Software Alternatives, Accelerators & Startups

Google Ads Keyword Match Type Helper VS cognitiveSEO

Compare Google Ads Keyword Match Type Helper VS cognitiveSEO and see what are their differences

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Simplify your Google Ads campaigns with our Keyword Match Type Helper Chrome extension. Easily manage match types and boost your PPC performance.

cognitiveSEO logo cognitiveSEO

The cognitiveSEO tool provides a unique analysis process that delivers Unparalleled Backlink Analysis, Content Audit and Rank Tracking for Every Site.
  • Google Ads Keyword Match Type Helper Google Ads add keywords screen
    Google Ads add keywords screen //
    2024-12-22
  • Google Ads Keyword Match Type Helper Google Ads add matched terms screen
    Google Ads add matched terms screen //
    2024-12-22

The Match Type Helper Chrome Extension for Google Ads simplifies keyword management by letting you bulk update match types (Exact, Phrase, Broad) before adding keywords or negative keywords. Avoid default Broad match settings, save time, and reduce errors with an easy-to-use, privacy-focused tool.

  • cognitiveSEO Landing page
    Landing page //
    2022-06-15

Google Ads Keyword Match Type Helper

Pricing URL
-
$ Details
free
Release Date
2023 February
Startup details
Country
Canada
City
Burnaby
Founder(s)
Colin Greig
Employees
1 - 9

Google Ads Keyword Match Type Helper features and specs

No features have been listed yet.

cognitiveSEO features and specs

  • Comprehensive SEO Audit
    cognitiveSEO provides in-depth site audits that analyze technical SEO issues, content insights, and rank tracking data to help optimize your website effectively.
  • Backlink Analysis
    The platform offers robust backlink analysis tools, allowing users to monitor and analyze their backlink profiles and identify potentially harmful links.
  • Keyword Research and Rank Tracking
    cognitiveSEO's keyword research and rank tracking features help you discover valuable keywords and keep an eye on your rankings over time, providing a clear picture of your SEO performance.
  • Content Optimization
    The Content Optimization tool provides recommendations on making your content more SEO-friendly, which can improve search engine rankings and organic traffic.
  • Unnatural Link Detection
    This feature helps identify and disavow harmful links that could negatively affect your website's ranking and reputation.
  • Competitor Analysis
    It allows you to analyze the SEO strategies of your competitors, helping you to identify opportunities and gaps in your own strategy.

Possible disadvantages of cognitiveSEO

  • Pricing
    cognitiveSEO can be relatively expensive compared to some other SEO tools, which might be a barrier for small businesses or individual users.
  • Learning Curve
    New users might find cognitiveSEO's array of features somewhat overwhelming, and there may be a steep learning curve to effectively use all the tools available.
  • Limited Integration Options
    The platform offers fewer integrations with other marketing and analytics tools compared to some of its competitors.
  • Slow Data Updates
    Some users have reported that data updates, especially for rank tracking, can be slower compared to other SEO tools.
  • User Interface
    While functional, the user interface is not as intuitive or visually appealing as some other SEO platforms, which could make navigation and use more cumbersome.

Analysis of cognitiveSEO

Overall verdict

  • CognitiveSEO is a solid tool for businesses and individuals looking to enhance their SEO strategy. Its robust feature set and reliable data make it a good choice for serious SEO practitioners.

Why this product is good

  • CognitiveSEO is often praised for its comprehensive suite of tools that assist with SEO analysis. It offers features like backlink analysis, rank tracking, site audits, and content optimization, which are valuable for improving search engine visibility. Its in-depth reports and user-friendly interface help marketers and SEO professionals make informed decisions.

Recommended for

    CognitiveSEO is recommended for digital marketers, SEO professionals, agencies, and businesses of all sizes seeking to improve their search engine rankings and overall SEO performance.

Google Ads Keyword Match Type Helper videos

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cognitiveSEO videos

cognitiveSEO - The Only SEO Software You'll Ever Need

More videos:

  • Review - cognitiveSEO Review Backlink Analysis Software

Category Popularity

0-100% (relative to Google Ads Keyword Match Type Helper and cognitiveSEO)
Chrome Extensions
100 100%
0% 0
SEO
0 0%
100% 100
PPC
100 100%
0% 0
SEO Tools
0 0%
100% 100

Questions and Answers

As answered by people managing Google Ads Keyword Match Type Helper and cognitiveSEO.

