Software Alternatives, Accelerators & Startups

Ad Library by MobileAction VS InterestExplorer

Compare Ad Library by MobileAction VS InterestExplorer and see what are their differences

Ad Library by MobileAction logo Ad Library by MobileAction

Discover your competitors ad strategy from 16 ad networks

InterestExplorer logo InterestExplorer

Discover 1000's of hidden Facebook interests to target.
  • Ad Library by MobileAction Landing page
    Landing page //
    2023-09-27
  • InterestExplorer Landing page
    Landing page //
    2021-09-18

Ad Library by MobileAction features and specs

  • Comprehensive Data
    The Ad Library by MobileAction provides a comprehensive collection of ad data, allowing users to analyze a wide range of ads from different networks and platforms.
  • User-Friendly Interface
    The platform offers an intuitive and easy-to-navigate interface, making it accessible for users of all skill levels to explore and analyze ad data efficiently.
  • Advanced Filtering Options
    Users can filter ads by various criteria such as platform, ad type, and date range, enabling them to conduct detailed and specific ad research.
  • Keyword and Creative Analysis
    The Ad Library provides tools for analyzing keywords and ad creatives, helping users optimize their ad strategies based on competitor insights.

Possible disadvantages of Ad Library by MobileAction

  • Limited Access in Free Version
    The free version of the Ad Library offers limited data and features, encouraging users to upgrade to a paid plan for full access.
  • Potential Data Overload
    Given the extensive amount of data available, some users might find it overwhelming to sift through the information without clear guidance or objectives.
  • Possible Relevance Issues
    There could be instances where some data might not be up-to-date or relevant to specific regions or industries, requiring users to cross-verify information.
  • Reliance on Third-Party Data
    The accuracy and completeness of the library's data are contingent upon third-party sources, which might affect the reliability of certain insights.

InterestExplorer features and specs

  • Comprehensive Interest Data
    InterestExplorer provides access to a wide range of Facebook interests that are not typically visible through the standard Facebook Ads Manager, allowing for more targeted ad campaigns.
  • User-Friendly Interface
    The platform offers a clean and intuitive interface that makes it easy to navigate and find relevant interests for specific advertising needs.
  • Cost Efficiency
    By enabling advertisers to better target their ads, InterestExplorer can help reduce ad spend wastage and improve ROI, saving money in the long run.
  • Time-Saving Features
    Tools like bulk search and category filters streamline the process of finding and selecting relevant interests, saving advertisers significant time.

Possible disadvantages of InterestExplorer

  • Subscription Cost
    InterestExplorer requires a subscription fee, which might be a barrier for smaller businesses or individual marketers with limited budgets.
  • Facebook Dependency
    As it relies heavily on Facebook's audience interest data, any changes in Facebook's API or policy can directly impact InterestExplorer's functionalities.
  • Limited to Facebook
    The tool is specifically designed for Facebook advertising, which might limit its usefulness for businesses focusing on other platforms.
  • Learning Curve
    While the interface is user-friendly, new users may still experience a learning curve when trying to efficiently use all features and integrations.

Ad Library by MobileAction videos

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InterestExplorer videos

InterestExplorer: Advanced Facebook Audience Targeting [Service Review]

More videos:

  • Demo - InterestExplorer sales demo

Category Popularity

0-100% (relative to Ad Library by MobileAction and InterestExplorer)
Advertising
65 65%
35% 35
Marketing
51 51%
49% 49
Marketing Platform
100 100%
0% 0
Social Media Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Ad Library by MobileAction and InterestExplorer

Ad Library by MobileAction Reviews

We have no reviews of Ad Library by MobileAction yet.
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InterestExplorer Reviews

InterestExplorer vs AdTargeting: The Best Facebook Interest Tool
Interest search is the core function of InterestExplorer. In Facebook Ads Manager, enter any keyword, Facebook will display 25 related interests. But in fact, Facebook’s interest keyword database is huge, and advertisers can only see a small portion of advertising interest words displayed by Facebook. InterestExplorer enables the Facebook API to directly call the Facebook...
Source: adtargeting.io

Social recommendations and mentions

Based on our record, InterestExplorer should be more popular than Ad Library by MobileAction. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Ad Library by MobileAction mentions (2)

  • how to find your app competitors?
    You can use this Ad Library tool. It shows ad networks of an app, which countries an app is running ads in, and which ad creatives they are using. Source: about 4 years ago
  • adlib suggestions??
    I linked it. Do you have any other suggestions??? Source: about 4 years ago

InterestExplorer mentions (3)

  • Have you tried interestexplorer.io, are the hidden interests efficient?
    What got me wondering about this is that I found YouTube videos claiming that hidden interests that you can't find on the main Facebook search in detailed targeting. Also in the promotional video of "interestexplorer.io" they mention this and they say that you have an advantage compared to other marketers who use the usual interests. Source: over 2 years ago
  • Have you tried interestexplorer.io, are the hidden interests efficient?
    I recently started searching for how to optimize my campaigns. I found that there are some hidden interests that Facebook doesn't display on the usual interests explorer. Those interests could only be accessed through Facebook API. I found a site "interestexplorer.io" I'm wondering if this site could help improve campaign performance by targeting hidden audiences. So you can improve your performance and ROI. Any... Source: over 2 years ago
  • Does anyone already tested "Interest Explorer" ?
    I am working in social media advertising and I would like to try https://interestexplorer.io/ in order to build audiences for my clients. Source: over 2 years ago

What are some alternatives?

When comparing Ad Library by MobileAction and InterestExplorer, you can also consider the following products

Ad Swipe File - Create top creatives: free access to 22,423+ proven ads!

AdTargeting.io - AdTargeting - #1 Free Facebook Interest targeting tool. It enables you to discover hidden or niche interests, and max the ROI of Facebook ad targeting, with millions of daily updates on keyword search and trend database.

Madgicx - The SuperApp for Meta Advertisers

TargetEZ - TargetEZ helps Facebook advertisers to hit more profitables audiences and reduce time spent on targeting by leveraging hidden interests, providing preconfigured custom audiences templates and lookalikes.

MagicBrief - Build winning performance creative faster than ever.

Grade My Ads - Score your Facebook ads + improve them, in seconds.