Software Alternatives, Accelerators & Startups

Carrd VS Upstack Data

Compare Carrd VS Upstack Data and see what are their differences

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Carrd logo Carrd

Simple, responsive one-page site creator.

Upstack Data logo Upstack Data

The #1 Data Toolkit for First Party Marketing
  • Carrd Landing page
    Landing page //
    2021-10-02

Build one-page sites for pretty much anything. Whether it's a personal profile, a landing page to capture emails, or something a bit more elaborate, Carrd has you covered. Simple, responsive, and yup — totally free.

  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10

UpStack Data is the #1 Data Toolkit for First Party Marketing. We enable e-commerce brands to identify, enrich and activate first party behavioral data to drive marketing efficiency and advertising results.

Our server-side tracking (CAPI) performs 35% better than the competition and 65% better than the standard Shopify integration. Leverage improved data for reaching broader, more performant audiences.

We provide comprehensive web analytics, multi-touch attribution reporting and advanced ad platform integrations and Meta CAPI, powered by our industry-leading identity resolution technology. We help Shopify brands and marketers leverage their first party data in a way that captures more revenue and drives profitable brand growth.

Carrd

Website
carrd.co
$ Details
freemium $9.0 / Annually (Pro Lite)
Platforms
-
Release Date
-

Upstack Data

$ Details
paid Free Trial
Platforms
Facebook Instagram TikTok Google Klaviyo
Release Date
2023 January
Startup details
Country
United States
State
Florida
Founder(s)
Michael Alt
Employees
1 - 9

Carrd features and specs

  • Ease of Use
    Carrd is user-friendly, requiring no extensive technical knowledge. It features a drag-and-drop builder that makes it easy for anyone to create a website quickly.
  • Affordability
    Carrd offers competitive pricing with a generous free tier, plus inexpensive paid plans starting at just a few dollars per year.
  • Simplicity
    The platform is designed to build simple, one-page sites, which is perfect for portfolios, personal profiles, landing pages, and simple business sites.
  • Responsive Design
    All Carrd templates are designed to be fully responsive, ensuring your site looks good on all devices including desktops, tablets, and smartphones.
  • Customizability
    While Carrd focuses on simplicity, it still offers a decent level of customization options, including custom CSS, a variety of fonts, and color schemes.
  • Speed
    Websites built on Carrd load quickly, which enhances user experience and can positively impact SEO.

Possible disadvantages of Carrd

  • Limited Functionality
    Carrd is primarily for creating simple, one-page websites. It may not be suitable for more complex websites requiring multiple pages or extensive features.
  • Lack of Advanced Features
    The platform lacks advanced features such as e-commerce capabilities, blogging functionality, and extensive SEO tools.
  • Scale Restrictions
    The simplicity that makes Carrd easy to use also restricts scalability. Businesses that grow beyond a certain point may find Carrd limiting.
  • Integration Limitations
    While Carrd does offer some integration options (like forms and custom scripts), it doesn't support a wide array of third-party integrations compared to other website builders.
  • Branding on Free Plan
    The free plan includes Carrd branding on your site, which might not be desirable for professional or business websites.

Upstack Data features and specs

  • Ditch GA4 with comprehensive web analytics
    Understand how visitors interact with your website, break down traffic sources by channel and referrer. Track web KPIs like revenue per session and session conversion rate in real time.
  • Improve attribution with cross-device, cross-browser user identification
    While the truth is that no attribution is 100% accurate, we have the highest accuracy among our competition. Leveraging the latest in identity resolution and cross-device tracking vastly improves upon simple UTM tracking.
  • Recover more abandoned carts with Upstack IDResolve
    Missed abandonment flow opportunity is a drag on growth. Our customers send,on average, 50% more abandonment messages than their competitors because we are able to trigger abandonment to known customers who appear "anonymous". This one feature has more ROI than the monthly subscription.
  • In Platform New Customer CPA and ROAS
    Report on NC-CPA and NC-ROAS directly in Meta ads dashboard.
  • Multi Touch Attribution accelerates media buying
    Deeply understand and analyze your most profitable channels so you can confidently double down on what is working and cut what is not
  • Advanced Cohort Analysis of LTV and AOV
    See your Customer Lifetime Value over time
  • Measure what matters with powerful analytics
    Track and Analyze hundreds of KPIs, broken down by marketing channel. Track improvements in RPV, LTV, CAC and CVR over days, weeks and year
  • All the features you love, half the cost
    We are a small bootstrapped team of data engineers, laser focused on building the meaty middle. No contracts, No sales people, No Venture Capital. Just delivering the features you want at 50% the cost.

