Software Alternatives, Accelerators & Startups

Brand24 VS StatCounter

Compare Brand24 VS StatCounter and see what are their differences

Brand24 logo Brand24

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights. This tool is designed to keep track of online conversations about your brand, products, and competitors.

StatCounter logo StatCounter

StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.
  • Brand24 Landing page
    Landing page //
    2023-03-09
  • Brand24 Mentions Tab
    Mentions Tab //
    2024-03-14
  • Brand24 Social Media Reach
    Social Media Reach //
    2024-03-14
  • Brand24 Influencers Tab
    Influencers Tab //
    2024-03-14

It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites.

Some of the key features of Brand24 are:

  • Real-time online media monitoring,
  • AI sentiment analysis to understand the tone of the conversation,
  • Estimated social and non-social reach to determine the potential audience size,
  • Share of voice to see how much of the conversation is about your brand compared to competitors,
  • AI topic analysis to identify the most discussed topics,
  • Emotion and emoji analysis to understand the emotional response of the audience,
  • AI insights, trends, and recommendations to help you make data-driven decisions,
  • Competitor monitoring and comparison to track your competitors' performance,
  • Geo analysis to see where the conversation is happening,
  • Reputation and presence scores to measure your brand's online reputation,
  • Trending hashtags and links to identify the most popular trends,
  • Influencer discovery to find key influencers in your industry,
  • Advanced filters to sort the data and get more specific insights,
  • Comprehensive reports to help you visualize and understand the data.

With Brand24, you can increase brand awareness, improve customer support, measure your marketing efforts, conduct a competitor analysis, do social selling, prevent PR crises, and many more.

  • StatCounter Landing page
    Landing page //
    2022-10-18

Brand24

$ Details
paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)
Platforms
Browser Slack Windows iOS Android
Release Date
2011 January

Brand24 features and specs

  • Real-time online media monitoring: Yes
  • AI sentiment analysis: Yes
  • Estimated social and non-social reach: Yes
  • Share of voice: Yes
  • AI topic analysis: Yes
  • Emotion and emoji analysis: Yes
  • AI insights, trends, and recommendations: Yes
  • Competitor monitoring and comparison: Yes
  • Geo analysis: Yes
  • Reputation and presence scores : Yes
  • Trending hashtags: Yes
  • Influencer discovery: Yes
  • Advanced filters: Yes
  • Comprehensive reports: Yes

StatCounter features and specs

No features have been listed yet.

Brand24 videos

See what people are saying about your company on the web! | Brand24

More videos:

  • Demo - How can Brand24 protect your business reputation?

StatCounter videos

Statcounter Website Review

More videos:

  • Review - Active Marketing & Analytics Statcounter Install and Stats Review
  • Review - StatCounter REVIEW

Category Popularity

0-100% (relative to Brand24 and StatCounter)
Reputation Management
100 100%
0% 0
Analytics
0 0%
100% 100
Social Media Marketing
100 100%
0% 0
Web Analytics
0 0%
100% 100

Questions and Answers

As answered by people managing Brand24 and StatCounter.

What makes your product unique?

Brand24's answer

Brand24 goes beyond merely gathering mentions; it analyzes mentions and presents actionable insights.

Why should a person choose your product over its competitors?

Brand24's answer

Brand24 offers a strong combination of comprehensive monitoring, timely alerts, detailed analysis, and ease of use, making it a compelling choice for businesses looking to closely monitor and engage with their online presence.

How would you describe your primary audience?

Brand24's answer

Business of all sizes, Marketing Agencies, Public Relations (PR) Professionals, Social Media Managers, Customer Service Teams, Product Managers and Developers, Influencers and Content Creators.

What's the story behind your product?

Brand24's answer

Brand24's story begins in 2011 in Poland, founded by Michał Sadowski and a team of co-founders. The idea was born out of the need for businesses to understand what was being said about them online. Before the widespread availability of sophisticated media monitoring tools, companies found it challenging to track mentions across the vast expanse of the internet, including social media, blogs, forums, and news sites. This gap in the market led to the creation of Brand24, a tool designed to make digital listening accessible to companies of all sizes.

Who are some of the biggest customers of your product?

Brand24's answer

4000+ brands of all sizes, including: Ikea, Intel, Vichy, Samsung, Carlsberg, Intel.

