Software Alternatives, Accelerators & Startups

AdMob VS Chartboost

Compare AdMob VS Chartboost and see what are their differences

AdMob logo AdMob

Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

Chartboost logo Chartboost

Chartboost is a leading mobile discovery and monetization platform and acts as the business engine for mobile games, enable video game developer to create customized interstitial and video ads, promote new games as well as swap traffic with one anot…
  • AdMob Landing page
    Landing page //
    2023-10-20
  • Chartboost Landing page
    Landing page //
    2023-10-18

AdMob features and specs

  • Wide Reach
    AdMob leverages Google's extensive ad network, providing access to a large user base and a variety of advertisers.
  • Monetization Options
    It offers diverse ad formats including banner, interstitial, native, and rewarded ads, enabling flexible monetization strategies.
  • Integration with Google Services
    Since AdMob integrates seamlessly with other Google services like Firebase, it's easier to manage analytics, user engagement, and monetization in one place.
  • Advanced Targeting
    AdMob provides advanced targeting features, allowing developers to reach specific user demographics and interests, which can improve ad relevance and performance.
  • Cross-Platform Support
    AdMob works with both Android and iOS platforms, making it a versatile choice for developers with apps on multiple platforms.
  • High Fill Rate
    Because of its large network of advertisers, AdMob can fill ad requests more consistently, reducing the chances of empty ad slots.

Possible disadvantages of AdMob

  • Revenue Share
    Google takes a portion of the ad revenue, which may be a significant drawback for some developers.
  • Complex Setup
    Setting up AdMob and integrating it with your app can be complex and time-consuming, particularly for those unfamiliar with Google's ecosystem.
  • Ad Quality Control
    While AdMob endeavors to provide high-quality ads, developers may occasionally encounter low-quality or inappropriate ads that can affect user experience.
  • Policy Compliance
    AdMob requires strict adherence to Google’s ad policies, which can sometimes be stringent and result in account suspensions if not carefully followed.
  • Dependency on Google Ecosystem
    Heavy reliance on Google services can be a drawback if you prefer a more diversified approach to app development and monetization.

Chartboost features and specs

  • Comprehensive Ad Formats
    Chartboost offers a variety of ad formats including interstitials, rewarded video, and more, allowing developers to choose formats that best suit their app and audience.
  • In-Depth Analytics
    The platform provides detailed analytics tools that help developers understand user engagement and optimize their monetization strategies.
  • Ease of Integration
    Chartboost provides a user-friendly SDK and extensive documentation, making it easier for developers to integrate the platform into their apps.
  • Direct Deals Marketplace
    Developers can utilize the Direct Deals Marketplace to initiate cross-promotion with other developers, potentially increasing app visibility and downloads.
  • Global Reach
    Chartboost has a significant global reach, which is beneficial for developers looking to monetize their apps across different regions.

Possible disadvantages of Chartboost

  • Intense Competition
    Due to its popularity, developers face intense competition which might affect visibility and CPM rates.
  • Limited Ad Customization
    While offering several ad formats, the level of customization available for ads can be limited compared to some other platforms.
  • Revenue Sharing
    Like many ad platforms, Chartboost takes a percentage of ad revenue, which can be a downside for developers looking to maximize earnings.
  • Focus on Gaming Apps
    Chartboost primarily caters to gaming apps, which may not be suitable for developers with non-gaming applications.
  • Complexity in Maximizing Revenue
    To fully leverage the platform's capabilities for maximum revenue can be complex and may require significant time and resources.

AdMob videos

AdMob Revenue is Eerily Consistent -- Except for Today

More videos:

  • Review - Admob Earning 100$ Pay Day Get Best Cpc Automatically Allow New Google Certified Ad Networks
  • Review - Which Ad Network I Would Use If I Could Not Use AdMob

Chartboost videos

Chartboost Unity Integration Tutorial

More videos:

  • Tutorial - How to Use the Chartboost Dashboard

Category Popularity

0-100% (relative to AdMob and Chartboost)
Ad Networks
82 82%
18% 18
Mobile Ad Network
79 79%
21% 21
Advertising
87 87%
13% 13
Ad Optimization
76 76%
24% 24

User comments

Share your experience with using AdMob and Chartboost. For example, how are they different and which one is better?
Log in or Post with

Social recommendations and mentions

Based on our record, AdMob seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AdMob mentions (4)

  • Marketing advice for a start up
    The problem of scale for profitability from ads is certainly there. You could look to use something like admob to start with to make some money back (although the earnings likely will not cover with cost of marketing, without scale). Source: over 2 years ago
  • 5 Google products that have been built for Developers (Part-1)
    1. AdMob Google is the No 1 player in the mobile advertising market. It was already the largest online advertising company when it acquired AdMob. AdMob makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow mobile apps. - Source: dev.to / almost 3 years ago
  • What to charge for your app?
    Use online services, such as Google AdMob, for filtering and sorting in-app ads. Source: over 3 years ago
  • This week in Flutter #22
    There are different ways to monetize with your Flutter app. You can make users pay to download it, you can have in-app purchase plans, you can let users subscribe using recurring payments to use all the features, or you can show ads to your users. In this article, Dhruv Nakum teaches you how to integrate AdMob into your app. - Source: dev.to / over 3 years ago

Chartboost mentions (0)

We have not tracked any mentions of Chartboost yet. Tracking of Chartboost recommendations started around Mar 2021.

What are some alternatives?

When comparing AdMob and Chartboost, you can also consider the following products

Unity Ads - Unity Ads allows to supplement the existing revenue strategy by allowing to monetize thr entire player base.

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Facebook Audience Network - Facebook Audience Network is designed to help monetize your apps and websites with ads from global Facebook advertisers.

MoPub - MoPub is a mobile monetization platform that helps publishers drive more revenue from advertising and mobile transactions.

LeadBolt - LeadBolt is a mobile advertising platform for user acquisition and in-app monetization.

AerServ - AerServ offers monetization solution for mobile publishers.