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Babel VS Optimizely

Compare Babel VS Optimizely and see what are their differences

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Babel logo Babel

Babel is a compiler for writing next generation JavaScript.

Optimizely logo Optimizely

A/B testing you'll actually use.
  • Babel Landing page
    Landing page //
    2023-04-02
  • Optimizely Landing page
    Landing page //
    2023-10-04

Babel features and specs

  • JavaScript Version Compatibility
    Babel allows developers to write code using the latest JavaScript features and syntax, and transpile it into a version of JavaScript that can run on older browsers. This ensures greater compatibility across different environments.
  • Future-Proof Code
    With Babel, developers can start using upcoming JavaScript features today. This means that codebases can stay modern and developers can take advantage of new functionalities without waiting for full browser support.
  • Ecosystem and Plugins
    Babel has a rich ecosystem of plugins and presets that can extend its capabilities, making it highly adaptable to different project needs. This modularity allows for customization and enhancement of the build process.
  • Integration with Modern Development Tools
    Babel integrates well with various development tools such as Webpack, making it easier to include in existing build processes and workflows. This helps streamline development and maintain efficient workflows.
  • Community and Support
    Babel has a large and active community, which means extensive documentation, tutorials, and support forums. This can be particularly useful for troubleshooting and staying updated with best practices.

Possible disadvantages of Babel

  • Performance Overhead
    Transpiling code with Babel introduces a performance overhead during the build process. This can slow down development workflows, especially for large codebases with many files.
  • Configuration Complexity
    Setting up Babel can be complex, particularly for beginners. The numerous options and plugins available can sometimes be overwhelming and require significant time to configure correctly.
  • Source Map Issues
    Generating accurate source maps can sometimes be tricky with Babel, leading to difficulties in debugging. Misconfigured source maps can make it harder to track down issues within the original source code.
  • Dependency Bloat
    Including Babel in a project can add a significant number of dependencies. This dependency bloat can increase the size of the project and potentially introduce maintenance challenges or security vulnerabilities.
  • Learning Curve
    There is a learning curve associated with Babel, especially for developers who are new to modern JavaScript tooling. Understanding how Babel works and how to effectively use its features can take time and effort.

Optimizely features and specs

  • Comprehensive A/B Testing
    Optimizely offers robust A/B testing capabilities, allowing businesses to test various versions of web pages and apps to determine the most effective design.
  • User-Friendly Interface
    The platform provides an intuitive and easy-to-navigate interface, making it accessible even for users who may not have technical expertise.
  • Personalization
    Optimizely's personalization feature tailors user experiences based on behavior, location, and other criteria to maximize engagement.
  • Comprehensive Analytics
    The tool offers detailed analytics and reporting functionalities that help in understanding the performance of experiments and identifying actionable insights.
  • Integration Capabilities
    Optimizely integrates well with other marketing tools and platforms, enhancing its utility and versatility.
  • Enterprise-Grade Features
    It provides enterprise-grade features like advanced targeting, real-time data, and extensive support, making it a suitable option for large businesses.

Possible disadvantages of Optimizely

  • High Cost
    Optimizely can be expensive, especially for small businesses or startups with limited budgets.
  • Steep Learning Curve for Advanced Features
    While the basic features are user-friendly, the more advanced functionalities may require a steep learning curve.
  • Limited Free Plan
    The free plan offers limited features, which might not be sufficient for businesses looking to utilize more advanced testing and personalization capabilities.
  • Resource Intensity
    Running extensive A/B tests can be resource-intensive and may slow down website performance.
  • Data Privacy Concerns
    Due to the extensive data collection, there might be concerns regarding data privacy and compliance with regulations like GDPR.

Babel videos

+ Add

Babel - Movie Review

More videos:

  • Review - Day 16 | Babel Review | 365 Films
  • Review - Worth The Hype? - BABEL Review
  • Review - Book CommuniTEA: Is BABEL a rac1st mani!fest0? [you should know the answer]
  • Review - Babel is a Masterpiece, And Here's Why

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Category Popularity

0-100% (relative to Babel and Optimizely)

Babel

Optimizely

Development Tools
100 100%
Development Tools
0% 0
A/B Testing
0 0%
A/B Testing
100% 100
Javascript UI Libraries
100 100%
Javascript UI Libraries
0% 0
Analytics
0 0%
Analytics
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Babel and Optimizely

Babel Reviews

We have no reviews of Babel yet.
Be the first one to post

Optimizely Reviews

  1. Deepak Kumar
    · Technical Writer at Einsstark ·
    Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

Social recommendations and mentions

Based on our record, Babel seems to be more popular. It has been mentiond 147 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Babel mentions (147)

  • Valentine’s Day Breakup: React Dumps Create React App
    Create React App (CRA) is a command-line interface tool that allows developers to set up a React project easily. It primarily serves as a project scaffolding tool, allowing you to create a new project with a single command: npx create-react-app . CRA comes with tools like Webpack and Babel, which handle the bundling and transpiling of code. The tools are pre-configured. It comes with a development server that... - Source: dev.to / about 1 month ago
  • #wecode Landing Page - WeCoded Challenge March 2025
    @vitejs/plugin-react uses Babel for Fast Refresh. - Source: dev.to / 2 months ago
  • You Don’t Know JS Yet: My Weekly Journey Through JavaScript Mastery
    For new and incompatible syntax, the solution is transpiling—converting newer JS syntax to older syntax that can run on older engines. The most popular transpiler? Babel. This process ensures modern JS code can still reach a wide audience, even on legacy systems. - Source: dev.to / 2 months ago
  • Desktop apps for Windows XP in 2025
    Fortunately we have tools like PostCSS and Babel, that let you target your specific Browser version, and they'll do their best to transpile and polyfill your code to work with that version. This alone will do a lot of the heavy lifting for you if you are working with a lot of code. However, if you are just writing out a few HTML, CSS, and JS files, then that would be overkill and you can just figure out what code... - Source: dev.to / 3 months ago
  • The Tools and APIs That Made My GeoGuessr 🌍 Project Possible
    Cross-Browser Compatibility: Some features worked differently across browsers. I used Babel to transpile my JavaScript code, ensuring it worked consistently everywhere. - Source: dev.to / 3 months ago
View more

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

What are some alternatives?

When comparing Babel and Optimizely, you can also consider the following products

jQuery - The Write Less, Do More, JavaScript Library.

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

React Native - A framework for building native apps with React

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Composer - Composer is a tool for dependency management in PHP.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

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