User comments

Share your experience with using Brand24 and StatCounter. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Brand24 and StatCounter

Brand24 Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Brand24 is a free online monitoring solution used by thousands of brands to identify and analyze social media mentions and online conversations related to their brands, competitors, and products. This powerful tool provides brands with an excellent, easy-to-use, and affordable solution to monitor crucial online conversations. With Brand24, brands can manage their online...
Awario alternatives: Brand24
Brand24 monitors more sources, serves more purposes, it offers more analysis and reporting features. It has great reviews and definitely a long-standing reputation. Brand24’s design is user-friendly and all of that for just a couple of dollars higher price. That’s why, if you are looking for Awario alternatives, you can check Brand24 out without hesitation.
Source: brand24.com
Best Customer Analytics Tools and Software in 2021
Next is Brand24, an online reputation management tool that lets you monitor your business online in real-time. Track your brand across social media, blogs, news, podcasts, forums, videos, and more, and keep an eye out on everything that’s happening around your brand. Brand24 helps users understand their customers better by giving them insights into what they are talking about.
Source: blog.bit.ai
10 Affordable News Monitoring Tools to Keep You in the Know
Good food, road cycling and outdoor adventures are just some of the things that excite me in life. There's also Brand24, digital marketing and advertising -- some day I'd love to try the last one. Loving English language and literature since a kid.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Brand24 lets you track social mentions and sentiment online to better understand how a brand is being talked about and perceived online. You can share alerts with other team members for one-on-one follow-ups, and the tool allows you to monitor the sentiment and mentions of competitors for a more realistic view of how the brand matches up.

StatCounter Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
How long visitors stay on your website is often a strong indicator of content relevance or quality. If visitors are ‘bouncing’ quickly, it might be due to irrelevant content, poor website navigation, or slow loading times. StatCounter’s session duration analytics can help you pinpoint and address any such issues.
Source: medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
How long visitors stay on your website is often a strong indicator of content relevance or quality. If visitors are ‘bouncing’ quickly, it might be due to irrelevant content, poor website navigation, or slow loading times. StatCounter’s session duration analytics can help you pinpoint and address any such issues.
10 Best Google Analytics Alternatives (Free & Paid)
Using Statcounter service, you can access information such as top keywords, the number of visitors, the path visitors take on each page (customer journey), etc. Therefore, we can call it one of the alternatives to Google Analytics.
Free SEO Tools To Improve Your Rankings
StatCounter (Basic Plan) - A website analytics tool that lets you track your website activity. The basic plan is limited to track the last 500 page views, suitable for hobbyist websites & blogs.
The 11 Best Alternatives to Google Analytics
Great resource! I have been using GA and StatCounter but didn’t aware of the alternatives. I will definitely take a look at them all. I noticed that both GA and StatCounter don’t seem to give accurate counts – like I can take a look at StatPress WP plugin and they are showing visitors; but both GA and StatCounter showed little to no visitors! Very confusing. I guess I may...

Social recommendations and mentions

Based on our record, StatCounter seems to be more popular. It has been mentiond 16 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Brand24 mentions (0)

We have not tracked any mentions of Brand24 yet. Tracking of Brand24 recommendations started around Mar 2021.

StatCounter mentions (16)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    StatCounter — Website Viewer Analytics. Free plan for analytics of 500 most recent visitors. - Source: dev.to / 4 months ago
  • Linux has reached 4% for the partial Feburary 2024 data on StatCounter
    Could someone explain what I'm looking at? I think this is from `https://statcounter.com/` (?), but that site doesn't load for me at the moment, and there's no readme or description on that (1 star) repo, or its associated account. That partial data is very likely to regress to the mean over the rest of the month- though it's good to see high linux usage (on whatever metric this is tracking). - Source: Hacker News / 4 months ago
  • Easy way to see how many unique page visits in Joomla?
    If what you want to see is "visitors" to different pages and not specific IP addresses and you are wary of jumping into Google Analytics, I was just recommended the free version of Statcounter. Source: 12 months ago
  • Statcounter.com will not load even after adding the whitelist
    Running PiHole and Unbound on a raspberry pie and https://statcounter.com refuses to load even after adding the domain to the white list. Source: about 1 year ago
  • SEO Tools the best out there. Try these
    StatCounter Http://statcounter.com/ Analytics Free, quick, and lightweight analytics solution. Often used by those who want to avoid using Google Analytics for privacy reasons. Source: over 1 year ago
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What are some alternatives?

When comparing Brand24 and StatCounter, you can also consider the following products

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Matomo - Matomo is an open-source web analytics platform

BrandWatch - The best social monitoring tool

Woopra - Track your customers' web and mobile activity, forms, emails, support tickets and more, all in one place with customer analytics. Analyze and take action.