Apple Search Ads Reviews and details

Social recommendations and mentions

• Spotify cuts almost 1,600 jobs amid rising costs

  > Not Apple They're definitely moving in that direction https://searchads.apple.com/ > Microsoft It's not a huge part of their revenue but they definitely make a sizeable amount of money from ads. - Source: Hacker News / 5 months ago

• Amazon requires services on Fire TV to give it 30% of ad impressions or revenue

  Apple[1] has[2] ads[3] 1 - https://searchads.apple.com/. - Source: Hacker News / 9 months ago

• Ask HN: Stock Android phone free of bloatware?

  Apple's App Store has ads: https://searchads.apple.com/ If you really do refuse to use apps with promoted content then I guess you don't install anything to your iPhone. - Source: Hacker News / 10 months ago

• Apple's Popularity With Gen Z Poses Challenges for Android

  You do know Apple sells advertising, right? https://www.apple.com/legal/privacy/data/en/apple-advertising/ https://searchads.apple.com/. Source: about 1 year ago

• Microsoft patent suggests personalised adverts are in the works for Xbox

  Wait until you hear about Apple getting back into the ads game. Source: over 1 year ago

• Apple to Allow Outside App Stores in Overhaul Spurred by EU Laws

  Moot point, Apple's own App Store currently impliments ad tracking pretty much exactly how the Play Store does it: https://searchads.apple.com/. - Source: Hacker News / over 1 year ago

• Apple sued for tracking users' activity even when turned off in settings

  They sure don't have a problem selling ads despite selling that iPhone. Haven't sold you something doesn't mean they will keep looking to extract more of you if they can. Source: over 1 year ago

• 🔥Want the Netflix UI updated on the Apple tv? This is what you gotta do

  You can read more about how it works here. If you have an iOS or Mac app (I’m pretty sure you don’t), you can also try it for yourself and marvel and the treasure trove of data Apple doesn’t send you in return. Source: over 1 year ago

• How to deploy Apple Search Ads for optimal results in 2022

  70% of App Store users will revert to its search function to find the app that matches their needs best. Source: almost 2 years ago

• Apple WeatherKit

  Apple actually directly sells personalized App Store ads themselves: https://searchads.apple.com/. - Source: Hacker News / almost 2 years ago

• Facebook Says Apple Is Too Powerful – They're Right?

  Allow me to introduce you to Apple search Ads: https://searchads.apple.com/. - Source: Hacker News / almost 2 years ago

• Why you need to create an Apple ID to download apps from the app store?

  I don't want to give my phone number to an advertising company (yes, Apple has its own advertising network). Source: almost 2 years ago

• Big Tech loves talking up privacy – while trying to kill privacy legislation

  > Apple has no ad business at all… https://searchads.apple.com/ Understanding the ways this is different from, say, Google Ads, AdRoll, or TowerData, is nuance beyond most journalists. - Source: Hacker News / almost 2 years ago

• A Downtick Is Coming for Online Advertising

  Apple runs an ad network. https://searchads.apple.com/ That aside, all that money could go on non-tech things, or on debt servicing, or be left in the bank, etc. - Source: Hacker News / about 2 years ago

• A Downtick Is Coming for Online Advertising

  Apple sells ads. https://searchads.apple.com/. - Source: Hacker News / about 2 years ago

• VR devs

  They randomised a UUID. That's it. There's no magical stopping of tracking, and Apple still perform the same tracking and user profiling as before for their own ad targeting. Source: about 2 years ago

• Apple Makes Progress in India as iPhone Sales Rise 34% to Record

  Did you know that Apple sells your data pretty much the exact same way that Google does? Check out Apple Search Ads. They use your app browsing and purchase history to allow companies to show you relevant ads. Source: about 2 years ago

• Facebook blames Apple after a historically bad quarter, saying iPhone privacy changes will cost it $10 billion

  Here's another: https://searchads.apple.com/. Source: about 2 years ago

• Facebook says Apple iOS privacy change will result in $10 billion revenue hit this year

  One example… Apple made it practically impossible for anyone to be in app install/discovery business and heavily invested in https://searchads.apple.com. Source: about 2 years ago

• FTC antitrust watchdogs reportedly investigating Meta’s VR division

  I don't need to tell you about Google Ads, but under your nose Apple has tried iAds and now SearchAds, and Apple's Ad business has overtaken Facebook's with genius marketing and privacy campaigns. Do people forget that the whole privacy movement started with "your iPhone is spying on you", Apple's involvement with the NSA's PRISM program and Edward Snowden outing them? Source: over 2 years ago

• Lawsuit filed alleging Google is paying Apple to stay out of the search business

  > So, the deal essentially ensures that Apple will not compete. To be clear, Apple does have search and does sell advertising for it. https://searchads.apple.com They also attempt to summarize information when you do a system-level or browser-bar search. When the search shows me the local weather or a flight status or gives me a summary and direct link to Wikipedia as I type, they are taking that engagement from... - Source: Hacker News / over 2 years ago