Software Alternatives, Accelerators & Startups

ClickGUARD VS WordStream

Compare ClickGUARD VS WordStream and see what are their differences

ClickGUARD logo ClickGUARD

At ClickGUARD, we help Google Ads professionals protect and optimize their campaigns. Our mission is to completely eliminate wasteful ad traffic, beyond click fraud.

WordStream logo WordStream

WordStream offers a suite of products to help companies with their SEO and SEM initiatives.
  • ClickGUARD Landing page
    Landing page //
    2023-05-22

ClickGUARD is the most advanced click fraud protection software designed to stop money-wasting clicks, boost campaign conversions and maximize PPC profits. More than 95% of Google Ads / AdWords clicks never convert, so you deserve better. Don't let Ad / click fraud eat up your PPC campaign budget. With more than 50+ highly integrated and customizable features ClickGUARD builds a firewall around your ads to detect, stops and prevent all illegitimate, invalid money-wasting click fraud.

  • WordStream Landing page
    Landing page //
    2023-07-24

ClickGUARD

$ Details
paid Free Trial $59.0 / Monthly (ActiveGUARD — designed for small businesses)
Platforms
Wordpress Slack Web
Release Date
2016 October

ClickGUARD features and specs

  • Proxy VPN detection: Identify, flag, and create block rules based on proxy VPN network detection.
  • GEO location protection: Detect and block clicks from networks outside your targeted continent or specific countries.
  • Time-on-site conditions: Post-click analysis based on the amount of time visitors spend on site after clicking on ads.
  • Click frequency protection: Identify, flag, block and label fraud based on unique click and account entity clicks.
  • Target frequency protection: Campaign, Adgroup, keyword, domain, and landing page based target rules.
  • Conversion based protection: Create rules based on converting or non-converting clicks. Easily eliminate repeated visits that never convert.
  • Invalid click protection: Advanced invalid clicks protection that exceeds default one Google Ads is offering.
  • Click intensity protection: Create rules based on the intensity of clicks on campaigns, adgroups or keywords.
  • Campaign level protection: Create and apply rules to specific campaigns within your account.
  • Keyword level protection: Create and apply rules to specific Keyword clicks within your account.
  • Threat level classification: Set rules to identify, flag and block disruptive click patterns.
  • Bot detection: Detect, identify, and block crawler bot traffic based on signature.
  • AdGroup level protection: Create and apply rules to specific AdGroups within your account.
  • Device level protection: Create and apply rules to specific device type clicks within your account.
  • IP range level protection: Create and apply rules to specific IP addresses and IP ranges within your account.
  • Forensic reports: Google Ads click reporting from more than 40 data-points and associated relational details.
  • Keyword click reports: Keyword object analysis reports with relational flags based on unique account rules.
  • Device tracking reports: Individual device ID tracking and post-click behavior analysis reports.
  • Scheduled summary reports: This is an easy way to get the latest stats from your ClickGUARD account.
  • IP address and IP range reports: IP source reporting data with location, threat & quality stats, including IP ranges with associated IP/ISP history.
  • Placement source reports: Google Ads display network analysis with ad placement quality assessment.
  • On-demand CSV export: At any point you are able to grab an on-demand export of data in the CSV format.
  • Click quality reports: Detailed insight into flagged clicks for manual reviews (and refunds) from Google.
  • Set search campaign click cap: Limit the number of Search clicks every user can perform before being blocked.
  • Organic traffic monitoring: See how are organic visitors behaving on your website.
  • Ad placements whitelist: Whitelist placement domains that should never be blocked by ClickGUARD rules.
  • Custom duration exclusions: Set a default or a custom duration for all blocking and excluding actions.
  • Set display campaign click cap: Limit the number of Display clicks every user can perform before being blocked.
  • Pausing campaigns: In extreme conditions of intensive fraud activity system can automatically pause campaigns.
  • IP address whitelist: Assign a list of IP addresses that should never be blocked by ClickGUARD's rules.
  • Manage audiences of converters: Prevent converters from clicking on your ads for a custom time duration or for a specific set of campaigns.
  • Website platform integrations: Easy installation and integration with most dozens of Web / CMS platform.
  • Email and Slack notifications: Receive the most important notifications directly to your email or Slack in real-time.
  • WordPress plugin: Native WordPress integration for fast and easy direct tracking code deployment.
  • Custom flagging: Flags clicks that trigger custom rules as a result of blocking actions.
  • Aliases tags: Assign aliases to common IPs, placements, devices, and other entities.

WordStream features and specs

No features have been listed yet.

ClickGUARD videos

Click Fraud Protection for Google Ads by ClickGUARD

More videos:

  • Review - The SINGLE Most Valuable Tool for Anyone Looking to Stop Click Fraud
  • Review - ClickGUARD review: We found that we were actually saving money

WordStream videos

WordStream Advisor 20-Minute Product Tour

More videos:

  • Review - Wordstream vs Google Opportunities Beta

Category Popularity

0-100% (relative to ClickGUARD and WordStream)
Fraud Detection And Prevention
Ad Networks
0 0%
100% 100
Fraud Prevention
100 100%
0% 0
Advertising
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ClickGUARD and WordStream

ClickGUARD Reviews

We have no reviews of ClickGUARD yet.
Be the first one to post

WordStream Reviews

73 Best SEO tools 2021 – The Most Epic List You Shouldn’t Miss
But other than using Google Adwords/Analytics/Editor to effectively manage your campaign, you could use Wordstream instead.
15 Marketing Softwares That Can Boost Your Business
WordStream aims to optimize search engine marketing and helps marketers get better results out of their SEO and PPC campaigns. It lets marketers effectively manage and create paid as well as organic campaigns. In 2012, the company raised $6 million, bringing its total funding to $16 million.
Source: www.forbes.com

Social recommendations and mentions

Based on our record, WordStream seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ClickGUARD mentions (0)

We have not tracked any mentions of ClickGUARD yet. Tracking of ClickGUARD recommendations started around Mar 2021.

WordStream mentions (4)

  • A tool for finding and/or validating ideas ?
    These days I think it's gonna be tools like wordstream.com (they have a niche finder tool), and ahrefs.com or semrush.com. Source: over 1 year ago
  • Can I run a campaign for one day and get results?
    For the CPC part, here is what I have found on wordstream.com. Source: almost 2 years ago
  • How to do Affiliate Marketing Without a Website?
    When you begin to take a stroll through various affiliate websites, you will notice the innumerable dedicated landing pages, it kind of makes you wonder why affiliate marketers spend so much time to customize their landing page this much,. Source: about 2 years ago
  • Beginner Help
    A tool that I use a lot for all of my Google Ad clients is wordstream.com. They make it extremely easy to manage a Google Ads account because they have something called the 20-minute workweek that gives you tasks you can do on a weekly basis to improve that account. It will suggest keywords, suggest changes to your budget, and ads. Over time your client's cost per acquisition will decrease as long as you set up... Source: about 3 years ago

What are some alternatives?

When comparing ClickGUARD and WordStream, you can also consider the following products

ClickCease - ClickCease is a click fraud detection and protection solution.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Clixtell - Clixtell is a world leader in providing cutting edge solutions for call tracking & analytics, detecting & preventing Google Ads & Bing Ads click fraud activity and website video recording.

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.

TrafficGuard - Triple layered ad fraud protection for brands, agencies and ad networks.

Marin Software - Optimize your Search, Social & Display ads across channels and devices. Marin Software, the leading cross-channel performance advertising platform.