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Funnel.io VS Azure Synapse Analytics

Compare Funnel.io VS Azure Synapse Analytics and see what are their differences

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Funnel.io logo Funnel.io

Marketing analytics software for e-commerce companies and online marketers that automatically...

Azure Synapse Analytics logo Azure Synapse Analytics

Get started with Azure SQL Data Warehouse for an enterprise-class SQL Server experience. Cloud data warehouses offer flexibility, scalability, and big data insights.
  • Funnel.io Landing page
    Landing page //
    2023-09-17
  • Azure Synapse Analytics Landing page
    Landing page //
    2023-03-23

Funnel.io features and specs

  • Comprehensive Data Integration
    Funnel.io supports a large number of data sources, making it easy to collect, integrate, and manage marketing data from disparate platforms in one unified dashboard.
  • User-Friendly Interface
    The platform provides an intuitive, easy-to-navigate interface that simplifies data management and allows users to create custom reports and dashboards without advanced technical skills.
  • Automation Capabilities
    Funnel.io offers robust automation features that can handle repetitive tasks, such as data importing, transformation, and loading, thereby saving time and reducing the potential for human error.
  • Scalability
    The platform is scalable, making it suitable for businesses of various sizes, from small startups to large enterprises. It can handle extensive datasets and complex reporting needs effectively.
  • Customizable Dashboards
    Users can create highly customizable dashboards that present data in a visually appealing and comprehensible manner, which aids in better decision-making.

Possible disadvantages of Funnel.io

  • Cost
    Funnel.io can be relatively expensive compared to other marketing data integration tools, which might not be suitable for small businesses or startups with limited budgets.
  • Learning Curve
    While the interface is user-friendly, there can still be a learning curve for new users to fully leverage all the features and capabilities that Funnel.io offers.
  • Limited Offline Capabilities
    Funnel.io is a cloud-based solution, which means it requires a stable internet connection for data access and manipulation. This can be a limitation in areas with unreliable internet connectivity.
  • Customer Support
    Some users have reported that customer support response times can be slow and that the quality of support may vary, which can be frustrating when dealing with urgent issues.
  • Third-Party Integration Limitations
    Despite supporting a wide range of data sources, some users might find that certain niche or less common platforms aren't supported, requiring additional manual data handling.

Azure Synapse Analytics features and specs

  • Integration
    Azure Synapse Analytics integrates with other Azure services like Azure Data Lake Storage, Power BI, and Azure Machine Learning, enabling seamless data movement and business intelligence processes.
  • Scalability
    It allows on-demand scalability, both horizontally and vertically, providing the flexibility to handle workloads of any size efficiently.
  • Unified Experience
    Offers a unified interface for data ingestion, preparation, management, and serving, simplifying data operations and reducing the need for multiple tools.
  • Advanced Security
    Includes robust security features like encryption, network protection, and advanced threat protection to ensure data security and compliance.
  • Serverless and Dedicated Options
    Provides both serverless and dedicated resource models, allowing businesses to optimize their costs by selecting the appropriate compute resources for their needs.

Possible disadvantages of Azure Synapse Analytics

  • Complexity
    The comprehensive range of features and tools can lead to a steep learning curve and complexity in setup and management for new users.
  • Cost Management
    Although flexibility is offered, managing and predicting costs can be challenging, especially in serverless scenarios where usage might fluctuate.
  • Resource Limitations
    Despite its scalability, there might be certain limitations in terms of data size or query complexity compared to some on-premises solutions.
  • Dependency on Internet Connectivity
    As a cloud-based solution, it requires stable and reliable internet connectivity, which may not be available in all regions or circumstances.
  • Integration Learning Curve
    While integration is a strength, mastering the integration with various Azure services and third-party tools can require substantial time and effort.

Analysis of Funnel.io

Overall verdict

  • Overall, Funnel.io is a reliable and efficient tool for businesses looking to streamline their marketing data processes. It helps teams save time and focus on analysis rather than data collection and manipulation, making it a valuable asset for organizations dealing with large volumes of data from multiple sources.

Why this product is good

  • Funnel.io is considered a good data integration and transformation tool due to its user-friendly interface, extensive data source support, and the ability to automate data collection and transformation without the need for coding. It is designed specifically for marketing data and provides users with the flexibility to export their data to a variety of destinations, which can save time and improve workflow efficiency.

Recommended for

  • Marketing professionals and teams who need to consolidate data from multiple sources.
  • Businesses looking to automate and simplify their reporting processes.
  • Organizations leveraging multiple digital marketing channels and requiring a unified data view.

Funnel.io videos

+ Add

Funnel.io - Advertising Reports & Dashboards

Azure Synapse Analytics videos

+ Add

Azure Synapse Analytics - Next-gen Azure SQL Data Warehouse

More videos:

  • Review - Is Azure SQL Data Warehouse the Right SQL Platform for You?

