Software Alternatives, Accelerators & Startups

appfigures VS AppTweak

Compare appfigures VS AppTweak and see what are their differences

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appfigures logo appfigures

Cross-platform app store analytics for all of your mobile apps.

AppTweak logo AppTweak

AppTweak is an App Store Marketing & Intelligence Platform driven by data science, enabling mobile leaders to optimize their app’s organic and paid performance in the app stores.
  • appfigures Landing page
    Landing page //
    2023-10-05
  • AppTweak homepage
    homepage //
    2025-03-14
  • AppTweak Screenshot of AppTweak tool
    Screenshot of AppTweak tool //
    2025-03-14

AppTweak stands out as the industry's most comprehensive platform, providing ASO Intelligence, ASA Campaign Management, Review Management, and Market Intelligence. We empower app marketers with tools, data, and services to make informed decisions and stay ahead of the competition. At the core of AppTweak is Atlas AI, a deep-learning language model trained on app store data. This technology, combined with unparalleled support, makes AppTweak the trusted partner for leaders such as Uber, Zynga, and Paypal.

AppTweak

$ Details
paid Free Trial €55.0 / Monthly
Release Date
2014 January
Startup details
Country
Belgium
City
Brussels
Founder(s)
Olivier Verdin
Employees
100 - 249

appfigures features and specs

  • Comprehensive Analytics
    Appfigures offers detailed analytics on app performance, including downloads, revenue, and app store rankings, which helps developers and businesses make informed decisions.
  • ASO Tools
    Appfigures provides tools for App Store Optimization (ASO), assisting users in improving app visibility and achieving higher rankings in app stores.
  • Integration Capabilities
    Appfigures supports integration with various platforms and services, such as Google Play, Apple App Store, and custom APIs, allowing for a unified view of app performance across multiple channels.
  • User-friendly Interface
    The platform features an intuitive and user-friendly interface, making it easy for users to navigate and utilize its features efficiently.
  • Custom Reporting
    Users can create custom reports tailored to their specific needs, enabling better tracking and analysis of their key performance indicators (KPIs).

Possible disadvantages of appfigures

  • Cost
    Appfigures can be expensive, especially for smaller developers or startups with limited budgets. The pricing plans may not be accessible for all types of users.
  • Learning Curve
    Despite its user-friendly interface, new users may experience a learning curve when navigating the platform and leveraging its full range of features.
  • Limited Free Plan
    The free plan has limited features, which might not be sufficient for users who need comprehensive analytics and reporting capabilities.
  • Data Delays
    Some users have reported delays in data updates, which can affect real-time decision-making and performance tracking.
  • Dependency on External Data Sources
    The accuracy and timeliness of the data provided by Appfigures are dependent on the external data sources it integrates with. Any issues with these sources can impact the reliability of the platform's analytics.

AppTweak features and specs

  • 12 Keyword Research Tools
    Find new keyword ideas for your app & create keyword lists in seconds
  • App Market Intelligence
    Explore mobile trends, generate deep insights with the most accurate download and revenue data, and find new growth opportunities
  • App Reviews Manager
    Leverage AI and automation to reply to reviews and gain insights.
  • Apple Search Ads tool
    Leverage advanced keyword research, competitor intelligence, and automation to maximize ROAS for Apple Search Ads
  • App Growth Consulting Services
    Powered by our in-house mobile growth experts and the industry-leading ASO platform, we’ll join forces with your team to solve your biggest app marketing challenges.

appfigures videos

Appfigures Explorer: Mobile App Market Intelligence

AppTweak videos

ASO Intelligence [Product Demo]

More videos:

  • Demo - Overview of AppTweak ASO Tool demo on Goalie App
  • Review - Burning ASO Questions with AppFollow, AppTweak, App Radar, Mobile Action, and AppMasters
  • Review - 🚀🚀 APPTWEAK RESEARCH TOOL REVIEW
  • Review - 33 Questions with AppTweak - Meet Our Team

Category Popularity

0-100% (relative to appfigures and AppTweak)
Analytics
91 91%
9% 9
App Store Optimization (ASO)
Web Analytics
100 100%
0% 0
App Reviews
0 0%
100% 100

Questions and Answers

As answered by people managing appfigures and AppTweak.

What makes your product unique?

AppTweak's answer:

In essence, AppTweak combines powerful ASO tools with a focus on ease of use, competitive intelligence, and continuous improvement, making it a unique and valuable resource for app developers and marketers looking to optimize their apps for success in the app stores.

Why should a person choose your product over its competitors?

AppTweak's answer:

Choosing AppTweak over its competitors offers several advantages that make it a strong choice for App Store Optimization (ASO) needs:

Data Accuracy and Freshness: AppTweak is known for its reliable and accurate data. It consistently provides up-to-date information on keyword rankings, app performance, and competitors' strategies, ensuring users have the most current insights to optimize their apps effectively. This sets it apart from some competitors who may have less accurate or outdated data.

User-Friendly and Intuitive Interface: Unlike some other ASO tools that may have a steeper learning curve, AppTweak has a clean and intuitive interface. Whether you are a beginner or an ASO expert, you’ll find it easy to navigate and quickly extract valuable insights.

