Base Styles VS Bynder

Branding is essential for every business. It helps customers to remember you and tells them what you're about and what to expect. With that, you can set yourself apart from other companies. For high-quality branding, consistency is key. If a brand is not consistent, it can confuse customers or even worse, they forget about you!

In the past, we've experienced first-hand just how difficult it can be to be consistent. New digital assets are made every day and inconsistencies are bound to happen.

We made it our mission to revolutionize the way you keep your brand consistent, clear and unified. Base Styles is a brand management system that lets you control your branding, from visuals to typography and colours. You'll have the peace of mind that you'll be on-brand every time!

A Leader in Digital Asset Management, Bynder helps over a million creative, branding, and marketing professionals accelerate the creation of video and other content, get the right assets to the people and systems that need them, and ensure brand compliance. The Forrester Wave™ Digital Asset Management for Customer Experience, Q1 2022 report states that Bynder "leads with strong usability and portal capabilities". Bynder is used by brands like Puma, Spotify, TED, and Five Guys to get content and campaigns to market faster and accelerate the end-to-end creative content lifecycle.