can strongly suggest is to test your skills by creating your own google custom search engine (https://developers.google.com/custom-search/) that will faciltate your onlime search by... Source: over 2 years ago
  • Brave Search passes 2.5B queries in its first year
    It looks like is targeted towards website owners and not the general public. https://developers.google.com/custom-search. - Source: Hacker News / almost 3 years ago
  • Google-clone - Google Search Clone Built Using React/Next js And Tailwind CSS
    A functional replica of Google's search page, you can use it for searches. Styled with Tailwind CSS to Rapidly build and look as close as possible to current google search page, the search results are pulled using Googles Programmable Search Engine and it was build using Next.js the react framework. - Source: dev.to / about 3 years ago
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ElasticSearch mentions (17)

  • ElasticSearch from the Azure store or from Elastic.co?
    What surprised me is that on the Azure store, the only option I see is (Pay as you go), whereas on elastic.co there are the standard platinum and enterprise tiers followed by a where to deploy page and a pricing overview. Source: almost 2 years ago
  • Hunspell on elastic.co cloud
    Can anyone help me how to upload custom hunspell stemmer files to elastic cloud (elastic.co)? According to elastic docs it should go under elasticsearch/config/hunspell, but according to cloud docs I should upload it via features/extension tab. So I tried zipping the hunspell folder and uploading it. I also figured out that it should be in the dictionaries folder, but after uploading it still doesn't work. Source: about 2 years ago
  • Creating a modern, SaaS website.. what am I missing?
    I can't figure out where I have to go to get more or less of a custom, premium website. I should mention that I look up to websites like elastic.co for example, would be very happy with something like that. I could really use some guidance! Source: over 2 years ago
  • Ask HN: Who is hiring? (October 2022)
    Elastic | Multiple software engineering roles | REMOTE (EMEA) | Full-time | https://elastic.co Elastic offers solutions for security and observability that are built on a single, open technology stack that can be deployed anywhere. Elastic Security enables security teams to prevent, detect, and respond to attacks with a solution built atop the speed and reliable of the Elastic stack. The Security External... - Source: Hacker News / over 2 years ago
  • Seeking clarification about which part of ElasticSearch to use for our website
    I have been trying to digest the elastic.co website to try to understand how we can use elastic search, but I've come to a point where I'm not sure which part of elastic, (if any) makes sense for us. In fact I am royally confused. I wonder if anyone here can help clarify? Source: almost 3 years ago
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What are some alternatives?

When comparing Google Custom Search and ElasticSearch, you can also consider the following products

Algolia - Algolia's Search API makes it easy to deliver a great search experience in your apps & websites. Algolia Search provides hosted full-text, numerical, faceted and geolocalized search.

Site Search 360 - Site Search 360 enhances and improves your built-in CMS or product search with autocompletion, semantic search, filters, facets, detailed analytics, and a whole lot of customization options.

Apache Solr - Solr is an open source enterprise search server based on Lucene search library, with XML/HTTP and...

Klevu - Klevu offers instant site search solution for eCommerce stores.

Typesense - Typo tolerant, delightfully simple, open source search 🔍

Sooqr - Sooqr Search provides relevant and innovative site search engine for the website.