What makes your product unique?

Google Ads Keyword Match Type Helper's answer

Our extension restores the ability to select keyword match types (Exact, Phrase, Broad) directly within Google Ads, even for bulk keyword additions. Unlike other tools, it works seamlessly across all keyword screens, ensuring precise control, time savings, and error reduction without external data sharing.

Why should a person choose your product over its competitors?

Google Ads Keyword Match Type Helper's answer

Our extension stands out for its simplicity, privacy, and functionality. It integrates directly into Google Ads, eliminating the need for third-party tools or manual edits. By supporting bulk updates and working across all keyword management screens, it streamlines workflow like no other.

How would you describe your primary audience?

Google Ads Keyword Match Type Helper's answer

Digital marketers, Google Ads managers, and PPC professionals who frequently manage keyword match types. This audience values tools that enhance efficiency, reduce repetitive tasks, and maintain control over campaign performance.

What's the story behind your product?

Google Ads Keyword Match Type Helper's answer

When Google removed the ability to easily select match types while adding keywords, PPC managers faced time-consuming and error-prone workflows. We developed this extension to bring back that essential functionality, streamlining campaign management for professionals worldwide.

Which are the primary technologies used for building your product?

Google Ads Keyword Match Type Helper's answer

Our extension leverages modern web technologies like JavaScript, HTML, and CSS to seamlessly integrate with Google Ads. It's designed for compatibility, speed, and a user-friendly experience, ensuring effortless keyword management.

Who are some of the biggest customers of your product?

Google Ads Keyword Match Type Helper's answer

Our extension is trusted by PPC professionals, digital marketing agencies, and businesses managing large-scale Google Ads campaigns. While specific customers aren’t disclosed for privacy, users range from small businesses to enterprise-level advertisers optimizing global campaigns.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Ads Keyword Match Type Helper and cognitiveSEO

Google Ads Keyword Match Type Helper Reviews

We have no reviews of Google Ads Keyword Match Type Helper yet.
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cognitiveSEO Reviews

10 SE Ranking Alternatives in 2025 [Free and Paid]
CognitiveSEO combines detailed SEO audits, backlink analysis, and content optimization tools, offering a strong alternative to SE Ranking. The platform provides advanced reports and actionable insights, making it ideal for users needing in-depth SEO data.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Starting at $129.99/month, CognitiveSEO offers advanced features that justify its higher cost compared to Moz Pro. It’s particularly valuable for users who need detailed SEO insights and advanced link management.
10 Best Serpstat Alternatives in 2024
CognitiveSEO is the fourth Best Serpstat Alternative and it is a platform which is cloud based allowing companies and digital agencies to analyze the web traffic and track search volumes for the competitors, and you can also track the fluctuations in the Google algorithm.
Comparing the Best Moz Alternatives for 2023
SEO API: The SEO API allows you to seamlessly process all the data currently stored in your CognitiveSEO account, including link analysis, rank tracking, and social visibility data. This helps you integrate this data into your workflows and applications for more efficient analysis.
11 SE Ranking alternatives you must check out
Competitor Analysis: CognitiveSEO's Competitor Analysis feature allows users to analyze their competitors' backlinks, content, and search engine rankings to identify opportunities for improvement.

Social recommendations and mentions

Based on our record, cognitiveSEO seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Ads Keyword Match Type Helper mentions (0)

We have not tracked any mentions of Google Ads Keyword Match Type Helper yet. Tracking of Google Ads Keyword Match Type Helper recommendations started around Dec 2024.

cognitiveSEO mentions (2)

  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: almost 2 years ago
  • SEO Tools Megathread
    CognitiveSEO - Offers a suite of SEO tools that includes backlink analysis, site auditing, and keyword research. Pricing starts at AUD $163.90/month. Link: https://cognitiveseo.com/. Source: over 2 years ago

What are some alternatives?

When comparing Google Ads Keyword Match Type Helper and cognitiveSEO, you can also consider the following products

WordStream - WordStream offers a suite of products to help companies with their SEO and SEM initiatives.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

SEO Scout - Get instant insights into growing your traffic:

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.