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Evergage VS SAS Customer Intelligence

Compare Evergage VS SAS Customer Intelligence and see what are their differences

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Evergage logo Evergage

Evergage's real time web personalization software can help you boost engagement, increase revenue and drive more conversions. Web personalization software that's easy to use.

SAS Customer Intelligence logo SAS Customer Intelligence

SAS Customer Intelligence product suite offers tools to help digital marketers with the planning, optimization and engagement of customers.
  • Evergage Landing page
    Landing page //
    2023-10-06
  • SAS Customer Intelligence Landing page
    Landing page //
    2023-09-12

Evergage features and specs

  • Personalization
    Evergage excels in offering advanced personalization capabilities that tailor content and user experiences in real-time based on behavior, context, and other data points.
  • Ease of Integration
    The platform integrates smoothly with other systems and tools, offering robust APIs and SDKs that facilitate seamless connections with existing technologies.
  • Real-Time Analytics
    Evergage provides real-time analytics and reporting, enabling businesses to make data-driven decisions quickly by offering valuable insights into user behavior.
  • Customer Segmentation
    The platform supports detailed customer segmentation, allowing for precise targeting and more effective marketing campaigns.
  • AI and Machine Learning
    Utilizes AI and machine learning to continuously optimize personalization strategies and enhance user experiences.

Possible disadvantages of Evergage

  • Complexity
    Due to its vast array of features, new users may find the platform complex and challenging to navigate without substantial onboarding and training.
  • Cost
    Evergage can be expensive, especially for small to medium-sized businesses, making it less accessible to companies with limited budgets.
  • Learning Curve
    The detailed customization options and functionalities come with a steep learning curve, requiring time and effort to master.
  • Customer Support
    Some users have reported that customer support can be slow to respond, which can be problematic when urgent issues arise.
  • Customization Limitations
    Though highly customizable, some advanced customizations might require technical expertise and programming knowledge, limiting accessibility for non-technical users.

SAS Customer Intelligence features and specs

  • Comprehensive Suite
    SAS Customer Intelligence offers a wide range of tools and features that cover various aspects of customer analytics, from data management to campaign management, allowing businesses to have an all-in-one solution.
  • Advanced Analytics
    The platform leverages SAS's expertise in analytics, providing robust tools for data analysis, predictive modeling, and optimization, which can help businesses make more informed decisions.
  • Scalability
    SAS solutions are known for their ability to handle large volumes of data and scale efficiently, making them suitable for businesses of all sizes.
  • Customization
    The platform provides flexibility in terms of customization, allowing businesses to tailor the features and tools to meet their specific needs and requirements.
  • Integration Capabilities
    SAS Customer Intelligence can integrate with various data sources and other enterprise systems, which enhances its functionality and enables seamless data flow across different platforms.

Possible disadvantages of SAS Customer Intelligence

  • Complexity
    Given its comprehensive and advanced features, the platform can be complex to set up and use, requiring businesses to have skilled professionals or additional training.
  • Cost
    SAS solutions can be expensive, which might be a barrier for small to medium-sized businesses that have budget constraints.
  • Implementation Time
    The implementation process for SAS Customer Intelligence can be time-consuming, particularly for businesses that need extensive customization or integration with existing systems.
  • Steep Learning Curve
    For users unfamiliar with SAS or advanced analytics tools, there can be a steep learning curve, which may require significant time and effort to overcome.
  • Resource Intensive
    Running SAS Customer Intelligence can be resource-intensive, potentially requiring significant IT infrastructure and ongoing maintenance efforts.

Evergage videos

+ Add

Evergage Customer Data Platform

SAS Customer Intelligence videos

+ Add

SAS Customer Data Platform Capabilities | SAS Customer Intelligence 360

More videos:

  • Review - SAS Customer Intelligence 360 – Plan
  • Review - Hybrid Marketing, Campaign Management, and Analytics' Last Mile Using SAS Customer Intelligence 360

Category Popularity

0-100% (relative to Evergage and SAS Customer Intelligence)

Evergage

SAS Customer Intelligence

Analytics
100 100%
Analytics
0% 0
Email Marketing
78 78%
Email Marketing
22% 22
Web Analytics
100 100%
Web Analytics
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

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What are some alternatives?

When comparing Evergage and SAS Customer Intelligence, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Dynamic Yield - Personalization & customer experience management

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Qubit - Qubit is a web personalization platform founded by former Google workers, using innovative technology to collect, store, process, and output data to optimize consumers' experiences on the web. Read more about Qubit.

Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

Sailthru - Sailthru Smart DataTM technology enables businesses to optimize, automate, and deliver personalized experiences to each individual at scale.

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