The problem we solve is that businesses struggle to effectively engage customers today e.g., SMS = Fraud, Email = Junk, Voice = Calls Screened, Apps = Download Fatigue, muted notifications.

Our solution is to enable businesses to engage with their customers through personalised, interactive, and secure communication using business messaging apps like WhatsApp.

We sell our services to Enterprises on three main use cases where we automate any customer journey with integration to IT systems: • Personalized, Interactive and Secure notifications: Complementing existing SMS and Email notifications i.e., business tick vs. fraud & spam. • Conversational Sales (& lead generation): Open a conversation with a customer with 98% Open rates, 45-60% CTR and 4X conversion of Email. • Conversational support: Support your customers where they chat with their friends and customers. No more annoying wait for a web chat We support industry verticals that engage in a lot of messaging today e.g. BFSI, aviation, recruitment, transportation& logistics, IT service management, Travel & hospitality.

parcelLab is the leading Operations Experience Management platform globally.
We bring people and brands closer together by closing the experience gap post-sales and beyond, transforming operational complexity into opportunities to outperform for global brands such as IKEA, Bose, Puma, Farfetch and Nespresso.
For brands, that means more chances to create relationships that last. And for the people that buy from them, it means turning mundane operational moments into moments of joy.