Comprehensive Suite of Tools: AppTweak offers a complete suite for ASO, from keyword research and competitor analysis to app store audits and app performance tracking. This all-in-one approach means you don’t need to rely on multiple tools for different tasks, simplifying your workflow and providing a more cohesive strategy.

Advanced Keyword Research and Optimization: AppTweak’s keyword tool is one of its standout features. It allows for detailed keyword tracking across various regions and markets, providing a granular level of insight into what works for your app and how to adjust your ASO strategy. This feature is often more comprehensive than what some competitors offer.

Localized ASO: AppTweak excels in offering localized ASO insights, which is crucial for apps targeting international audiences. With its ability to track keywords and app performance across different languages and regions, you can tailor your app’s visibility strategy for specific markets—something not all ASO tools specialize in.

Competitor Intelligence: AppTweak’s competitor analysis tool offers a deep dive into your competitors' app performance, keywords, and strategies. This helps you stay ahead of the curve and refine your own ASO efforts based on actionable intelligence about competitors. Its competitor research is robust compared to some tools that provide more limited data or fewer actionable insights.

Customer Support and Resources: AppTweak offers top-notch customer service, with fast responses to queries and a wealth of educational resources, including webinars, blogs, and tutorials. This makes it easier for users to continuously improve their ASO strategies.

Commitment to Innovation: AppTweak is consistently evolving its platform, adding new features and improvements to adapt to changes in the app ecosystem and ASO best practices. This focus on continuous improvement ensures that users can take advantage of the latest ASO techniques.

Free Trial and Flexible Pricing: AppTweak offers a free trial so users can test out the features before committing to a paid plan. Additionally, their pricing structure is flexible, making it accessible for businesses of all sizes—from startups to large enterprises.

Who are some of the biggest customers of your product?

AppTweak's answer:

  • Uber
  • Zynga
  • The North Face
  • King
  • Paypal
  • Amazon
  • Booking.com
  • Activision
  • Tik Tok
  • Next Games Studio
  • Adobe
  • Flo Health
  • Bumble
  • NBC universal
  • Gameloft
  • Scopely
  • The Economist
  • Canva
  • Soundcloud

User comments

Share your experience with using appfigures and AppTweak. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, appfigures seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

appfigures mentions (5)

  • Frightening Google Play story: Downloads dropped by 90% after our new update!
    You can track this for free for example with AppFigures (and probably a few other websites): https://appfigures.com/. Source: about 2 years ago
  • What data analysis tool do you choose to track in-app subscription data?
    Another option is us (Appfigures: https://appfigures.com). We make sense of all the data Apple and Google make available for subscriptions, add our own (MRR, Churn, etc) and don’t require any setup within the app so you can get started immediately and have all of your history available. Source: over 2 years ago
  • Ukraine urges Tim Cook to block the Apple App Store in Russia - US tech companies face mounting pressure to restrict Russian access to their services
    Apple doesn't have a public API for this as far as I know, so other organizations like https://appfigures.com/. Source: about 3 years ago
  • ASO tips & tricks to increase your app's ranking
    This year I've spent much time learning App Store Optimalisation (ASO) and managed to have my app Daily, a time tracker for macOS, rank first for its most important keyword in many countries. This has been a gamechanger for the (financial) success of the app. Keen to do the same for your app? This post describes how. Its content is heavily based on Appfigures's excellent Keyword Teardowns, which I've thoroughly... Source: over 3 years ago
  • HeyPal(TM) Achieves Top 10 Rank in 25 Countries Among iOS Education Apps During First Week of Global Launch
    BEVERLY HILLS, CA / ACCESSWIRE / June 23, 2021 / ClickStream Corp. (OTC PINK:CLIS), a technology company focused on developing apps and digital platforms to disrupt conventional industries, is pleased to announce its subsidiary Nebula Software Corp.'s HeyPal™ App achieved Top 10 rank among iOS Education Apps in 25 countries over the past week. According to data from https://appfigures.com/, the newly released... Source: almost 4 years ago

AppTweak mentions (0)

We have not tracked any mentions of AppTweak yet. Tracking of AppTweak recommendations started around Mar 2021.

What are some alternatives?

When comparing appfigures and AppTweak, you can also consider the following products

Sensor Tower - Sensor Tower is a platform for app store optimization and app industry intelligence.

AppFollow - AppFollow is an integrated solution that makes monitoring, analyzing, and elevating your app's reputation easy.

Mobile Action - Mobile Data Intelligence & Actionable Insights.

App Annie - App Annie is a marketing analytics tool available for apps of all kinds. With App Annie, you can track sales, traffic, and a variety of other factors pertinent to monitoring an app's trajectory.

42matters - 42matters offers top-notch app market data and audience data that helps you to build your business around mobile. All mobile data is easily accessible via our REST API and easy to use Explorer.

FoxData - FoxData, formerly Appranking, empowers your app marketing with mobile app analysis and ASO tools and stands strong in your market.