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DoubleVerify VS Signifyd

Compare DoubleVerify VS Signifyd and see what are their differences

Agiliron
Omni-Channel SaaS Solution Suite for Retail, Wholesale & eCommerce businesses featured
Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

DoubleVerify logo DoubleVerify

DoubleVerify authenticates the quality of digital media for the world’s largest brands ensuring viewable, fraud-free, brand-safe ads.

Signifyd logo Signifyd

Signifyd is a SaaS-based, enterprise-grade fraud technology solution for e-commerce stores.
  • DoubleVerify Landing page
    Landing page //
    2022-06-24
  • Signifyd Landing page
    Landing page //
    2023-09-17

DoubleVerify features and specs

  • Comprehensive Ad Verification
    DoubleVerify provides extensive ad verification tools that ensure ads are viewable, fraud-free, and displayed in brand-safe environments.
  • Cross-Platform Support
    It supports multiple platforms, including mobile, desktop, video, and social media, offering advertisers a broad spectrum of coverage.
  • Real-Time Analytics
    The platform provides real-time analytics and reporting, allowing advertisers to make quick decisions and optimize their campaigns efficiently.
  • Fraud Detection
    DoubleVerify has strong capabilities in detecting and preventing ad fraud, safeguarding the integrity of advertising spend.

Possible disadvantages of DoubleVerify

  • Cost
    For small businesses or those with limited budgets, the cost of using DoubleVerify's comprehensive features might be prohibitive.
  • Complexity
    The platform's extensive features may present a learning curve for new users, requiring a significant investment in time to fully utilize its capabilities.
  • Integration Challenges
    Some users might experience challenges when integrating DoubleVerify with other existing ad tech solutions, potentially leading to technical issues.

Signifyd features and specs

  • Comprehensive Fraud Protection
    Signifyd provides end-to-end protection against fraud, leveraging artificial intelligence and machine learning to identify and prevent fraudulent transactions.
  • Guaranteed Chargeback Protection
    The service offers guaranteed chargeback protection, meaning that if a chargeback does occur, Signifyd will cover the cost, providing peace of mind for merchants.
  • Seamless Integration
    Signifyd integrates easily with major e-commerce platforms like Shopify, Magento, and BigCommerce, simplifying the onboarding process for merchants.
  • Improved Customer Experience
    By reducing false declines and providing a smoother checkout process, Signifyd helps improve the overall customer experience.
  • Advanced Analytics
    The platform offers robust analytics tools that allow merchants to gain insights into their fraud landscape, helping them make informed decisions.

Possible disadvantages of Signifyd

  • Cost
    The service can be relatively expensive, particularly for small businesses, given the fees associated with advanced fraud protection.
  • Complexity
    Implementing and configuring the service to meet specific business needs can be complex and may require dedicated resources.
  • False Positives
    Despite its sophisticated algorithms, Signifyd can occasionally block legitimate transactions, which can frustrate customers and potentially lead to lost sales.
  • Dependency on Platform Support
    Merchants who use less common or custom-built e-commerce platforms may face challenges with integration, as Signifyd's seamless integration features are primarily tailored for popular platforms.
  • Learning Curve
    New users may experience a learning curve in understanding how to effectively use all the features and analytics tools provided by Signifyd.

Analysis of Signifyd

Overall verdict

  • Overall, Signifyd is a good choice for businesses seeking reliable fraud protection services. Its advanced technology and wide-ranging integration capabilities make it a strong contender in the fraud prevention industry. However, like all services, it is important for businesses to assess their specific needs and requirements before making a final decision.

Why this product is good

  • Signifyd is generally well-regarded for its comprehensive fraud protection services geared towards e-commerce businesses. The platform utilizes machine learning and big data to analyze transactions in real-time, helping merchants prevent fraudulent activities. By integrating seamlessly with various e-commerce platforms, Signifyd provides a robust shield against chargebacks and enhances transaction security, making it a valuable partner for online businesses. Additionally, the company's 100% financial guarantee on approved orders offers an added layer of confidence to users.

Recommended for

  • E-commerce businesses looking for real-time fraud prevention solutions.
  • Merchants aiming to reduce the risk of chargebacks and fraudulent transactions.
  • Online stores seeking a service that offers financial guarantees on approved orders.
  • Companies desiring seamless integration with existing e-commerce platforms.

DoubleVerify videos

+ Add

Fraud Follows The Money To TV: DoubleVerify's Woolway

More videos:

  • Review - Connected TV - Going Global & Attracting Fraudsters: DoubleVerify's Tiley

Signifyd videos

+ Add

Signifyd Review: Top Cybersecurity Review Companies - AngelKings.com

More videos:

  • Review - 2020 The TEI of Signifyd Guaranteed Fraud Protection
  • Review - Signifyd - Future of Fraud Prevention

Category Popularity

0-100% (relative to DoubleVerify and Signifyd)

DoubleVerify

Signifyd

Ad Protection
100 100%
Ad Protection
0% 0
eCommerce
0 0%
eCommerce
100% 100
Ad Fraud Detection
100 100%
Ad Fraud Detection
0% 0
Fraud Prevention
14 14%
Fraud Prevention
86% 86

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare DoubleVerify and Signifyd

DoubleVerify Reviews

Best Ad Fraud Detection Companies for Publishers 2019
DoubleVerify has its proprietary platform dubbed as ‘DV Pinnacle’, to ensure viewable, fraud-free, and brand safety ads for media buyers. DoubleVerify claims its platform is the industry’s first unified service and performance platform.
Source: headerbidding.co
6 Best Ad Fraud Detection Companies for Publishers
DoubleVerify is already integrated with some large programmatic platforms like AppNexus, DoubleClick Bid Manager, SpotX, Oath, Yahoo!, to analyze the publisher platforms in real-time to drive only quality impressions to advertisers. Its comprehensive dashboard also provides all the details (both, graphical, and numerical) required by publisher yield managers to improve...
Source: www.adpushup.com

Signifyd Reviews

We have no reviews of Signifyd yet.
Be the first one to post

Social recommendations and mentions

Signifyd might be a bit more popular than DoubleVerify. We know about 1 link to it since March 2021 and only 1 link to DoubleVerify. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

DoubleVerify mentions (1)

  • Who is Maya Nelson?
    Project manager here maybe? https://doubleverify.com they are a marketing protection company. Could be nothing but the name is Maya Hawkins-Nelson. This looks like an old pic of John though. Source: over 3 years ago

Signifyd mentions (1)

  • Zed Shaw Explains How Stripe Is PayPal Circa 2010
    There are third party solutions to fraud that actually work, providing chargeback insurance. Essentially, they screen transactions; if any approved transactions are chargebacked, they refund you. A good start point is https://signifyd.com We dropped in this solution on our e-commerce about 5 years ago; fraud has been a non existent problem. - Source: Hacker News / over 2 years ago

What are some alternatives?

When comparing DoubleVerify and Signifyd, you can also consider the following products

Integral Ad Science - Integral Ad Science is a global technology company that offers data and solutions to establish a safer, more effective advertising ecosystem.

Riskified - eCommerce fraud prevention solution and chargeback protection guarantee for online merchants. Find out how we can help your company boost revenue from online sales using our machine-learning powered eCommerce fraud protection software.

Pixalate - Pixalate is an intelligence platform and real time fraud protection provider.

Kount - eCommerce fraud detection & prevention

Fraudlogix - Fraudlogix provides developer friendly API and code based solutions to detect bots, proxies, VPNs, high-risk users and other forms of fraud.

Sift - Digital Trust & Safety enables your business to grow, innovate, introduce new products, features, and business models – without increased risk.

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