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Quip - Quip is the modern productivity suite that simplifies your life and helps your team get work done faster.
App Launch Checklist - Planning tool for launching your app successfully
Google Docs - Create a new document and edit with others at the same time -- from your computer, phone or tablet. Get stuff done with or without an internet connection. Use Docs to edit Word files. Free from Google.
ASO Tools by AppFollow - Tools for App Store Optimization in App Store & Google Play
Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.
ConversionChecklist.org - A 41 point checklist to make your website convert better