Category Popularity

0-100% (relative to Funnel.io and Azure Synapse Analytics)

Funnel.io

Azure Synapse Analytics

Marketing Analytics
100 100%
Marketing Analytics
0% 0
Office & Productivity
0 0%
Office & Productivity
100% 100
Marketing
100 100%
Marketing
0% 0
Development
0 0%
Development
100% 100

User comments

Share your experience with using Funnel.io and Azure Synapse Analytics. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Funnel.io and Azure Synapse Analytics

Funnel.io Reviews

Best Affordable Alternatives to Supermetrics
Funnel.io is an automated data-collecting service that works like Supermetrics by ingesting marketing data from over 500 sources, applying transformations, and then pushing the data to a visualization platform, analytics tool, or data warehouse. Funnel.io stands out from the crowd because of its extensive data transformation tools and managed data warehouse services for...
Source: adsbot.co
Funnel.io Alternatives and Competitors in 2022
Funnel.io is great for small business owners and early-stage companies because it can be used on a month-to-month basis. Users are charged based on ad spend. While this is great in the beginning, as the company grows, the cost to use Funnel.io grows as well. It can also be used for enterprises.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io has a solid 4.5 rating based on 74 reviews on G2. Of course, there are a few complaints about the pricing, but in general, people are satisfied with Funnel.io.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
Funnel.io provides a data integration platform with 500+ data sources. It allows you to load data from any marketing platform, normalise it (aka harmonise it) and visualise data in your favourite BI tool (Power BI, Data Studio, Tableau, …).
Source: www.windsor.ai
Top 5 Adverity Alternatives To Know About in 2020
The transformation section means that Funnel.io cleans up (e.g. date transformations), maps, and groups your data stream before loading it into a BI tool or database.
Source: www.windsor.ai

Azure Synapse Analytics Reviews

Data Warehouse Tools
Azure Synapse Analytics (formerly Azure Data Warehouse) is a cloud-native data warehouse integrated with other Azure services. It unifies data warehousing and big data analytics for comprehensive insights, offering visually interactive tools for user-friendly data exploration.
Source: peliqan.io
Top 6 Cloud Data Warehouses in 2023
Azure Synapse analytics is scalable for large data tables based on its distributed computing. It relies on the MPP (mentioned in the beginning, revisit if you did not grasp it) to quickly run high volumes of complex queries across multiple nodes. With Synapse, there’s an extra emphasis on security and privacy.
Source: geekflare.com
Top 5 BigQuery Alternatives: A Challenge of Complexity
Azure SQL Data Warehouse, now subsumed by Azure Synapse Analytics, brings together the worlds of big data analytics and enterprise data warehousing. Over the years, Azure has made a name for enabling the seamless transfer of data between on-premise and cloud ecosystems.
Source: blog.panoply.io

Social recommendations and mentions

Based on our record, Funnel.io should be more popular than Azure Synapse Analytics. It has been mentiond 10 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Funnel.io mentions (10)

  • Connecting Instagram API
    There are like a 100 services that will do that for you. Something like this. Source: over 2 years ago
  • Looking For Single Connector Solutions For Digital Marketing
    Any digital marketers have experience working with single connectors for Google Data Studio? I really like the idea of plugging all the data sources into the ETL platform and having one connector for GDS. It appears funnel.io does this but it's far too expensive for us. Windsor.ai also looks ok but their pricing structure isn't ideal. Played around with Adverity as well but looking for something that's more plug... Source: over 2 years ago
  • Blends limitation
    From experience writing & maintaining custom ETLs in BigQuery, to paying/trying multiple data pipeline partners, to a sort-of middle ground like AirByte - this is not a plug - funnel.io has been the easiest and most cost effective by far. Source: over 3 years ago
  • Facebook ads resultat fake?
    You have to be careful with fb figures. Its well known in the industry that they arent accurate. With regards to funnel.io, if they are picking figures from FB then its also suspect. Source: over 3 years ago
  • Facebook ads resultat fake?
    The other platform (funnel.io) may use a different attribution window and/or it might not track across different devices (not sure here, never used funnel.io before). Source: over 3 years ago
View more

Azure Synapse Analytics mentions (4)

  • DbVisualizer 24.2: A Complete Review
    Azure Synapse Analytics: DbVisualizer now has extended support for dedicated and serverless SQL pools in Azure Synapse Analytics. That includes support for database-scoped credentials, external file formats and data sources, and external tables. For more information, see the Azure Synapse Dedicated and Azure Synapse Serverless pages on the official site. - Source: dev.to / 9 months ago
  • Deploying a Data Warehouse with Pulumi and Amazon Redshift
    A data warehouse is a specialized database that's purpose built for gathering and analyzing data. Unlike general-purpose databases like MySQL or PostgreSQL, which are designed to meet the real-time performance and transactional needs of applications, a data warehouse is designed to collect and process the data produced by those applications, collectively and over time, to help you gain insight from it. Examples of... - Source: dev.to / over 2 years ago
  • [WSJ] Facebook Parent Meta Expected to Post Slowest Revenue Growth Since IPO
    You don't run into these kinds of problems with other tools, like the ones I mentioned. I've never tried the Azure ones, but my gut says they may have some scaling issues (synapse analytics looks promising but I have no experience with it). Source: about 3 years ago
  • The Difference Between Data Warehouses, Data Lakes, and Data Lakehouses.
    Popular managed cloud data warehouse solutions include Azure Synapse Analytics, Azure SQL Database, and Amazon Redshift. - Source: dev.to / about 3 years ago

What are some alternatives?

When comparing Funnel.io and Azure Synapse Analytics, you can also consider the following products

Supermetrics - Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.

Saturn Cloud - ML in the cloud. Loved by Data Scientists, Control for IT. Advance your business's ML capabilities through the entire experiment tracking lifecycle. Available on multiple clouds: AWS, Azure, GCP, and OCI.

DataTap - Adverity is the best data intelligence software for data-driven decision making. Connect to all your sources and harmonize the data across all channels.

Google BigQuery - A fully managed data warehouse for large-scale data analytics.

Improvado.io - Improvado is an ETL platform that extracts data from 300+ pre-built connectors, transforms it, and seamlessly loads the results to wherever you need them. No more Tedious Manual Work, Errors or Discrepancies. Contact us for a demo.

Databricks Unified Analytics Platform - One platform for accelerating data-driven innovation across data engineering, data science & business analytics

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