Software Alternatives, Accelerators & Startups

Ahrefs VS PiinPoint

Compare Ahrefs VS PiinPoint and see what are their differences

Ahrefs logo Ahrefs

Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

PiinPoint logo PiinPoint

Location analytics made simple.
  • Ahrefs Landing page
    Landing page //
    2023-10-11

Ahrefs is trusted by SEOs and marketing professionals worldwide as the ultimate toolset for SEO, powered by industry-leading data. Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. The data can be used to aid keyword research, link building, content marketing and SEO strategies. Ultimately, the tool helps to accelerate the growth of organic search traffic to a website.

  • PiinPoint Landing page
    Landing page //
    2023-03-06

PiinPoint is changing the way businesses identify the best location for expansion with AI technology. Our modern day SAAS solution enables businesses to use powerful tools to search and validate locations throughout North America. We centralize a variety of datasets such as traffic, demographics, and available commercial real estate to ensure businesses can make a fast and reliable decision about their retail network.

Ahrefs videos

Ahrefs Review and Tutorial: Is This The Only SEO Tool You Need?

More videos:

  • Review - Ahrefs Review | FatRank Ahref Testimonial
  • Tutorial - How to Use Ahrefs Tool - Best Premium SEO Tools [2019]

PiinPoint videos

What can PiinPoint do for you?

Category Popularity

0-100% (relative to Ahrefs and PiinPoint)
SEO Tools
100 100%
0% 0
Data Dashboard
0 0%
100% 100
SEO
100 100%
0% 0
Location Intelligence
0 0%
100% 100

Questions and Answers

As answered by people managing Ahrefs and PiinPoint.

Why should a person choose your product over its competitors?

PiinPoint's answer:

PiinPoint stands out for its comprehensive data and advanced analytics, user-friendly interface with customization options, and specialization in site selection and expansion planning. These features make it a compelling choice for businesses seeking a robust location intelligence platform.

Here are a few of the benefits to consider:

  1. Comprehensive Data and Advanced Analytics: PiinPoint provides businesses with a vast and diverse dataset, coupled with advanced analytics and machine learning algorithms. This enables users to gain deep insights into demographics, consumer behavior, traffic patterns, and competition, empowering data-driven decision-making.

  2. User-Friendly Interface and Customization: PiinPoint offers a user-friendly interface that is easy to navigate, even for non-technical users. The platform allows for customized mapping and visualizations, overlaying multiple datasets, adding custom markers and labels, and applying filters. This flexibility enhances data analysis and understanding.

  3. Specialization in Site Selection and Expansion Planning: PiinPoint specializes in assisting businesses with site selection and expansion planning. Leveraging its analytics and algorithms, PiinPoint helps identify optimal locations, evaluate market potential, assess competition, and estimate performance, facilitating strategic growth and expansion.

What makes your product unique?

PiinPoint's answer:

PiinPoint is a location intelligence platform that provides unique features and capabilities that set it apart from other similar solutions. Here are some key aspects that make PiinPoint unique:

Comprehensive Location Data: PiinPoint offers a vast and comprehensive dataset comprising various location-related information, including demographics, consumer behavior, traffic patterns, competitor analysis, and more. This extensive data allows businesses to make informed decisions based on a deep understanding of their target markets.

User-Friendly Interface: PiinPoint prioritizes usability and provides a user-friendly interface that is intuitive and easy to navigate. This enables businesses to quickly access and analyze location data without requiring extensive technical expertise.

Customizable Mapping and Visualization: PiinPoint allows users to create customized maps and visualizations tailored to their specific requirements. Businesses can overlay multiple datasets, add custom markers and labels, and apply filters to highlight relevant information. This flexibility aids in better analysis and understanding of location-based insights.

Site Selection and Expansion Planning: PiinPoint specializes in assisting businesses with site selection and expansion planning. Through advanced analytics and machine learning algorithms, PiinPoint helps organizations identify optimal locations for new stores, evaluate market potential, assess competition, and estimate performance.

Data-driven Decision Making: PiinPoint empowers businesses to make data-driven decisions. By leveraging location data and analytics, companies can gain valuable insights into customer behavior, market trends, and growth opportunities. This facilitates strategic planning and helps optimize business operations.

Collaboration and Teamwork: PiinPoint offers collaborative features that enable teams to work together efficiently. Multiple users can access and contribute to projects, share insights, and collaborate in real-time, fostering better teamwork and enhancing decision-making processes.

Industry-Specific Solutions: PiinPoint caters to various industries, including retail, real estate, healthcare, hospitality, and more. The platform offers industry-specific features and insights tailored to the unique needs and challenges of each sector, enabling businesses to make location-based decisions that align with their specific objectives.

