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Buffer VS Zoho Social

Compare Buffer VS Zoho Social and see what are their differences

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Buffer logo Buffer

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share them for you through the day.

Zoho Social logo Zoho Social

Social media management software for growing businesses and agencies. Manage multiple social networks, schedule unlimited posts, monitor keywords, and collaborate with your team — all from a single dashboard.
  • Buffer Landing page
    Landing page //
    2023-10-19
  • Zoho Social Landing page
    Landing page //
    2023-08-29

Buffer features and specs

  • Ease of Use
    Buffer offers a clean, user-friendly interface that makes it easy for users to navigate and schedule social media posts.
  • Multi-Platform Support
    Buffer supports a wide range of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest, allowing users to manage multiple accounts from one place.
  • Post Scheduling
    Users can schedule posts in advance, helping them maintain a consistent posting schedule without having to be online all the time.
  • Analytics and Reporting
    Buffer provides detailed analytics and reporting tools that help users track the performance of their posts and make data-driven decisions.
  • Collaborative Features
    Buffer offers collaboration tools for teams, allowing multiple members to contribute to social media management efforts.
  • Custom Scheduling
    Users can create custom posting schedules specific to each platform, optimizing their content for the best times to post.
  • Content Suggestions
    Buffer provides content suggestions, helping users find and share relevant content to keep their audience engaged.
  • Customer Support
    Buffer has a reliable customer support system, including live chat, email support, and extensive online resources.

Possible disadvantages of Buffer

  • Limited Free Plan
    The free plan offers limited features and only allows for basic functionality, which may not meet the needs of businesses seeking more advanced tools.
  • Cost
    While Buffer offers several pricing tiers, some users may find the cost of the more advanced plans to be relatively high.
  • Instagram Direct Posting Limitations
    Buffer's direct posting for Instagram has certain limitations due to API restrictions, requiring users to use push notifications for some posts.
  • No Native Support for Some Platforms
    Certain social media platforms, like TikTok, are not natively supported by Buffer, limiting its versatility for those looking to manage all their social media in one place.
  • Limited Advanced Features
    Compared to competitors, Buffer may lack some advanced features and integrations such as detailed sentiment analysis or advanced automation.
  • Reporting Complexity
    The analytics and reporting features, while useful, can sometimes be complex and hard to interpret for novice users.
  • No Comprehensive CRM Integration
    Buffer lacks robust integrations with Customer Relationship Management (CRM) platforms, which can be a drawback for businesses looking to merge their social media strategy with customer relationship data.

Zoho Social features and specs

  • Comprehensive Integration
    Zoho Social integrates seamlessly with Instagram, allowing you to manage posts, monitor engagement, and analyze performance all from one platform.
  • Detailed Analytics
    Provides in-depth analytics and insights into Instagram performance, helping you understand what content works best and how your audience is engaging.
  • Post Scheduling
    Allows the scheduling of Instagram posts in advance, saving time and ensuring consistent content delivery.
  • Collaboration Tools
    Features collaboration tools that make it easier for teams to work together on social media campaigns and content creation.
  • Content Management
    Offers a content library where users can store, organize, and manage multimedia content for easier access and reuse.
  • Monitoring and Listening
    Includes social listening features to track brand mentions, hashtags, and keyword performance, enabling proactive engagement.

Possible disadvantages of Zoho Social

  • Cost
    While offering a range of features, Zoho Social is a paid service, and the costs can add up, especially for larger teams or businesses.
  • Learning Curve
    The platform has a range of tools and features which can require a fair amount of time to learn and make full use of.
  • Limited Free Plan
    The free plan offers very limited functionality, meaning most users will need to upgrade to a paid plan to access the features they need.
  • Mobile App Limitations
    Some users report that the mobile app lacks the full functionality of the desktop version, which may limit on-the-go management.
  • Restrictions on Direct Posting
    Instagram's API restrictions mean that Zoho Social sometimes requires manual intervention for certain types of posts, like IGTV or stories.

Buffer videos

+ Add

Hootsuite VS Buffer VS Later 2019 | 3 Best Social Media Schedulers

More videos:

  • Review - Hootsuite vs Buffer (Social Media Management)
  • Review - Buffer Review (Social Media Management Tool)

Zoho Social videos

+ Add

Zoho Social Introduction 2020 Beginner Tutorial

More videos:

  • Review - Zoho Social - A Social Media Marketing Tool (To Generate Leads)
  • Review - Getting Started with Zoho Social

Category Popularity

0-100% (relative to Buffer and Zoho Social)

Buffer

Zoho Social

Social Media Tools
84 84%
Social Media Tools
16% 16
Social Media Marketing
82 82%
Social Media Marketing
18% 18
Social Media Management
86 86%
Social Media Management
14% 14
Reputation Management
0 0%
Reputation Management
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Buffer and Zoho Social

Buffer Reviews

  1. FaizaAdeel
    · Owner at Peacock.collection111 ·
    My SMM partner

    I love working with buffer its feature of scheduling makes me free for whole month. Best and easy tool to use.