Analysis of Carrd

Overall verdict

  • Overall, Carrd is a good choice for anyone looking to create a simple, elegant, and functional one-page website without a significant investment of time or money.

Why this product is good

  • Carrd is a popular website builder known for its simplicity and affordability. It is user-friendly, allowing users to create one-page websites quickly without needing extensive technical skills. Carrd offers a variety of templates and customization options, making it versatile for different use cases. Additionally, its cost-effective pricing makes it accessible for individuals and small businesses.

Recommended for

  • Freelancers looking to create a personal portfolio
  • Small businesses needing a landing page
  • Individuals wanting to start a personal blog or resume site
  • Event organizers needing a quick informational page
  • People looking for an easy-to-use website builder with minimal setup

Carrd videos

CARRD.CO - build a landing page in minutes - TUTORIAL

More videos:

  • Review - Best tools for building a startup without code: Carrd vs Webflow vs Bubble
  • Tutorial - How to make a one page website - Carrd.co

Upstack Data videos

No Upstack Data videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to Carrd and Upstack Data)
Website Builder
100 100%
0% 0
eCommerce Analytics
0 0%
100% 100
Personal Website
100 100%
0% 0
Marketing
0 0%
100% 100

Questions and Answers

As answered by people managing Carrd and Upstack Data.

How would you describe your primary audience?

Upstack Data's answer:

The primary audience of UpStack Data consists of direct-to-consumer (DTC) e-commerce businesses, particularly those seeking to optimize their marketing performance and streamline data-driven decision-making. This includes brands leveraging platforms like Shopify, Klaviyo, and Meta’s Conversion API to improve their data integration and campaign effectiveness.

Who are some of the biggest customers of your product?

Upstack Data's answer:

Some of UpStack Data's notable customers include direct-to-consumer e-commerce brands and businesses leveraging Shopify and other online platforms. Examples of clients benefiting from their solutions include companies like Maelove Skincare, Aquarium Co-op, Perfect White Tee, and Lubuq.

Why should a person choose your product over its competitors?

Upstack Data's answer:

Simple, effective and unmatched first-party data solution for Server-Side tracking and Channel Attribution. No Gimmicks. No B.S. Actual results at a fraction of the cost.

What makes your product unique?

Upstack Data's answer:

UpStack Data is uniquely positioned to solve modern tracking and attribution challenges for e-commerce businesses by leveraging server-side tracking, first-party data utilization, and seamless integration with major ad platforms like Facebook, Google Ads, and TikTok. Its tools restore tracking accuracy compromised by privacy updates like iOS14, while its advanced attribution models demystify ad analytics and optimize Return on Ad Spend (ROAS). The platform’s no-code implementation makes it accessible to businesses of all sizes, and its dedicated onboarding support ensures effective adoption. By combining cutting-edge technology with a focus on privacy compliance and user-friendly design, UpStack empowers businesses to enhance marketing efficiency and data-driven decision-making

What's the story behind your product?

Upstack Data's answer:

In 2018, while leading the Data Infrastructure development at GiddyUp—where he helped scale over $500M in yearly GMV on Shopify—Michael had a breakthrough. He noticed how even high-volume brands were battling piecemeal analytics, disjointed customer insights, and inefficient ad spend. If GiddyUp could harness data to drive such massive growth, why couldn’t more mid-market eCommerce brands tap into the same methodology? That realization became the spark for Upstack Data, born from the idea that advanced data solutions should be accessible to every online business aiming for exponential growth.

Which are the primary technologies used for building your product?

Upstack Data's answer:

UpStack Data is built on technologies and techniques focused on improving data-driven marketing through advanced identity resolution, first-party data tracking, and real-time analytics. Their platform integrates deeply with systems like Shopify and Klaviyo to optimize marketing workflows and enhance attribution.

