Software Alternatives, Accelerators & Startups

Balsamiq VS Google Marketing Platform

Compare Balsamiq VS Google Marketing Platform and see what are their differences

Balsamiq logo Balsamiq

Balsamiq. Rapid, effective and fun wireframing software.

Google Marketing Platform logo Google Marketing Platform

Google's unified and improved marketing and analytics tools.
  • Balsamiq Landing page
    Landing page //
    2021-10-02
  • Google Marketing Platform Landing page
    Landing page //
    2021-09-26

Balsamiq videos

UX Review: Balsamiq.com - Watch a Usability Expert Review Our Site!

More videos:

  • Tutorial - Balsamiq Mockups: Beginner Tutorial
  • Review - Balsamiq Wireframes for Desktop Overview (Windows)

Google Marketing Platform videos

Webinar: Get to Know All Products Available in the Google Marketing Platform

More videos:

  • Tutorial - Google Optimize Tutorial 2020 - Conversion Rate Optimization Tests
  • Tutorial - How to Use Google Surveys to Get Consumer Insights
  • Tutorial - How To Earn Money From Google Opinion Rewards 2020 | Earn Money From Google Surveys 2020
  • Review - Google Optimize Review | Flaunt Digital
  • Tutorial - Google Optimize Tutorial: How to Get Started Quickly

Category Popularity

0-100% (relative to Balsamiq and Google Marketing Platform)
Prototyping
100 100%
0% 0
Surveys
0 0%
100% 100
Design Tools
100 100%
0% 0
Forms And Surveys
0 0%
100% 100

User comments

Share your experience with using Balsamiq and Google Marketing Platform. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Balsamiq and Google Marketing Platform

Balsamiq Reviews

Figma Alternatives: 12 Prototyping and Design Tools in 2024
Balsamiq is a design tool that has been available since 2008. It’s easy to use and even boasts active customer service if you need help. The software is beginner-friendly, so there is no learning curve if you’re a newbie.

Google Marketing Platform Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
Google Optimize is a free A/B testing tool for folks looking to measure site experience and engagement on their website. You might be using Google Analytics on your website, why not integrate Google Optimize with it? All you need to add a single line of code to your existing analytics implementation. That’s it.
3 free tools for Product Managers to improve product adoption
Google Optimize allows you to experiment with a user journey and run A/B tests. You can define your goals, generate variants of your product’s frontend and roll them out independently. The integration with Google Analytics give you an overview on which variant performs best.
Source: medium.com
18 Top A/B Testing Tools Reviewed by CRO Experts
Google Optimize is a completely free A/B and multivariate testing enterprise testing tool. With a visual editor, code editor, and native integration with Google Analytics it is the best tool for companies that are just starting with testing. Many nice-to-have features are still missing, like an image upload feature, but Google continues to roll out enhancements every week....

Social recommendations and mentions

Based on our record, Balsamiq seems to be a lot more popular than Google Marketing Platform. While we know about 30 links to Balsamiq, we've tracked only 2 mentions of Google Marketing Platform. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Balsamiq mentions (30)

  • Tell HN: My Favorite Tools
    A few apps that are a joy to use: https://ia.net/writer for writing. https://usecontrast.com/ for checking contrast. https://sipapp.io/ for picking colors. https://nova.app/ for editing code. https://cleanshot.com/ for screenshots. https://getpixelsnap.com/ for measuring elements on screen. https://netnewswire.com/ for reading things via RSS. https://panic.com/transmit/ for file transfers. https://usefathom.com/... - Source: Hacker News / 5 months ago
  • Ask HN: Best UI design courses for hackers?
    I think the best practical approach for designing UIs is to download (and buy) Balsamic[0] and use that to design UIs. Cut through the nonsense of colours and pixels in the first instance and just lay things out logically and simply. [0] https://balsamiq.com. - Source: Hacker News / 6 months ago
  • Build Products that don’t SUCK
    Create a low-fidelity mockup or wireframe of your MVP using tools like Balsamiq, Sketch, or Figma. Or use an easier-to-use tool like Uizard, which also has text-to-design capabilities. Source: 9 months ago
  • Starting Design Work in a Spreadsheet
    Just for drawing mock app screens, I have found Balsamiq[0] to be pretty good (you can do a bunch of stuff with the trial version itself). Not affiliated with them in any way. [0]: https://balsamiq.com/. - Source: Hacker News / 11 months ago
  • Is there software for building out copywriting for a website?
    Balsamiq has been pretty good for me so far. It's super bare-bones so it's better for copy mockups than actual UX design. It's also a lot easier than Figma. Note that you don't have to use the default comic sans, but I do because it's funny. Source: over 1 year ago
View more

Google Marketing Platform mentions (2)

  • 6 Ways to Optimize Your Website for Better Conversion Rate
    Google Optimize: This tool assists you in getting a rich solution through A/B testing, website testing & personalization tools for small businesses to help create engaging customer experiences. - Source: dev.to / over 1 year ago
  • Google is deprecating Google Surveys
    That's something else. It's (it was) a marketing product. > Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, See https://marketingplatform.google.com/about/surveys/. - Source: Hacker News / over 1 year ago
  • This person just posted an ad that asked them about DLC they planned on buying. Mario Party Superstars was listed with three other games on the Switch that already have DLC. Is this a good sign that we are getting Mario Party Superstars DLC?
    I had assume it was Google itself because I hadn't heard of surveys being part of the AdWords program, but a quick google search showed I was wrong about that. However, I stand by my assessment that the inconsistency between the answers indicate it was an "AI Generated" question. (One option is a named DLC, another is a generic " DLC" answer, and the other two are just the base games' names). Source: about 2 years ago
  • Ad management platform
    But an obvious choice at your level of ad spend would be Google Marketing Platform which covers a wide range of channels: https://marketingplatform.google.com/about/. Source: over 2 years ago
  • Using Randomized, Representative Surveying Data to Model $GME Ownership Among the U.S. Adult Population
    More about Google Consumer Surveying: https://marketingplatform.google.com/about/surveys/. Source: almost 3 years ago

What are some alternatives?

When comparing Balsamiq and Google Marketing Platform, you can also consider the following products

Invision - Prototyping and collaboration for design teams

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Zeplin - Collaboration app for UI designers & frontend developers

Google Forms - Simple web forms from Google.

Moqups - The most stunning HTML5 app for creating resolution-independent SVG mockups, wireframes & interactive prototypes for your next project

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.