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Findify VS Optimizely

Compare Findify VS Optimizely and see what are their differences

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  3. » Reviews
  4. » Alternatives

Findify logo Findify

Personalized eCommerce tool

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Findify Landing page
    Landing page //
    2023-10-14
  • Optimizely Landing page
    Landing page //
    2023-10-04

Findify features and specs

  • Personalization
    Findify offers robust personalization features, utilizing machine learning to tailor recommendations based on user behavior, leading to better customer engagement and potentially higher conversion rates.
  • Advanced Search Functionality
    The platform provides advanced search functionalities, including spell correction and synonym recognition, helping customers find products more easily and improving user experience.
  • Analytics and Insights
    Findify delivers comprehensive analytics and insights, allowing store owners to understand customer behavior and track the performance of their search and product recommendations.
  • Integration
    It can be smoothly integrated with various e-commerce platforms, which enhances its accessibility to a wide range of online retailers.
  • Customization Options
    The solution offers customization options for both appearance and functionality, enabling businesses to align the tool with their brand and operational needs.

Possible disadvantages of Findify

  • Cost
    Findify might be costly for small businesses or startups, especially those with tight budgets, limiting its accessibility to larger, more financially established businesses.
  • Complexity
    The initial setup and customization might be complex, requiring technical expertise, which could be a barrier for businesses without a dedicated IT team.
  • Limited Offline Support
    As a cloud-based solution, it primarily operates while online, which may present challenges for businesses that require substantial offline support or functionality.
  • Dependency on Connectivity
    The platform's performance is heavily reliant on internet connectivity, which may affect some businesses operating in regions with unreliable internet services.
  • Feature Overload
    While offering many features, there can be a learning curve to effectively utilize all functionalities, potentially overwhelming for users who need only basic search capabilities.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Findify videos

+ Add

How to create nested categories with Findify

More videos:

  • Review - Intelligent Search | CommerceBlend Lunch and Learn webinar with Findify

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Findify and Optimizely)

Findify

Optimizely

Custom Search Engine
100 100%
Custom Search Engine
0% 0
A/B Testing
0 0%
A/B Testing
100% 100
Custom Search
100 100%
Custom Search
0% 0
Analytics
0 0%
Analytics
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Findify and Optimizely

Findify Reviews

We have no reviews of Findify yet.
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Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

What are some alternatives?

When comparing Findify and Optimizely, you can also consider the following products

Google Custom Search - Google Custom Search enables you to create a search engine for your website, your blog, or a collection of websites.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Klevu - Klevu offers instant site search solution for eCommerce stores.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Sooqr - Sooqr Search provides relevant and innovative site search engine for the website.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

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