Software Alternatives, Accelerators & Startups

Django VS OpenX

Compare Django VS OpenX and see what are their differences

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Django logo Django

The Web framework for perfectionists with deadlines

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.
  • Django Landing page
    Landing page //
    2018-09-30
  • OpenX Landing page
    Landing page //
    2023-02-07

Django features and specs

  • Rapid Development
    Django allows developers to swiftly create web applications with its 'batteries-included' philosophy, providing built-in features and tools out-of-the-box.
  • Scalability
    Django is designed to help developers scale applications. It supports a pluggable architecture, making it easy to grow an application organically.
  • Security
    Django includes various security features like protection against SQL injection, cross-site scripting, cross-site request forgery, and more, promoting the creation of secure web applications.
  • ORM (Object-Relational Mapping)
    Django’s powerful ORM simplifies database manipulation by allowing developers to interact with the database using Python code instead of SQL queries.
  • Comprehensive Documentation
    Django offers detailed and extensive documentation, aiding developers in effectively understanding and utilizing its features.
  • Community Support
    With a large and active community, Django benefits from numerous third-party packages, plugins, and extensive support forums.

Possible disadvantages of Django

  • Steep Learning Curve
    For beginners, Django’s complex features and components can be challenging to grasp, leading to a steep learning curve.
  • Monolithic Framework
    Django’s monolithic structure can limit flexibility, potentially resulting in over-engineered solutions for simpler, smaller projects.
  • Template Language Limitations
    Django’s template language, while useful, is less powerful compared to alternatives like Jinja2, limiting functionality in complex frontend requirements.
  • Heavyweight
    Django's comprehensive feature set can result in high overhead, making it less ideal for lightweight applications or microservices.
  • Opinionated Framework
    Django follows a ‘Django way’ of doing things, which can be restrictive for developers who prefer less constrained, highly customized coding practices.
  • Lack of Asynchronicity
    Django’s built-in functionalities do not fully support asynchronous programming, which can be a limitation for handling real-time applications and processes requiring concurrency.

OpenX features and specs

  • Comprehensive Ad Exchange
    OpenX offers a powerful and extensive ad exchange platform that enables publishers and advertisers to connect, optimize ad placements, and maximize revenue.
  • Real-time Bidding
    OpenX's real-time bidding (RTB) technology allows advertisers to bid on ad placements in real-time, ensuring the most relevant ads are shown to the right audience at the right time.
  • Cross-Platform Support
    OpenX supports a variety of platforms (desktop, mobile, video) and ad formats, providing flexibility and reach for advertisers and publishers alike.
  • Advanced Targeting
    With advanced audience segmentation and targeting capabilities, OpenX enables advertisers to deliver more personalized and effective ad campaigns.
  • Transparency and Reporting
    OpenX provides detailed reporting and data transparency, allowing users to analyze performance metrics and make informed decisions.
  • High Quality Standards
    OpenX places a strong emphasis on maintaining high-quality ad inventory and follows stringent ad quality guidelines to ensure a safe and effective advertising ecosystem.

Possible disadvantages of OpenX

  • Complex Setup
    The setup and integration process for OpenX can be complex and may require technical expertise, which could be a barrier for smaller publishers or less tech-savvy users.
  • Costs
    While OpenX offers powerful features, the costs associated with using their platform can be relatively high, which may not be suitable for all budgets.
  • Competition
    The ad exchange market is highly competitive, and OpenX faces strong competition from other major players, which might affect pricing and service offerings.
  • Learning Curve
    Due to its advanced features and capabilities, new users may experience a steep learning curve when first starting with OpenX.
  • Support Limitations
    Some users report that customer support can be slow or insufficient, particularly for smaller clients who might not receive the same level of attention as larger accounts.

Django videos

Python Django

OpenX videos

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Category Popularity

0-100% (relative to Django and OpenX)
Web Frameworks
100 100%
0% 0
Ad Networks
0 0%
100% 100
Developer Tools
100 100%
0% 0
Advertising
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Django and OpenX

Django Reviews

The 20 Best Laravel Alternatives for Web Development
The first of these Laravel alternatives is Django. Django’s like that one-stop shop where you grab everything you need for a full-blown web project, all off one shelf. It’s the big-brained Python framework that anticipates your moves, keeping you steps ahead with a crazy stack of built-in features.
Top 9 best Frameworks for web development
The best frameworks for web development include React, Angular, Vue.js, Django, Spring, Laravel, Ruby on Rails, Flask and Express.js. Each of these frameworks has its own advantages and distinctive features, so it is important to choose the framework that best suits the needs of your project.
Source: www.kiwop.com
25 Python Frameworks to Master
You won’t go wrong by choosing Django for your next web project. It’s a powerful web framework that provides everything you need to build fast and reliable websites. And if you need any additional features — say, the ability to create a REST API to use with modern frontend frameworks like React or Angular — you can use extensions like Django REST framework.
Source: kinsta.com
3 Web Frameworks to Use With Python
myproject/ is the directory that contains the configuration and settings for the Django project__init__.py is an empty script that tells Python that this directory should be treated as a Python packageasgi.py is a script that defines ASGI application (Asynchronous Server Gateway Interface) for serving this project. ASGI is a specification for building asynchronous web...
Top 10 Phoenix Framework Alternatives
Phoenix borrows heavily from other frameworks built on the Model-View-Controller (MVC) architecture, like Rails and Django, providing a large part of everything you need to develop a web app out of the box, albeit in a less “batteries included” manner.

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.

Social recommendations and mentions

Based on our record, Django seems to be more popular. It has been mentiond 15 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Django mentions (15)

  • Emails Setup in Django Using AWS
    Let's dive into a quick implementation of this using AWS and Django. We will be using a couple of ideas from the AWS Official Blog. - Source: dev.to / 10 months ago
  • Top 10 Backend Frameworks in 2022
    Django is a high-level Python web framework. It is an Model-View-Template(MVT)-based, open-source web application development framework. It was released in 2005. It comes with batteries included. Some popular websites using Django are Instagram, Mozilla, Disqus, Bitbucket, Nextdoor and Clubhouse. - Source: dev.to / over 2 years ago
  • Boss wants me to make a student management system
    This seems like a job for Django. MDN offers a really good tutorial here. To be honest, it would be a massive undertaking so I’d recommend going for a prebuilt solution like PowerSchool and the like. Source: almost 3 years ago
  • What's django equivalent to ruby gems? Django beginner here
    The first party docs are second to none. Start out with the official tutorial on https://djangoproject.com . Source: almost 3 years ago
  • What's django equivalent to ruby gems? Django beginner here
    Im teaching myself to build a backend SaaS. Can you build it just as fast as with RoR and gems? Is it all on the documentation on djangoproject.com? Just learning how to use it atm, any good tutorials as well? Source: almost 3 years ago
View more

OpenX mentions (0)

We have not tracked any mentions of OpenX yet. Tracking of OpenX recommendations started around Mar 2021.

What are some alternatives?

When comparing Django and OpenX, you can also consider the following products

Laravel - A PHP Framework For Web Artisans

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Ruby on Rails - Ruby on Rails is an open source full-stack web application framework for the Ruby programming...

AerServ - AerServ offers monetization solution for mobile publishers.

ASP.NET - ASP.NET is a free web framework for building great Web sites and Web applications using HTML, CSS and JavaScript.

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.