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AppNexus VS Google Ad Manager

Compare AppNexus VS Google Ad Manager and see what are their differences

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Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

AppNexus logo AppNexus

AppNexus technology powers the most innovative trading solutions and marketplaces for Internet advertising.

Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.
  • AppNexus Landing page
    Landing page //
    2023-06-19
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02

AppNexus videos

+ Add

AppNexus 2015 Year In Review

More videos:

  • Review - AT&T acquisition of AppNexus part of digital video push?
  • Review - AppNexus Client Success Story - Datapoint Media

Google Ad Manager videos

+ Add

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

Category Popularity

0-100% (relative to AppNexus and Google Ad Manager)

AppNexus

Google Ad Manager

Advertising
11 11%
Advertising
89% 89
Ad Networks
9 9%
Ad Networks
91% 91
Ad Servers
15 15%
Ad Servers
85% 85
Ad Serving
100 100%
Ad Serving
0% 0

User comments

Share your experience with using AppNexus and Google Ad Manager. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare AppNexus and Google Ad Manager

AppNexus Reviews

Top 7 Best Ezoic Alternatives For More Ad Revenue
AppNexus was first developed as an alternative to Google’s Ad Exchange and has recently been acquired by AT&T. AppNexus offers a full suite of “Buy and Sell” side products, meaning they offer products to publishers, like Google.
Source: webaroo.com.au

Google Ad Manager Reviews

We have no reviews of Google Ad Manager yet.
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Social recommendations and mentions

Based on our record, Google Ad Manager seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AppNexus mentions (0)

We have not tracked any mentions of AppNexus yet. Tracking of AppNexus recommendations started around Mar 2021.

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: almost 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: almost 3 years ago

What are some alternatives?

When comparing AppNexus and Google Ad Manager, you can also consider the following products

OpenX - Ad technology platform available as a hosted service or as an open source download.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Metamarkets - We help programmatic buyers, sellers and marketplaces make better decisions in real-time.

Ezoic - Improve & test ads, layouts, & content using artificial intelligence to increase website ad revenue & UX metrics. Google Adsense & Google Publishing Partner

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

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