Software Alternatives, Accelerators & Startups

Folk VS Adobe Target

Compare Folk VS Adobe Target and see what are their differences

Folk logo Folk

The next generation contact manager

Adobe Target logo Adobe Target

Adobe Target provides an intuitive user interface and an expanded personalization toolset.
  • Folk Landing page
    Landing page //
    2019-03-11
  • Adobe Target Landing page
    Landing page //
    2022-03-14

Folk videos

Folk Rock Starter Pack

More videos:

  • Review - reading the folk of the air trilogy in a day | series²
  • Review - FOLK OF THE AIR SERIES REVIEW BY HOLLY BLACK

Adobe Target videos

Adobe Target: Test and Optimize Every Experience, Every Time

More videos:

  • Demo - Adobe Target Demo Walkthrough
  • Review - Profile Targeting with Adobe Target

Category Popularity

0-100% (relative to Folk and Adobe Target)
CRM
100 100%
0% 0
A/B Testing
0 0%
100% 100
Sales
100 100%
0% 0
Conversion Optimization
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Folk and Adobe Target

Folk Reviews

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Adobe Target Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
Adobe Target walks you through a three-step workflow where you first create the variant, then target the variant based on visitor segmentation, and lastly customize your goals and settings for the test. Based on this emphasis of targeting, it should come as no surprise that Adobe Target’s most exciting feature is automated personalization.
Top 5 A/B Testing Tools List
Adobe Target is part of Adobe’s Marketing Cloud that’s a set of digital marketing solutions provided by Adobe. It covers all the basic features a good A/B testing tool should have: It supports Multivariate Testing, it’s mobile-optimized, allows you to create specific profiles and audiences to run deeply-customized tests. It doesn’t require coding to get set up and ready to...
10 A/B testing tools to help improve conversions
Adobe Target provides an intuitive user interface to create personalized web experiences, quickly create A/B tests and confidently target content. Target provides a guided testing and targeting workflow and framework, with no coding or setup hassles, so it's easy to see your visitor's responses to content variations in real time and instantly adapt your site to meet their...
Source: mashable.com

What are some alternatives?

When comparing Folk and Adobe Target, you can also consider the following products

Attio - Attio is a radically new type of CRM that is real-time, entirely customizable and intuitively collaborative. Using Attio, your team can create, build and deploy your CRM exactly as you want it.

Optimizely - A/B testing you'll actually use.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Overloop CRM - Everything starts with a good conversation.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.