Overall, PiinPoint stands out as a comprehensive location intelligence platform that combines extensive data, user-friendly features, advanced analytics, and industry-specific solutions. It helps businesses make informed decisions, optimize their operations, and gain a competitive edge in their respective markets.

How would you describe your primary audience?

PiinPoint's answer:

PiinPoint's primary audience consists of businesses and organizations across various industries that rely on location-based insights to make informed decisions. This includes:

Retail Chains and Franchises: PiinPoint caters to retail chains and franchises looking to expand their operations and optimize store locations. It helps them identify prime locations, assess market potential, and evaluate competition to drive growth and maximize profitability.

Real Estate Developers and Property Managers: PiinPoint serves real estate developers and property managers by providing valuable location data and insights. They can use the platform to assess market demand, identify lucrative opportunities, and make informed decisions about property investments, site selection, and development.

Hospitality and Food Service Industry: PiinPoint offers solutions to hospitality businesses such as hotels, restaurants, and cafes. These businesses can leverage the platform's data and analytics to evaluate foot traffic patterns, assess the viability of potential locations, and optimize their site selection strategies.

Healthcare Providers: PiinPoint supports healthcare providers, including hospitals, clinics, and medical practices, in making informed decisions about facility locations. The platform assists in evaluating population density, demographic data, and healthcare needs, helping healthcare providers optimize their service areas and enhance accessibility.

Financial Institutions: PiinPoint provides valuable location intelligence to financial institutions, such as banks and insurance companies. These organizations can utilize the platform to evaluate market potential, assess risks, and optimize branch and ATM network locations to better serve their customers.

It's worth noting that while these industries represent PiinPoint's primary audience, the platform's capabilities can be beneficial to businesses across various sectors that rely on location-based insights for decision-making.

Who are some of the biggest customers of your product?

PiinPoint's answer:

  • LCBO
  • Parkland
  • RBI
  • TJX

What's the story behind your product?

PiinPoint's answer:

PiinPoint's Story

Jim Robeson, CEO and Co-Founder of PiinPoint, grew up working at his family’s retail store. He saw first hand the struggles his family and other businesses were facing, searching for the perfect location for their growing businesses.

These experiences helped shape the vision for PiinPoint, to provide data and insights in order to give businesses the confidence to take risks and grow their businesses. ‍ PiinPoint was founded by Jim and Adam Saunders in 2013, after meeting at the University of Waterloo. The company was accepted into the prestigious Y Combinator startup accelerator program, where the company grew and evolved. ‍ Located in Kitchener-Waterloo, Ontario Canada has grown to help hundreds of retailers supporting 55,000 retail locations across Canada, the United States and Australia.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ahrefs and PiinPoint

Ahrefs Reviews

  1. Excellent for discovering low competition keywords

    I've enjoyed using Ahrefs to inform content creation due to their keyword explorer being so useful for finding low difficulty keywords. I do prefer the legacy version of their site explorer in comparison to the new format so I hope that they do not retire certain elements of the platform.

    🏁 Competitors: SEMRush

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Source: seranking.com
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PiinPoint Reviews

We have no reviews of PiinPoint yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Ahrefs seems to be more popular. It has been mentiond 111 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ahrefs mentions (111)

  • Ahrefs vs Semrush | Which One is Better
    Ahrefs is an online software suite used for SEO and content marketing. You can discover the most valuable keywords to target, see the content that's ranking for those terms, find link building opportunities, analyze your competitors' sites. The advanced application tracking system lets its users track search engine rankings and positions. - Source: dev.to / about 1 month ago
  • How to Identify Content Refresh Candidates, In Detail
    Next up, let's find articles ranking between 4 and 15.  To do this, you'll log into Ahrefs and use site explorer on the target site, navigating to "top pages."  Here's what that looks like for our property, makemeaprogrammer.com. - Source: dev.to / 5 months ago
  • I figured out about the backlinking strategy that you can apply to your SEO.
    Did you know that securing backlinks from industry giants like Ahrefs, SEMrush, Get First Page, and Search Engine Land can be a game-changer for your online presence? 📈💻. Source: 6 months ago
  • 2024 Google SEO Checklist: A List of Tips for Website Optimization
    Analyze competitors’ link configuration files (analyze and study competitors’ external link configuration, which can be detected through Ahrefs analysis tool);. Source: 7 months ago
  • Why My Domain Authority Dropped
    Even When I checked my site on https://ahrefs.com/ he shows approx 350 domain with high DA and PA. Source: 8 months ago
View more

PiinPoint mentions (0)

We have not tracked any mentions of PiinPoint yet. Tracking of PiinPoint recommendations started around Mar 2021.

What are some alternatives?

When comparing Ahrefs and PiinPoint, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Square Dashboard - Real time sales data and analytics for business owners

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Satago - We reinvented credit control in form of a cloud software add-on for accounting software so that...

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

Lucidya - AI-powered social media analytics for businesses