Software Alternatives, Accelerators & Startups

Domo VS Google Marketing Platform

Compare Domo VS Google Marketing Platform and see what are their differences

Domo logo Domo

Domo: business intelligence, data visualization, dashboards and reporting all together. Simplify your big data and improve your business with Domo's agile and mobile-ready platform.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Domo Landing page
    Landing page //
    2023-10-08
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Domo videos

Domo Overview

More videos:

  • Review - Domo Customer Review: National Geographic
  • Review - Domo Customer Review: La-Z-Boy

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Domo and Google Marketing Platform)
Data Dashboard
100 100%
0% 0
Surveys
0 0%
100% 100
Business Intelligence
100 100%
0% 0
Form Builder
0 0%
100% 100

User comments

Share your experience with using Domo and Google Marketing Platform. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Domo and Google Marketing Platform

Domo Reviews

25 Best Statistical Analysis Software
Intuitive interface: Domo offers an easy-to-use interface that allows users to quickly navigate and interact with their data, making it suitable for users with varying levels of technical expertise.
Funnel.io Alternatives and Competitors in 2022
Domo is software that specializes in data visualization and business intelligence. Here you can find more information about Domo alternatives and competitors.
Source: improvado.io
The Top 14 Marketing Analytics Tools For Every Business
The Domo platform is best for C-level executives working at enterprise companies who are looking for a non-marketing specific BI tool to be used company-wide, one that can create executive level dashboards. Domo is not focused specifically on data from marketing efforts. It is used for more general business data. This means that when it comes to company-wide business...
Source: improvado.io
Domo vs Datorama vs Improvado vs Funnel.io vs Supermetrics
"Prior to investing in DOMO ensure that your data sources will allow an outside feed/API. We did find one of our EHRs would not allow this and it requires a manual process for us to feed the data to DOMO. This does not allow real-time data to be reflected in several of our reports."
Source: improvado.io

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Google Marketing Platform should be more popular than Domo. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Domo mentions (1)

  • URL with Login code
    We currently use domo.com and need to display dashboards to screens. Source: almost 2 years ago

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Domo and Google Marketing Platform, you can also consider the following products

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Sisense - The BI & Dashboard Software to handle multiple, large data sets.

Google Forms - Simple web forms from Google.

Tableau - Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.