Software Alternatives, Accelerators & Startups

API Connector by Mixed Analytics VS Segment

Compare API Connector by Mixed Analytics VS Segment and see what are their differences

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

API Connector by Mixed Analytics logo API Connector by Mixed Analytics

Connect any API to Google Sheets.

Segment logo Segment

We make customer data simple.
  • API Connector by Mixed Analytics Landing page
    Landing page //
    2020-11-16

API Connector is a Google Sheets add-on that lets you pull data from any API directly into your Google Sheets worksheet, without needing a line of code. Just enter the request URL and API key to connect and view this data in a spreadsheet.

API Connector for Sheets contains many powerful, easy-to-use features that turn your spreadsheet into a full-featured API integration tool. Build API requests based on the value in a cell, save requests for future access, choose report styles, filter for specific fields, and set automated data refreshes to populate reports and dashboards.

  • Segment Landing page
    Landing page //
    2023-10-08

API Connector by Mixed Analytics

$ Details
freemium $15.0 / Monthly
Platforms
Browser
Release Date
2019 June

Segment

$ Details
-
Platforms
-
Release Date
2011 January
Startup details
Country
United States
State
California
Founder(s)
Calvin French-Owen
Employees
500 - 999

API Connector by Mixed Analytics features and specs

  • Easy to Set-up and use
  • Analytics and Reporting
  • Integrations
    Yes (REST API)

Segment features and specs

  • Data Integration
    Segment allows you to integrate data from multiple sources such as websites, mobile apps, servers, cloud services, etc., enabling a comprehensive data ecosystem.
  • Ease of Use
    Segment provides a user-friendly interface and documentation, making it easy for technical and non-technical users to set up and manage data pipelines.
  • Real-time Data
    Segment offers real-time data processing, ensuring that your analytics and other data-driven operations are as up-to-date as possible.
  • Scalability
    Segment is designed to scale with your business needs, accommodating increasing data volumes and new data sources without extensive reconfiguration.
  • Security and Compliance
    Segment provides robust security features and compliance with regulations like GDPR and CCPA, ensuring your data is protected and handled responsibly.
  • Extensive Integrations
    Segment supports a wide range of integrations with popular tools and platforms like Google Analytics, Facebook Ads, AWS, and more, making it versatile for different business needs.

Possible disadvantages of Segment

  • Cost
    Segment can be expensive, particularly for small businesses or startups, as its pricing scales with the volume of data and number of integrations.
  • Complexity in Advanced Use
    For more advanced functionalities, there may be a steep learning curve. Advanced configurations and custom integrations can be complex to implement and manage.
  • Dependency on Third-party Integrations
    Segment's functionality relies heavily on third-party integrations. If any of these integrations face issues, it can disrupt your data flow.
  • Setup Time
    Initial setup and configuration of Segment can be time-consuming, particularly for businesses with complex data pipelines and numerous data sources.
  • Limited Customization
    While Segment offers a wide range of integrations, the ability to customize these integrations may be limited compared to building custom solutions in-house.

API Connector by Mixed Analytics videos

Pull API Data into Sheets with API Connector

Segment videos

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

Category Popularity

0-100% (relative to API Connector by Mixed Analytics and Segment)
Google Sheets
100 100%
0% 0
Analytics
0 0%
100% 100
API Tools
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare API Connector by Mixed Analytics and Segment

API Connector by Mixed Analytics Reviews

We have no reviews of API Connector by Mixed Analytics yet.
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Segment Reviews

7 best Mixpanel alternatives to understand your users
This makes Segment particularly useful for companies with complex data ecosystems, or those who need a unified data platform for a consistent customer view across different departments. If you're more about strong data unification rather than detailed behavioral analysis, Segment might be a good tool alternative to Mixpanel.
Source: www.hotjar.com
Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

Social recommendations and mentions

Based on our record, Segment seems to be a lot more popular than API Connector by Mixed Analytics. While we know about 45 links to Segment, we've tracked only 2 mentions of API Connector by Mixed Analytics. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

API Connector by Mixed Analytics mentions (2)

  • Google's GSC URL Inspection API oAuth Issues
    Request body: { "inspectionUrl": "https://mixedanalytics.com/api-connector/", "siteUrl": "sc-domain:mixedanalytics.com" }. Source: over 3 years ago
  • can't pull pricing from CoinGekco on 2 coins
    I use "API connector" add-on for google sheets and just let the api-url (mentioned above) fill a whole sheet in google, from which I can drag the names. Source: about 4 years ago

Segment mentions (45)

  • The Definitive Guide to Braze API
    Twilio Segment: Specializes in customer data collection with a more neutral stance toward destination platforms. Its API allows flexible data routing across your tech stack without being tied to specific engagement channels. - Source: dev.to / 27 days ago
  • API Analytics: A Strategic Toolkit for Optimization
    To collect these metrics effectively, you'll need specialized tools like Google Analytics, Mixpanel, Segment, or Amplitude. - Source: dev.to / about 1 month ago
  • Unlocking API Potential: Behavioral Analytics for Enhanced User Experience
    Segment for event collection and routing. - Source: dev.to / about 2 months ago
  • My 2024 Good Links List
    Segment – Customer data platform for tracking and analytics. - Source: dev.to / 5 months ago
  • Networking cant be easier than this
    And importantly the user data: like the signup, login events, message events back and forth between the user and AI, page visits etc are tracked with the help of Twilio segment. - Source: dev.to / 11 months ago
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What are some alternatives?

When comparing API Connector by Mixed Analytics and Segment, you can also consider the following products

Apipheny - Pull API data into Google Sheets, easily.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Sheety - Turn any Google sheet into an API instantly, for free. Power websites, apps, or whatever you like, all from a spreadsheet. Changes to your spreadsheet update your API in realtime. Neat

Matomo - Matomo is an open-source web analytics platform

Stein - Use Google Sheets as your no-setup database

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.