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Dealertrack VS BlackPurl

Compare Dealertrack VS BlackPurl and see what are their differences

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Dealertrack logo Dealertrack

Dealertrack provides digital solutions for automotive retail.

BlackPurl logo BlackPurl

Blackpurl is for dealers who want a solution that lets them run their dealership the way they want to and are tired of spending thousands of dollars on features that look “cool” but don’t help run their day-to-day operations.
  • Dealertrack Landing page
    Landing page //
    2022-01-28
  • BlackPurl Landing page
    Landing page //
    2022-05-03

Blackpurl is a cloud-based dealership management platform servicing the powersports, marine, trailer, and RV industries. Blackpurl has thrown away the traditional DMS model and is offering dealers something much needed: the freedom to run their dealership the way they want to. Blackpurl integrates with other best-in-class solutions like Shopify, Xero, and QuickBooks online. It connects sales, service, and parts departments with an easy-to-use interface. It provides dealers with the functionality they need to grow their dealership in today’s dynamic marketplace. Learn why dealers are upgrading from DMS at Blackpurl.com.

Dealertrack videos

+ Add

DealerTrack DMS - Indepedent

More videos:

  • Review - Dealertrack eContracting Mobile Sign and Review
  • Review - Dealertrack eContracting Mobile Sign and Review

BlackPurl videos

+ Add

How Switching to Blackpurl Helped Rolling Thunder Harley-Davidson Became A Digital First Dealer

Category Popularity

0-100% (relative to Dealertrack and BlackPurl)

Dealertrack

BlackPurl

Automobile Dealership Management
90 90%
Automobile Dealership Management
10% 10
ERP
96 96%
ERP
4% 4
Auto Dealer Software
0 0%
Auto Dealer Software
100% 100
Marketing Platform
100 100%
Marketing Platform
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Dealertrack and BlackPurl

Dealertrack Reviews

Dealership Management Systems (DMS) and DMS Vendors
Dealertrack is one of the public companies in the DMS market. With the acquisition of Arkona in 2007, Dealertrack entered the market for fully integrated dealer management systems. Since then, Dealertrack made several strategic acquisitions to strengthen its position as a full-service provider for automobile dealerships.
Source: gillrie.com

BlackPurl Reviews

We have no reviews of BlackPurl yet.
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What are some alternatives?

When comparing Dealertrack and BlackPurl, you can also consider the following products

AutoDealer Plus - AutoDealer Plus is an all-in-one car dealer management software solution with a set of sales tools and integrated F&I products to manage your operations.

DealersLink - Cloud based dealership and inventory management solution

Mathnary DMS - Automobile Dealership Management and Car Dealer

Carsforsale.com - With millions of cars for sale, use Carsforsale.com to find used cars and best car deals!

Dealer.com - Online marketing solutions for the automotive industry

DealerCenter - DealerCenter is a featured car dealer software solution that allows manages, sells, and advertises your vehicle inventory from one program.

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