    👍 Pros:    Unlimited scheduling and good speed
    👎 Cons:    Some accounts does not connect easily like pintrest
15 best Agorapulse alternatives for agencies and marketers
Buffer’s powerful analytics tools also provide valuable insights into post performance, engagement metrics, and audience demographics, allowing users to optimize their social media strategy.
Source: contentstudio.io
Top 7 Agorapulse Alternatives You Should Consider in 2024
Overall, Buffer is an excellent Agorapulse alternative for small businesses and solopreneurs seeking an affordable social media marketing platform with solid content planning and publishing tools. If you’ve already tried it and it didn’t fit your needs, check out these 9 Buffer alternatives we found useful.
Source: planable.io
5 Best Taplio Alternatives to Consider Using in 2024
Known for its remarkable commitment to transparency and operating with a fully remote team, Buffer embodies values like gratitude, continuous improvement, no-ego collaboration, optimism, and reflection.
Source: authoredup.com
10 Alternative Tools That Surpass AgoraPulse
Buffer helps users expand their reach and their audience organically. Driven by high values, Buffer provides intuitive marketing tools for companies looking to broaden their horizons.
Source: coschedule.com
ContentCal Alternatives: 10 Social Media Solutions That Outshine It
Buffer is one of the oldest social media tools on the market. This ContentCal alternative offers users a suite of tools to help them with tasks such as scheduling posts, analyzing performance, and managing engagement.
Source: planable.io

Zoho Social Reviews

15 best Agorapulse alternatives for agencies and marketers
Zoho Social is renowned as a top social media management tool because of its exceptional efficiency and seamless functionality. It offers intelligent monitoring and collaboration features, allowing easy tracking, teamwork, and reports to be shared effortlessly with team members.
Source: contentstudio.io
Top 7 Agorapulse Alternatives You Should Consider in 2024
As for drawbacks, Zoho Social’s post customization options across channels are rather limited. For instance, users complain about the platform’s inability to tweak image/video size and its limited Twitter post word count compared to other platforms.
Source: planable.io
ContentCal Alternatives: 10 Social Media Solutions That Outshine It
Next up on our list is Zoho Social. This is a social media management software that lets marketers post and monitor their social media activity, track who’s talking about them, and measure their social media reach. It also provides insights into what content is resonating with your audience.
Source: planable.io

Social recommendations and mentions

Based on our record, Buffer seems to be more popular. It has been mentiond 58 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Buffer mentions (58)

  • Mastering Crowdfunding for Open Source Projects
    Promotion is key—don't wait for people to find your campaign. Actively share updates on social media, write blog posts, and engage with industry influencers. Transparency with your backers through regular progress reports builds trust and encourages long-term support. Platforms like GitHub Sponsors offer built-in transparency tools to connect with your backers directly. - Source: dev.to / 3 months ago
  • Thriving in the Startup Ecosystem: Overcoming Common Challenges
    👉 Work-life balance: While the startup grind is often intense, maintaining a healthy work-life balance is crucial for long-term success and employee well-being. Effective time management, clear communication, and self-care are essential to thriving in this fast-paced environment. Companies like Buffer have been vocal about their commitment to employee well-being, offering unlimited vacation time and remote work... - Source: dev.to / 8 months ago
  • I'm looking for practical Rust exercises
    For example look at buffer.com. Create simple web app where user will write a post, select target social networks to publish and time of publishing (like 8 hours from now). Source: over 1 year ago
  • No surf musician?
    I use buffer to post to IG / Tiktok without visiting them. It works fairly well, although not perfect, but they seem to be working on it pretty consistently. Source: almost 2 years ago
  • Buffer vs Later 2023: Choosing the Right Social Media Management Tool
    Socialjobnow.com has published a comparison between Buffer and Later, two popular social media management tools used by businesses to schedule and automate their social media posts. The article provides an in-depth analysis of each tool's features, pricing, and benefits, offering valuable insights for businesses looking to optimize their social media strategy. Source: almost 2 years ago
View more

Zoho Social mentions (0)

We have not tracked any mentions of Zoho Social yet. Tracking of Zoho Social recommendations started around Mar 2021.

What are some alternatives?

When comparing Buffer and Zoho Social, you can also consider the following products

Hootsuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

AgoraPulse - An easy social media management tool that works with Facebook, Twitter, Instagram, LinkedIn, Google+, and YouTube. Start your free trial today!

Later - Schedule and manage your Instagram posts

Sprinklr Modern Engagement - Sprinklr’s Modern Engagement supports enterprise brands in managing customer engagements across 34 social engagement and messaging channels.

Planable.io - Planable is the command center of social media campaigns trusted by agencies, freelancers, and marketing teams, that allows you to easily create, collaborate, get approval and schedule posts for your social media campaigns.

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