Key components of their tech stack include: * Identity Resolution: UpStack uses proprietary methods, like ResolveID, to unify fragmented buyer journeys across devices and sessions, enhancing data quality for marketing platforms such as Meta, Google, and TikTok. * First-Party Data Tracking: A robust server-side tracking system replaces outdated methods, improving event match quality and campaign performance. * Advanced Analytics Tools: Their platform enables real-time KPI tracking and cohort analysis to measure metrics like customer lifetime value (LTV) and cost per acquisition (CPA). * Data Enrichment and Integration: Technologies for integrating data across platforms (e.g., Klaviyo enrichment) ensure comprehensive insights for improving conversion and retention efforts​.

UpStack Data focuses on providing cost-effective, streamlined solutions without reliance on complex setups or third-party data, aligning with modern data stack principles for scalability and efficiency.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Carrd and Upstack Data

Carrd Reviews

Best Linktree Alternatives of 2024
What sets Carrd apart is its customizability. With Carrd, you can design a professional-looking Link In Bio page or a landing page without needing any coding experience. It provides users with a variety of elements to choose from, including, videos, images, sliders, and forms. Carrd’s forms allow users to both collect leads (using tools like MailChimp) and receive payments...
Linktree vs Carrd [Comparison Table Inside]
Carrd is more of a versatile, single-page website builder. It supports everything from basic text and image blocks to more advanced elements like forms, widgets, videos, and galleries. Carrd’s rich feature set allows users to create anything from simple landing pages to more complex sites that could act as mini-portfolios or detailed personal profiles. This makes Carrd a...
15 Best Link In Bio Tools of 2024 [Free and Paid]
#4Carrd✅ Extremely flexible with over 100 design templates. ✅ Suitable for personal sites and complex one-page designs. ✅Affordable premium features. ❌ Steeper learning curve compared to simpler tools. ❌ Lacks built-in analytics.Free plan; premium starts at $9/year.
14 Best Linktree Alternatives To Check Out in 2024
Carrd is a microsite builder that’s a popular Linktree alternative. Choose from dozens of templates, or start from scratch to create your own page. Designs are responsive, and you can even build up to three sites per account for free.
Top No Code Website Builders in 2023
Distinguishing itself in the realm of no-code website builders, Carrd is known for its simplicity and specialization in creating single-page websites that are impressively functional. Its intuitive editor, coupled with an array of diverse templates, significantly simplifies the process of website creation, even without any coding expertise.

Upstack Data Reviews

We have no reviews of Upstack Data yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Carrd seems to be more popular. It has been mentiond 221 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Carrd mentions (221)

  • What's the best SaaS landing page you've seen recently?
    Not something I’ve seen recently, but Carrd’s landing page is stuck in my mind as a great example of a landing page. It’s beautiful, to the point, and provides immediate access to a demo, without the need to create an account. You can see for yourself: https://carrd.co/. - Source: Hacker News / 9 months ago
  • Tools for Starting a Business or Testing an Idea: A Beginner's Guide
    Website Builder - carrd.co - free An intuitive platform that allows you to create simple, responsive one-page websites for free, perfect for landing pages or quick MVPs. - Source: dev.to / 10 months ago
  • Awesome-no-code-tools
    Carrd - Build simple, fully responsive one-page sites. - Source: dev.to / 10 months ago
  • Just launched by latest side project, an AI based image/video caption generator!
    I just through it together with https://carrd.co - I use them for all my quick landing page setups. Source: over 1 year ago
  • [Hiring] looking for cover artwork for three books
    Oh atm I have some commissions in queue, but I can attend the draft you need depending of what you want exactly, well, I am open to talk if you are interested, you can contact me by Reddit or my other social media linked to my carrd.co page. Source: over 1 year ago
View more

Upstack Data mentions (0)

We have not tracked any mentions of Upstack Data yet. Tracking of Upstack Data recommendations started around Dec 2024.

What are some alternatives?

When comparing Carrd and Upstack Data, you can also consider the following products

WiX - Create a free website with Wix.com. Customize with Wix' website builder, no coding skills needed. Choose a design, begin customizing and be online today

Linktree - Connect your audience to all of your content with just one link.

Webflow - Build dynamic, responsive websites in your browser. Launch with a click. Or export your squeaky-clean code to host wherever you'd like. Discover the professional website builder made for designers.

SquareSpace - Squarespace is the easiest way for anyone to create an exceptional website. Pages, galleries, blogs, e-commerce, domains, hosting, analytics, 24/7 support - all included.

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Bubble.io - Building tech is slow and expensive. Bubble is the most powerful no-code platform for creating digital products.